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The fandom industry is booming. Can Weverse clutch its notify?

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The fandom industry is booming. Can Weverse clutch its notify?

HYBE Corporation, the firm within the assist of K-Pop megastars BTS, understands the industry of fandom. And that is the explanation perchance why their “world fandom lifestyles platform” project, Weverse, feels so compelling. Envisioned as neither a social community nor a inner most fan membership, HYBE is making an are attempting and plot a “expansive app” that might per chance per chance allow artists to submit, live stream, host concert events, sell respectable merchandise and extra in a single on-line ecosystem.

Thanks to HYBE’s ambitious world growth, along with its acquisition of Ithaca Holdings(opens in a brand new tab) (home to Justin Bieber and Ariana Grande), its merger with extinct industry live streaming leader VLive, and partnerships with Standard Tune Neighborhood(opens in a brand new tab) and South Korean competitor SM Entertainment, Weverse hosts 86 artists and actors.

Those public figures can submit textual recount messages, photos, and movies, live stream, host concert events, and sell respectable merchandise — all everywhere in the Weverse ecosystem — to greater than 65 million customers, 10 million of which are active on a monthly foundation.

A streamlined fandom platform of that dimension has by no means existed earlier than. On companies delight in Twitter, YouTube, or Tumblr, fan-artist dialog is a byproduct of a what are in reality blogging utilities. On Weverse, building experiences that connect artists with their fans — and monetizing these interactions — is the level. The platform takes its inspiration from the Korean music industry, which lives and dies by fan engagement. And no one understands that better than HYBE.

Joon Won Choi is Weverse’s President. Earlier than joining the firm in 2021, Choi held executive roles at on-line sport companies NCSOFT and Nexon, and Pinkfong, the younger of us’s recount giant most attention-grabbing known for Child Shark. This irrespective of studying historical previous at Seoul’s Yonsei University, the put he wrote his thesis on the French Revolution. “I hung out beyond regulation with engineering majors than historical previous ones” Choi laughs over a Zoom name from Pangyo Techno Village, an office park outcrop that her likens to South Korea’s Silicon Valley. Since his college says “nearly every thing I’ve performed has been about building tech platforms and recount companies,” he says. That recount can also derive differed, “but the fundamental phase of my job — by stupid technological issues delight in account programs and security, the arrangement to tackle web recount web recount visitors from all across the sector, and regulation compliance — are mandatory for any roughly platform. They’re issues that ought to be ready for customers [so] that they most attention-grabbing see the esteem quilt of [a product].”

Choi spoke to Mashable about how Weverse intends to better the fandom industry, the challenges of moderation at scale, man made intelligence, and extra.

Mashable: In a fresh interview with CNN,(opens in a brand new tab) HYBE Chairman Bang Si-Hyuk, mentioned “K-pop is now not as hot within the market because it’s likely you’ll see… Having a derive a look at our export indicators and streaming notify, the slowdown in notify is highly certain.” To me, it appears to be like that whereas K-pop can also be promoting much less, by diagram of merchandising or fan engagement, K-pop has continuously been a get market. Is that the case?

Joon Won Choi: Thank you for announcing that, I feel the same. Chairman Bang is clearly upright when we see the most recent numbers from certain sources but there are [different statistics] Weverse monitors. One appropriate indicator of notify is how many customers are [following multiple artists on Weverse] and that number most attention-grabbing goes up. That is the pattern now we derive been witnessing: total activity, engagement, and consult with frequency most attention-grabbing bolt up. 

Si-Hyuk also powerful that he would derive a stronger hand in guiding HYBE’s “labels and management companies in The US” as a means to extra globalize and “amplify the exposure” of K-pop. What’s Weverse’s role in that?

We don’t restrict our boundaries or fandom most attention-grabbing within K-pop. We name our carrier a “fandom industry,” and you’re going to also additionally be keen on anything. The ingredient we’re without a doubt digging into is the psychological mechanism of falling in love with something or somebody.

When there’s a fan that is fascinated about something or somebody, we heed what they want and present them an all-in-one kit. For artists, we are the most attention-grabbing tool for cultivating their expansive fans and we present a monetization ecosystem.

Enact you be taught about that “psychological mechanism” of fandom as you originate the app and plot new parts?

I am very joyful to enlighten that now we are at the stage of doing that. When Weverse launched in June 2019, a community of 30 talented of us got together to plot the minimal viable product and when they launched it. The web recount web recount visitors went up delight in this [makes a swift upward motion with his hand]. Now we derive needed to measure, fix, unencumber, and iterate over and over in a without a doubt rapid timeframe. The platform has by no means been very most attention-grabbing when in contrast to what we without a doubt desired to issue. Each person is aware of what fans settle on but are quiet within the assist of that and derive tried very laborious to safe up the last three years. Now Weverse has greater than 350 workers in Pangyo, Santa Monica, Tokyo, and Vietnam. Now we derive so many priorities that feel evident, that don’t settle on info to relief it up. The giant example is combining Weverse and [separate app] Weverse Store.

I will recount it be even handed one of my very most attention-grabbing pet peeves is that I without a doubt have to bolt to a separate app to purchase.

Peek, you be taught about it, upright? It is evident, you do now not settle on analytic specialists to permit you to know that. As soon as these are blended, we can discuss in regards to the customer acquisition funnel and investing within the psychological facets of monitoring consumer habits across varied regions, languages, or genres of music.

Nearly about consolidation; most K-pop community’s derive a branded light stick that syncs by process of bluetooth to its have app. Will you at last add that means to Weverse so a separate app is now not vital?

We’re working adding that probability, but the decision will lie with the artist and mark. That roughly characteristic will seemingly be a decent thing in regards to the consolidation. One other example is a characteristic we examined all over a fresh showcase by the girl community Billlie. We added a minute ticker to the cloak to again fans to purchase their album thru Weverse. We idea to realize extra customization delight in that on the artist facet: if you occur to’d settle on to monetize it’s likely you’ll, but if now not, you save now not have to.

Twitter inclined to be a location to switch and hear from artists and comprehend it was without a doubt them tweeting because their account had been verified. Now that verification is paid, that is now now not the case. Does that give Weverse a stronger location within the market as a verified fan-artist interaction platform?

All americans asks me the same questions: “when will Justin Bieber be part of Weverse?” I’ve been listening to that query for the last three hundred and sixty five days, since we bought Ithaca Holdings.

Weverse is now not the upright platform for every artist, because they every derive their most current diagram of talking with their fan tainted. K-pop artists feel that they’re in a without a doubt safe and get ambiance on Weverse, so their habits when they submit something on Instagram versus when they submit on Weverse is totally varied and the reaction can also be very varied.

We’re specializing in developing a extra get ambiance for artists. When Weverse started, a profanity filter and other security parts weren’t at the conclude of the list. However as the carrier grows, that priority does, too. That was even handed one of many a colossal preference of advantages of partnering with Naver, a giant tech giant in Korea. They make investments vastly in machine studying and AI neighborhood moderation abilities, now we are using their tech to moderate video and photo posts and using a dapper-textual recount bot [to filter profanity].

They’ll by no means be very most attention-grabbing, but thanks to the make stronger from machine studying, it most attention-grabbing gets better. So implementing these forms of programs has been a giant improvement and are other measures we’re working on to care for the Weverse ambiance safe and get.

Within the previous I’ve written about(opens in a brand new tab) racism on Weverse, which is in a position to be overt or extra subtly rooted in lack of expertise. What focal level are you taking on racist advise, or feedback about bustle and identification, as the customer tainted grows extra various?

I deem right here’s the most refined question. Weverse has greater than 65 million customers in 245 worldwide locations, so now we derive got immense web recount web recount visitors coming thru and there are a variety of, as you mentioned, feedback containing racism, prejudices, or biases. It is rather refined to detect every of them attributable to the immense quantity of web recount web recount visitors coming in, so as that is the subject that we’re dealing with upright now.

We cannot 100% rely on abilities, so now we derive got an operations and monitoring personnel of human eyes. We also be all ears to the neighborhood, because most ceaselessly getting info from them is quicker than the inner monitoring plot. We also rob legal action against these abusers. So now we derive got varied measures(opens in a brand new tab) and are attempting and make it extra comprehensive. 

I repeat this very in most cases within the office: now we derive got nearly 10 million active customers every month, and most attention-grabbing around 10% of them pronounce Korean. When it comes to the put the app has the most customers, worldwide locations delight in Japan, South Korea, Indonesia, the U.S., and Mexico are at the conclude of the list. The fastest notify now we derive been seeing is in India. So the Weverse personnel ought to be at the forefront of embracing the total varied cultures and determining them.

You appropriate launched characteristic called “Weverse DM.” It is not certain to me exactly how it without a doubt works. If I write a DM to an artist, will they write me assist straight?

The message is without a doubt from the artist, but it be now not assured to be personally directed to you. The attention-grabbing phase of the carrier is that fans know that, and they also quiet gain pleasure from it. From the artist’s viewpoint, the DMs explore delight in a live chat that they’ll read to make your mind up on the most attention-grabbing message to issue to fans.

We developed Weverse DM to be a phase of a subscription model we’re rising for later this three hundred and sixty five days. However the needs and requests of every mark are varied, so whether it is a separate paid characteristic or now not is dependent upon the need of every artist.

There is most attention-grabbing one Justin Bieber and millions of fans, so scalability is a giant ingredient in building a fandom. The DM characteristic is a appropriate example of fixing that “one to many” pickle: an artist cannot DM every single particular person, but there’s a version of a DM that quiet enables fans to feel delight in there’s a connection. Are there other difficulties that it’s likely you’ll be also derive gotten encountered around scalability?

I’ve been getting the same roughly question about Weverse DM, mostly from of us I met within the States. “Is it without a doubt from the artist?” Yes, it is. We by no means rob into account AI generated feedback or messages. The core of our carrier is the right interaction between fan and artist, so if even one message is generated from a pc, that is a giant threat to the core of our industry. Our focal level is on rising better instruments for artists to easily video display and moderate the dialog. 

Are you investing closely in AI previous your partnership with Naver? AI is all we discuss at work now, to be unbiased.

Identical right here! We’re now not investing in AI, [but] we incorporate it into what we’re doing within the office. The income we glance from it to this level is ready inner workflow effectivity. I indicate, we’re loopy about it.

Can you give me an example of what you are going to also be using it for?

[Laughs] Summarizing a five page characterize? Producing a lift out to list out of it? Stuff delight in that. It’ll plot a without a doubt appropriate draft version of something. We struggle thru it and recount “oh, right here’s flawed, right here’s flawed, but the total account of this makes a variety of sense!” We use it as a seed of brainstorming.

HYBE has said that it be taking measures to develop into extra sustainable in offering digital variations of objects. The “Weverse Album” characteristic offers digital version of albums, photo playing cards, and photo books. In fascinated in regards to the worth of an object, I deem of us quiet attribute extra designate to something bodily. How lift out you diagram developing designate around digital goods and are you investing in that roughly abilities?

We’re. We stealth launched a carrier called Weverse Assortment earlier this three hundred and sixty five days that choices earning badge from your fan activity. That is the initiating of digital objects within Weverse and the evolution of that goes within the path of what you appropriate mentioned. The designate of digital and bodily photo playing cards complement every other. By diagram of the ambiance and the very core of desire of fans, we deem at last it’s going to also now not without a doubt subject whether designate exists within the bodily world or digital world. And so whereas offering digital goods can also be one diagram of reaching ESG [environmental, social, and governance] compliance, we don’t deem that digital designate will completely substitute bodily goods. 

[We want them to] complement every other or maximize the usage of every other. Within the industry, we already see examples of interactive photo playing cards, the put you rob a image of that bodily photo card and might per chance per chance see bizarre AR recount. That’s cool, there’s a “wow” ingredient in that. However is that in reality what fans settle on? Will they truthfully gain pleasure from the AR recount ample to behold it in most cases? That is the put our analysis in psychology or consumer habits is available in. This can serve us originate the most attention-grabbing experiences, now not appropriate present something that looks cool.

Would Weverse ever rob into account coming into the secondary photocard market by offering a marketplace for procuring and selling and resale?

I cannot namely solution that the question, but I will discuss in regards to the path of what we are doing. We’ll be launching a brand new carrier called “Weverse by Followers,” the put fans can customize their have goods. After we consolidate all of Weverse’s parts within a expansive app, the next roam will seemingly be offering extra parts encouraging fan-to-fan interaction. We feel that is mandatory.

You are web webhosting Weverse Con Competition, a multi-day in-particular person live performance in June. Closing three hundred and sixty five days it was a digital match. What’s the approach within the assist of having an in particular person match, especially for an app?

Weverse Con Competition is the most attention-grabbing opportunity for us to showcase how we can connect the rating and offline abilities. We save a variety of emphasis on Weverse Con Competition because we predict in regards to the parts we’re offering there derive a propensity by varied artists across the sector to [connect with] their fans on-line, serve them be part of the live performance, and derive a seamless abilities. That’s our greater goal.

Sahil Sachdeva is the CEO of Level Up Holdings, a Personal Branding agency. He creates elite personal brands through social media growth and top tier press features.

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Tech Apocalypse: How a Global Outage Brought Businesses to Their Knees

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Friday’s Global Software Outage Paralyzes Business, Healthcare, Tech, and Government Sectors in Less Than 12 Hours: Unraveling the Crash, Recovery Status, and Ongoing Impact

 

911 Centers and Transportation Services Plagued by Disruptions Late Thursday Night and Early Friday

 

Overnight from Thursday to Friday, 911 services in multiple states, including Alaska and Arizona, experience disruptions, while hospitals report technology issues, as observed by nurses on duty.

 

Between 2 and 3 a.m., the Federal Aviation Administration (FAA) grounds all Delta and American Airlines flights, followed shortly by United and Allegiant Airlines, due to a widespread outage.

 

Spirit Airlines confirms its flight reservation system is also impacted by the outage. Later, between 5 and 6 a.m., public transit systems in the Northeast, including Washington, DC, begin reporting delays, affecting trains and buses managed by the Washington Metropolitan Area Transit Authority.

 

Meanwhile, in New York City, the Metropolitan Transportation Authority notes temporary disruptions in customer information systems, although train and bus services continue without interruption.

 

By 5:30 a.m., CrowdStrike, a prominent US cybersecurity firm, acknowledges software crashes affecting Microsoft Windows operating systems, crucial for blocking hacking threats for many Fortune 500 companies.

 

Between 6 and 7 a.m., the White House Launches Investigation as Global Banks Report Operational Issues

A spokesperson from the White House National Security Council told CNN they’re investigating an incident that happened, but they don’t think it was on purpose. Some big banks worldwide, like in Australia and South Africa, had problems with their services. In Portland, the mayor declared an emergency because the 911 system that handles emergency calls wasn’t working right. United Airlines said they’re starting to fly some planes again.

 

Between 8 and 9 a.m., flights begin again, but airports are preparing for a hectic day ahead.

 

Delta Air Lines has restarted some flights and offered travel waivers to affected passengers.

 

At Atlanta’s Hartsfield Jackson International Airport, systems are back online, and extra customer service staff are on hand to handle the challenges. Officials there are asking passengers to remain patient and understanding.

 

In Charlotte Douglas International Airport, a hub for American Airlines, travelers are advised to confirm their flight details before heading to the airport. Meanwhile, Miami International Airport officials caution that US Customs and Border Protection operations are slowed down, affecting international arrivals which are being processed manually.

 

From 9 a.m. to noon, federal agencies begin to take action, and President Biden receives a briefing on the situation.

 

Shortly before 9 a.m., Alaska State Troopers and the Phoenix Police Department announce that their 911 centers are operational again after experiencing disruptions.

 

Portland’s Computer Aided Dispatch system also resumes operations at 9 a.m. The mayor’s office assures the community that 911 services were never affected, and essential public safety services like Police and Fire & Rescue remain fully operational.

 

The Federal Communications Commission (FCC) acknowledges reports of a system outage affecting 911 services and is collaborating with federal agencies to assess the situation.

 

President Biden receives a briefing on the CrowdStrike outage and his team is coordinating with CrowdStrike and affected organizations. Federal agencies begin escalating their involvement and reporting disruptions.

 

The US Department of Homeland Security states it is working with CrowdStrike, Microsoft, and other partners to evaluate and address the outages.

 

Social Security offices close to the public due to anticipated longer wait times on their national 800 number.

 

The US Department of Justice acknowledges some impact from the outage and is implementing workarounds, although no estimated restoration time is provided.

 

UPS and FedEx report being affected, with UPS noting operational airlines and road deliveries, though delays are possible.

 

CrowdStrike’s CEO acknowledges the situation, clarifying it was not a cyber attack but an issue with a Falcon content update for Windows Hosts.

 

During late morning through early afternoon, appointments with doctors and at the DMV are cancelled.

The Massachusetts Department of Transportation informs that Registry of Motor Vehicle operations are affected, with similar impacts reported in Georgia, North Carolina, Texas, and Tennessee.

 

Simultaneously, multiple healthcare and hospital systems across the nation, including Mass General Brigham, Penn Medicine, Northwell Health, and Emory Healthcare, acknowledge being affected by the global outage. Some hospitals experience service delays while others cancel non-urgent surgeries and medical appointments. Cancer centers such as Dana-Farber Cancer Institute and Memorial Sloan Kettering Cancer Center adjust their schedules accordingly.

 

In British Columbia, the Provincial Health Services Authority announces their health system has also been impacted and they are implementing contingency plans to ensure patient care continues uninterrupted.

 

Later in the afternoon, further disruptions continue to affect medical services.

By around 4 p.m., the New York Blood Center, which supplies blood to about 200 hospitals in the Northeast, initiates an emergency driving operation to distribute blood due to delays in transporting test tubes by air.

 

Blood Centers of America, relying on shipping services like FedEx, also reports delays in test result reporting. They note that despite elective surgery cancellations reducing blood usage, ongoing delays could pose challenges if they persist.

 

Blood Assurance, serving hospitals across Southeast states, including Tennessee and Georgia, experiences postponed shipments of critical platelets due to flight disruptions caused by the outage. They appeal to the community for blood donations to meet demand.

 

CrowdStrike CEO Kurtz reaffirms commitment to transparency regarding the IT outage and pledges measures to prevent future incidents, as stated on the company’s website.

 

On Saturday morning, extensive delays affect numerous flights.

 

On Saturday morning, Microsoft states that the outage affected approximately 8.5 million Windows devices, which represents less than 1% of all Windows machines. Microsoft acknowledges that the widespread economic and societal impacts highlight the reliance of enterprises on CrowdStrike for critical services.

 

Various sectors continue to experience repercussions from the outage. Despite airlines largely resuming operations, they caution passengers to expect ongoing disruptions to flight schedules.

 

By noon on Saturday, FlightAware reports over 3,375 flights delayed and more than 1,200 canceled across the United States. Atlanta’s Hartsfield-Jackson International Airport, the busiest in the nation, remains heavily affected, with Delta Air Lines canceling over 500 flights and United Airlines canceling nearly 300 flights.

 

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X Under Fire: EU Alleges Misleading Practices by Elon Musk’s Company

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European regulators have accused Elon Musk’s platform X of breaching the Digital Services Act, alleging the platform misleads users and engages in several other violations. 

 

Margrethe Vestager, a senior official at the European Commission, announced preliminary findings indicating that X fails to comply with transparency requirements. The platform allegedly uses “dark patterns” to deceive users, does not maintain an adequate ad repository, and restricts access to data for researchers.

 

The EU highlighted concerns over X’s verification system, stating it misleads users by allowing anyone to obtain a “verified” status. Evidence suggests that this blue check is being exploited by malicious actors to create confusion among users.

 

Should these preliminary findings be substantiated, X could face fines of up to 6% of its global annual revenue. 

 

Thierry Breton, another senior Commission official, remarked, “Blue checks used to signify trustworthy sources; now they mislead users and violate the DSA.”

 

The Digital Services Act, effective since August, prohibits “dark patterns,” which manipulate user choices regarding data sharing. This investigation follows inquiries initiated by EU officials last year amid rising concerns over Hamas-affiliated accounts on the platform after the October 7 attacks against Israel. 

 

The EU is also examining X’s content moderation practices to determine compliance with regulations against the spread of illegal content and misinformation.

 

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AI’s Unexpected Impact: Revolutionising Assistance for People with Disabilities

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Matthew Sherwood, blind for over 15 years, juggles family life, a successful investing career, and relies on his guide dog, Chris, for navigation. Despite his achievements, everyday tasks like shopping remain challenging without assistance.

 

Traditionally, Sherwood has used the Be My Eyes app, connecting him with sighted volunteers via live video for tasks such as identifying clothing colors or checking expiration dates on groceries. However, advancements in AI technology are promising newfound independence.

 

In a groundbreaking partnership with OpenAI, Be My Eyes integrated AI capabilities to describe surroundings in real-time, reducing reliance on human volunteers. OpenAI’s demo showcased a user successfully hailing a taxi, guided precisely by the AI-powered app. Similarly, Google recently introduced comparable AI features in its “Lookout” app, aimed at aiding visually impaired users.

 

Major tech giants like Apple and Google have introduced a range of AI-driven tools designed to enhance the lives of people facing various challenges. These innovations include eye-tracking technology that allows physically disabled users to control their iPhones and detailed voice guidance on Google Maps for blind users.

 

Since the impressive launch of ChatGPT over a year ago, it’s become evident that AI is reshaping our world, transforming how we work, communicate, and perceive reality. However, for individuals with disabilities, AI represents a potential life-changing opportunity of a different magnitude.

 

Matthew Sherwood highlights this transformative potential: “In the past, blind individuals in business often relied on administrative assistants to read for them. Now, with AI, there’s a new level of empowerment… This technology isn’t just great; it’s an opportunity for blind individuals to gain employment, compete in business, and achieve success.

 

The Advantages of AI in Enhancing Accessibility

 

Over the years, tech companies have integrated early AI technologies into their products to enhance accessibility, such as automated closed captioning and screen readers. However, recent advancements in AI, driven by extensive datasets and powerful computing systems, are dramatically expanding possibilities in assistive technology.

 

For instance, developing AI tools that reliably assist blind individuals in hailing taxis requires sophisticated image recognition capabilities, which are refined through extensive training on vast datasets. Similarly, Google has enhanced its tool for blind and low-vision users by integrating generative AI technology, introducing features like a “question and answer” function to further improve accessibility.

 

Eve Andersson, Google’s senior director of product inclusion, equity, and accessibility, emphasized that while the promise of AI has been recognized for years, its recent advancements in quality are pivotal for integration into products. Generative AI tools are particularly promising in accessibility applications because they excel in understanding and generating information in diverse formats like text, audio, photos, and videos. This versatility enables AI to serve as a bridge, converting, for example, audio content into written text for users with hearing impairments.

 

Andersson pointed out, “Accessibility needs vary widely, but many disabilities involve how individuals perceive information—whether it’s related to hearing, vision, motor skills, speech, or cognitive abilities. AI excels in translating between different modes of information, making it invaluable for addressing these diverse needs.”

 

Creating AI Systems that Foster Inclusivity

Ongoing investment is crucial to ensuring that AI systems effectively cater to diverse user needs. Given that AI models learn from human-generated data, concerns have been raised about their potential to perpetuate biases observed in society. Early instances have highlighted issues such as AI image generators struggling with racial concepts or algorithms displaying gender-biassed job advertisements.

 

To mitigate these risks, a coalition of major tech companies including Apple, Google, and Microsoft, has collaborated with researchers at the University of Illinois Urbana-Champaign. Together, they are developing a comprehensive training dataset for AI speech recognition tools that encompasses a wide range of speech patterns. This initiative, known as the Speech Accessibility Project, involves gathering recordings from volunteers affected by conditions like Parkinson’s, Down Syndrome, and ALS, which can impact speech.

 

Through this effort, which has amassed over 200,000 recordings to date, researchers have enhanced the accuracy of a sample speech recognition tool. Initially prone to misunderstanding speech 20% of the time, it now does so only 12% of the time following training on the diverse dataset. This progress underscores the importance of inclusive data practices in developing AI technologies that serve all users effectively.

 

Clarion Mendes, a speech language pathologist and clinical assistant professor leading the project, underscores the importance of incorporating diverse speech patterns into machine learning systems. According to Mendes, this inclusivity is crucial for improving the systems’ ability to understand individuals beyond those with standard speech patterns typically found in audiobooks.

 

Mendes also highlights the profound impact of assistive technology on individuals facing communication barriers, noting that many highly qualified individuals struggle to secure employment due to these challenges. Assistive technologies can significantly enhance independence by reducing reliance on others and streamlining tasks, thereby enabling individuals to engage more fully in hobbies and professional endeavours.

 

Eve Andersson further emphasises the business rationale behind investing in AI for accessibility, noting that inclusivity not only aligns with ethical imperatives but also opens up opportunities to serve diverse markets, including government and educational institutions. She stresses that technology has the potential to level the playing field, ensuring that everyone can benefit from its advancements.

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Meta’s ‘Pay or Consent’ Model Sparks European Law Controversy

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Last year, Meta introduced a service named ‘Subscription for no ads,’ offering European users of Facebook and Instagram an ad-free experience for up to €12.99 ($14) per month. Alternatively, users could opt for versions with personalized ads.

On Monday, the European Commission preliminarily criticized this binary choice, arguing it coerces users into consenting to the use of their personal data without providing a less personalized but equivalent alternative.

If the Commission’s findings hold, Meta could face a fine up to 10% of its global annual revenue under the Digital Markets Act, potentially totaling $13.5 billion based on 2023 results. Meta, however, contests these allegations, asserting its service aligns with European legal precedent and complies with the DMA.

This announcement follows the Commission’s recent accusations against Apple for allegedly violating the DMA by restricting app developers from directing consumers to lower-cost alternatives. Alphabet, parent company of Google, is also under investigation.

The DMA, effective since March, mandates that dominant online platforms, termed gatekeepers, offer users more choices and create fairer conditions for competition. These platforms commonly gather personal data across their services and third-party sources for digital advertising purposes.

In a recent statement, Margrethe Vestager, the European Commissioner overseeing competition policy, expressed concerns over Meta’s extensive collection of personal data from millions of EU citizens spanning several years. She emphasized the need to empower citizens by enabling them to control their data and opt for less personalized advertising experiences.

Michael Koenig, a senior official at the Commission, emphasized that Meta should provide users with an alternative to fully personalized ads that does not rely on personal data, ensuring a less personalized but still available option. He suggested Meta could maintain a third option of ad-free subscriptions or a fourth option with premium features.

The Commission plans to conclude its investigation into Meta by late March of the following year.

 

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Abu Dhabi’s Ambitious Ascent: From Oil Wealth to AI Leadership, Partnering with the US Marks Just the Beginning

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Abu Dhabi, known for its vast oil reserves, is aggressively pursuing a leadership role in artificial intelligence (AI) under the guidance of Omar Al Olama, the world’s first minister dedicated to AI strategy. Recently, Microsoft’s $1.5 billion investment in G42, an AI group chaired by a prominent member of the ruling family, underscored the UAE’s alignment with US interests amid global tech supremacy struggles.

The move is seen as a strategic maneuver by the Biden administration to counter China’s influence in the region. G42, a conglomerate spanning sectors like data centers, healthcare, and biotechnology, is pivotal to Abu Dhabi’s economic diversification plans, aiming to reduce oil dependency. By 2030, AI initiatives could contribute $96 billion to the UAE economy, nearly 14% of its GDP.

Minister Olama, overseeing digital economy and remote work applications, aims to position the UAE as a global AI leader by 2031, emphasizing collaboration with international partners to navigate market dynamics effectively.

The UAE has embarked on a comprehensive national strategy to achieve its AI ambitions, focusing on key sectors like energy and logistics. Central to this strategy is the development of a robust AI ecosystem and the attraction of top global talent. The country has initiated AI training programs for public officials, while Dubai aims to educate one million citizens in prompt engineering, enhancing AI model capabilities to deliver superior results.

By September, the number of people engaged in AI and related industries in the Gulf country surged to 120,000, up from 30,000 just two years earlier, as highlighted by Minister Al Olama.

 

Taking Stands

In navigating its international relations, the UAE has often prioritized its alliance with the US over relations with Washington’s competitors. Earlier this year, a US Congressional committee urged the Commerce Department to investigate G42’s alleged ties to Chinese military and intelligence entities, although G42 denied any such connections. In response to US concerns, G42, backed by a significant Microsoft investment, shifted away from Chinese hardware suppliers like Huawei to collaborate with US firms.

Minister Olama acknowledged the US stance, stating, “The US makes it clear that ‘choosing sides’ is necessary in certain technologies.” Historically, the UAE has maintained a delicate balance in its foreign policy, collaborating closely with the US on defense while also engaging with other global partners.

The Biden administration, emphasizing AI’s critical role in economic and national security, has enacted stringent measures, including export controls on AI and semiconductor technologies, aimed at curbing China’s progress in these fields.

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The US government has taken steps to control the flow of advanced semiconductor technology to prevent China from accessing the latest AI capabilities through Middle Eastern nations, Reuters reported. Nvidia, a major player in the industry, disclosed in an August 2023 filing that it was notified by US authorities about additional licensing requirements for its products in certain Middle Eastern countries.

In response to the partnership between G42 and Microsoft, some US lawmakers have expressed concerns about potential vulnerabilities of American technology to Chinese espionage in the UAE. Despite these concerns, Minister Olama reassured that the UAE remains a trustworthy partner. He emphasized the presence of cutting-edge American technology within the UAE while speaking in his personal capacity, emphasizing the nation’s commitment to responsible use and collaboration in AI advancement.

 

Embracing Technological Leadership

Abu Dhabi’s Technology Innovation Institute made waves in late 2023 with the launch of Falcon10B, a cutting-edge large language model (LLM) that surpassed offerings from tech giants like Google and Meta in certain benchmarks. According to James Lewis from the Center for Strategic and International Studies (CSIS), Falcon solidifies the UAE’s competitive stance in the global AI race.

Further enhancing its AI capabilities, a collaboration involving Abu Dhabi’s Mohamed bin Zayed University of Artificial Intelligence, Cerebras Systems from Silicon Valley, and Inception of G42 introduced Jais in October 2023. This generative AI model is bilingual, trained in Arabic and English, with potential applications for developing LLMs in other languages currently underrepresented in mainstream AI.

Setting themselves apart from closed platforms like ChatGPT and Google’s Gemini, Falcon and Jais are open-source, making their code accessible for modification and use by anyone. Abu Dhabi’s decision to open-source these technologies not only underscores its commitment to technological inclusivity but also positions it as a supportive partner for developing nations lacking the resources to develop their own AI tools.

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Minister Olama emphasizes the UAE’s commitment to developing AI systems for countries that lack the capacity to do so independently. This initiative aims to foster global accessibility to advanced technology.

Some analysts view the UAE’s substantial oil wealth as pivotal in funding extensive AI infrastructure, positioning the nation as a future tech leader. James Lewis underscores the financial advantage this affords them.

In response to rising concerns over AI risks, Olama advocates for an international coalition to regulate AI development and usage. Highlighting the potential threats, a US State Department report warned of extreme risks posed by advanced AI systems, prompting global attention.

Olama expresses specific concerns about deepfakes leading to truth and political crises, as well as the potential misuse of AI in biotechnology weapons. While cautious about alarmism, he stresses the need for robust safeguards against such risks.

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TikTok Intensifies Criticism Against Biden Administration Amid Potential Ban

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TikTok Steps Up Legal Battle Against US Government Over Potential Ban

In a recent legal move, TikTok has escalated its confrontation with the Biden administration regarding a law that could lead to its ban in the US. The social media giant argues, through a court filing, that forcing it to find a new owner could isolate American users on a content ‘island’, disconnected from global TikTok content. TikTok revealed details of a draft agreement with the US government aimed at addressing national security concerns, which the company claims was discarded in favor of legislation it believes violates First Amendment rights.

The filing represents TikTok’s initial strategy in what could be a pivotal case affecting the app’s future and broader implications for online free speech. TikTok asserts that divesting from its Chinese parent company ByteDance by the 2025 deadline, as mandated by the law signed by President Biden, is not feasible technologically, commercially, or legally.

Furthermore, TikTok contends that the challenged legislation prohibits necessary data-sharing agreements that would allow US users access to international TikTok content. This argument is echoed by a group of TikTok content creators who argue that the law restricts their ability to express themselves freely, impacting their First Amendment rights.

Central to TikTok’s defense is the revelation of the draft agreement with the Committee on Foreign Investment in the United States (CFIUS), highlighting it as a less restrictive alternative that could have met national security goals without resorting to divestiture or a ban. TikTok claims the agreement was never finalized despite extensive negotiations and meetings with US officials.

The filing also includes details of ‘Project Texas’, TikTok’s plan to segregate US user data, with provisions allowing US government oversight to ensure compliance with security measures. TikTok asserts it has already invested $2 billion in implementing these safeguards.

The legal battle underscores TikTok’s stance against allegations of compromising user data to the Chinese government, which US officials have raised concerns about in closed-door briefings. TikTok denies these claims and criticizes the legislative process as flawed and rushed.

As the case unfolds, the outcome could shape not only TikTok’s future in the US but also set precedents for how digital platforms navigate national security and free speech challenges in the future.

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Temporary Pause: McDonald’s Halts AI Drive-Thru Ordering

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McDonald’s affirms IBM as a valued partner but hints at exploring alternative AI providers following a temporary halt in AI drive-thru ordering at their global locations.

In 2021, McDonald’s and IBM joined forces to introduce Automated Order Taking (AOT) technology as part of McDonald’s growth strategy, “Accelerating the Arches.” This initiative aimed to simplify and expedite the ordering process for customers and restaurant teams alike. IBM praised AOT for its advanced capabilities, citing its speed and accuracy as standout features that enhance efficiency in demanding operational environments.

The partnership highlighted a commitment to innovation in the quick-service industry, positioning McDonald’s at the forefront of technology adoption. By integrating AOT technology, McDonald’s aimed to improve overall service quality and customer experience across its global chain of restaurants, reinforcing its dedication to meeting evolving consumer expectations.

“While McDonald’s is revaluating and refining its plans for AOT, we look forward to continuing to work with them on a variety of other projects,” IBM said in a statement.

McDonald’s reassures that its AI endeavours are ongoing, with plans to assess sustainable voice-ordering solutions by the close of 2024.

According to David Henkes, senior principal and head of strategic partnerships at Technomic, AI is poised to play a crucial role in enhancing restaurant automation and efficiency, although its capabilities are still developing. McDonald’s exemplifies both the potential benefits and current limitations of AI technology.

Beyond McDonald’s, other fast-food chains are also exploring AI innovations. For instance, White Castle tested an automated drive-thru ordering system in 2021, while Wendy’s expanded its collaboration with Google Cloud to introduce its own AI-powered ordering tool last year.

Despite enthusiasm from these companies to integrate AI into their operations, challenges persist. Issues such as inaccuracies in order processing, attributed to difficulties in accent recognition and distinguishing voices from background noise, underscore the technology’s ongoing evolution.

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Reviving iPhone Cool: Apple’s Golden Opportunity Today

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Apple Faces Crucial Moment to Revitalise iPhone Sales Amidst AI Evolution”

Apple has faced a four-year drought in compelling reasons for customers to upgrade their iPhones since introducing 5G with the iPhone 12. This trend has slowed sales growth, a critical concern for the tech giant heavily reliant on iPhone revenue. The longer upgrade cycles have been particularly challenging, exacerbated by fierce competition in China and legal battles over antitrust issues.

At its upcoming Worldwide Developer Conference, Apple plans to unveil new artificial intelligence features that could reinvigorate its products and bring it back into the competitive AI landscape. The iPhone, pivotal to Apple’s strategy, stands to benefit significantly from these advancements.

Despite ongoing challenges, Apple remains a formidable force in the tech industry, boasting substantial iPhone earnings and a resilient stock performance. Analysts stress that rejuvenating iPhone sales is vital for sustaining Apple’s growth trajectory, emphasising the need for compelling reasons to entice consumers to adopt the upcoming iPhone 16.

Investors are closely watching Apple’s ability to assert itself in the evolving AI field, especially as competitors like Nvidia and Microsoft advance their AI-powered offerings. The outcome of Apple’s strategic moves at this juncture will likely shape its standing as a technology leader moving forward

Eagerly Anticipating the AI-Enhanced iPhone

For years, Apple has quietly integrated AI into its products, enhancing user experiences in subtle yet impactful ways. Now, Apple is poised to unveil its most user-focused AI updates yet.

Expected to be announced on Monday, these updates are anticipated to include new generative AI features for iOS, particularly enhancing Siri’s capabilities. This could enable Siri to perform tasks like retrieving old photos or answering detailed queries about weather, news, or trivia. Over time, Siri could personalise responses based on user preferences and even learn their personality traits.

Drawing from trends in AI integration by competitors, Apple may also introduce additional tools such as email summarization or drafting assistance

Traditionally, Apple has prioritised delivering a premium user experience rather than being the first to introduce new technologies. Now, there’s heightened anticipation for Apple to impress consumers with features that surpass those offered by competitors like Samsung and Microsoft.

Beyond the features themselves, the main question at WWDC is which Apple devices will support these advancements: Will the new AI tools be available on older iPhones, or restricted to upcoming models launching in the fall, possibly due to hardware requirements like new chips or faster processors?

If these features are exclusive to newer devices, it could potentially drive a significant upgrade cycle for iPhones, influencing Apple’s overall performance. Analysts suggest that lacklustre features or widely available AI capabilities on older iPhones could negatively impact Apple’s stock, while compelling new technology prompting upgrades in the fall could lead to substantial gains.

The critical factor lies in whether Apple can deliver compelling innovations that encourage users to upgrade, potentially marking a pivotal moment akin to their last significant surge in upgrade activity four years ago.

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Pope Francis Advocates for Church’s Role in Global AI Discussions

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Last year, a manipulated image of Pope Francis wearing a trendy white puffer jacket caused a stir online, sparking discussions about his fashion choices and speculation about the involvement of a stylist. However, the image was revealed to be a ‘deep fake,’ generated using artificial intelligence.

This week, Pope Francis is set to address the pivotal topic of artificial intelligence at the G7 summit in southern Italy’s Puglia region. His participation marks a historic moment as he becomes the first pope to engage in discussions at this level, specifically focusing on AI during a dedicated session. Notably, US President Joe Biden, who shares a close rapport with the pontiff, is expected to attend the summit.

At 87 years old, Pope Francis is committed to leveraging the influence of his position to advocate for the ethical development of AI, emphasising its potential to benefit humanity while cautioning against the emergence of unforeseen dangers akin to a modern-day ‘Frankenstein’s monster.’

Drawing from his background in chemistry, the pope welcomes advancements in science and technology, recognizing the promising opportunities AI presents. However, he also remains vigilant about the potential serious risks it may pose.

In a recent communication, Pope Francis issued a cautionary message about the potential emergence of a ‘technological dictatorship’ if proper regulations are not established, particularly emphasising concerns regarding AI-controlled weaponry and the risk of technology being exploited for surveillance and election interference. Stressing the importance of AI serving the ‘common good’ and not exacerbating inequalities, the pontiff has advocated for an ethical framework in its development and application.

The Vatican, through its Pontifical Academy for Life, has been actively promoting the ‘Rome Call for AI Ethics,’ a set of principles including transparency, inclusion, responsibility, and impartiality. Major tech firms like Microsoft, IBM, and Cisco Systems, alongside international organisations and religious leaders, have endorsed this initiative.

At the upcoming G7 summit, Pope Francis is expected to rally global leaders towards collaborative efforts in AI regulation, echoing his previous call for an ‘international treaty’ to curb harmful AI practices. While the European Union has passed legislation in this regard, bipartisan efforts in the United States signal a growing momentum towards federal regulation.

Father Paolo Benanti, a key figure in Vatican discussions on AI, underscores the pope’s focus on the societal impacts of technology, particularly its implications for inequality and misinformation. With a global perspective, Pope Francis recognizes disparities in technology access and aims to address these issues alongside broader humanitarian challenges such as migration and climate change.

According to Archbishop Vincenzo Paglia, international regulation is crucial to effectively address the misuse and manipulation of emerging technologies like AI. The Pontifical Academy for Life’s advocacy for ethical AI aims to promote sustainable development for humanity as a whole.

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Italy, currently holding the G7 presidency, imposed a temporary ban on ChatGPT due to privacy concerns and plans to enforce penalties for AI misuse. Prime Minister Giorgia Meloni believes Pope Francis’ participation in the summit will significantly contribute to establishing an ethical and cultural framework for AI regulation. Meloni emphasises the importance of integrating ethical considerations into algorithmic development, citing the ‘Rome Call for AI Ethics’ as a pivotal step towards fostering ‘algorethics’.

Father Antonio Spadaro, a papal adviser, remarked that Pope Francis’ participation in the G7 summit reflects his commitment to engaging in meaningful dialogues where significant decisions are made. By attending the summit in Puglia, the pope aims to engage directly with policymakers, demonstrating his vision of an actively involved Church in worldly affairs.

Father Philip Larrey, an AI expert and former dean, views Pope Francis’ decision to attend the summit as unexpected yet influential. Larrey anticipates the pope’s presence will have a significant impact on the summit’s outcomes, highlighting the pope’s role as a catalyst for meaningful discussions.

Pope Francis is closely monitoring developments in AI and emerging technologies, seeking to leverage the depth of Catholic tradition to address their ethical implications. His active involvement, notably his presence at the G7 summit, underscores the urgency of his message. Francis advocates for ‘person-centred AI,’ emphasising the need for ethical considerations in technological advancement.

The infamous ‘deep fake’ incident, where an AI-generated image of the pope went viral, highlighted the potential for technology to manipulate visuals. Francis has addressed this issue, warning against the spread of false information and acknowledging his own experiences as a target of such manipulation.

Recognizing AI as a pivotal aspect of the current era’s transformation, Francis aims for the Church to play a central role in shaping discussions around its development. He believes in ensuring that new technologies serve the greater good of humanity.

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Apple’s Highly Anticipated Unveiling: The Next Big Innovation

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Apple stands at the brink of what could be one of its most pivotal moments in recent history, as it confronts a barrage of challenges on multiple fronts. The company’s annual Worldwide Developers Conference, slated to commence on Monday, is widely anticipated to herald a significant partnership with OpenAI, the creator of ChatGPT, and introduce a suite of groundbreaking generative AI tools integrated into its mobile operating system.

This strategic foray into AI holds immense potential to catalyze growth in iPhone sales and services for the foreseeable future, particularly as consumers increasingly defer device upgrades amidst economic uncertainty, compounded by lingering effects of the pandemic, particularly in markets like China. Concurrently, Apple finds itself navigating regulatory scrutiny in the United States, exacerbated by recent shifts in market dynamics that saw chip maker Nvidia surpass it as the nation’s second-largest publicly traded company.

Apple’s Chief Executive Officer, Tim Cook, hinted at the impending AI initiative during the company’s latest earnings call, underscoring its strategic significance and positioning within the broader technological landscape. While Apple traditionally adopts a cautious approach to integrating emerging technologies, the rapid proliferation of generative AI is seemingly accelerating its timeline, compelling the company to maintain its competitive edge in the smartphone market.

Anticipation is rife regarding the nomenclature of Apple’s AI endeavor, rumored to be christened “Apple Intelligence” and set to be accessible exclusively on select devices such as the iPhone 15 Pro or those equipped with an M1 chip or newer iterations. Speculation abounds regarding the potential enhancements AI could bring to Siri, Apple’s virtual assistant, by leveraging OpenAI’s latest ChatGPT-4o model to imbue it with advanced conversational capabilities akin to those of a chatbot.

Beyond Siri, generative AI holds promise for revolutionizing various facets of Apple’s ecosystem, potentially augmenting user experiences across core applications like Apple Maps, iMovie, and iPhoto. Analysts anticipate Apple’s unveiling to spotlight on-device AI’s manifold benefits, emphasizing its seamless integration into daily routines while elucidating the company’s long-term vision for AI-driven innovation.

Crucially, Apple’s purported collaboration with OpenAI could be pivotal in shaping its AI trajectory, representing a concerted effort to harness external expertise in advancing its technological prowess. However, such partnerships entail inherent risks, potentially impinging on Apple’s autonomy in product development and its unwavering commitment to data privacy and security.

As Apple embarks on this transformative journey into AI, it remains steadfast in its commitment to consumer privacy and security, underscoring the imperative of responsible AI deployment amidst mounting concerns over its ethical implications. Moreover, the company is expected to provide updates on its Vision Pro mixed reality headset, positioning AI as a cornerstone of its immersive experiences strategy aimed at unlocking new frontiers in enterprise adoption.

Ultimately, Apple’s bold foray into generative AI underscores its unwavering commitment to innovation, poised to redefine the future of human-computer interaction while navigating the complex interplay of technological advancement and societal impact.

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