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How to make employ of leftover meals to wrestle meals insecurity

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How to make employ of leftover meals to wrestle meals insecurity

Gloved volunteers take care of bins of original maintain.

Food raze and agricultural surpluses own environmental and social impacts, past meals ethical stepping into the rubbish.
Credit: Getty Photographs

We have all chanced on ourselves clutching that lonely can of forgotten pantry beans, the final of an impulse bulk receive at a warehouse membership or a vital sale on the grocery retailer. It is possible you’ll possibly most definitely additionally throw them in the trash or (hopefully) send them to your native meals bank, alongside pasta, boxed mac and cheese, and other dry items. And that’s the reason potentially where our figuring out of meals raze begins and ends.

Nonetheless the nationwide squawk of excess meals raze, and the next traipse to decrease and reallocate our nation’s excess, is vital more complex. Food rescue, or reallocation, is the umbrella term for a broad vary of initiatives that search to place meals destined for landfills and redistribute it to those in want, with the hope of lowering environmental anxiety and curbing meals insecurity. The traipse goes past ethical efforts to donate meals to those in want: It addresses overconsumption, encouraging people to donate what they’ve already grown or purchased, in preference to along side more meals into a system of raze.

And the traipse operates throughout industries, on multiple levels, addressing both higher-scale agricultural raze and smaller-scale family raze. Authorities functions serve farms and agencies to donate meals surpluses through government incentives. Food banks redistribute would-be raze to communities in want, and original tech ventures, love on-ask meals donation apps, join people to meals on an particular particular person foundation.

The U.S. Department of Agriculture estimates that the United States wastes 133 billion kilos of meals a yr as a result of components love components throughout transportation, over-ordering by retail agencies, and family raze. Food raze (or “surplus”) makes up about 24 percent of what goes into American landfills, with client-going through agencies establishing 23 million a total bunch raze and households establishing 30 million a total bunch raze each yr, in preserving with ReFED, a nonprofit that collects files on meals raze throughout the United States.

Globally, 14 percent of meals produced is lost between harvest and retail, whereas an estimated 17 percent of complete global meals manufacturing is wasted, the United Worldwide locations reports. That huge amount of meals raze is said to as much as 10 percent of greenhouse emissions, in preserving with but another 2021 chronicle from the United Worldwide locations. “Reducing meals raze would lower greenhouse gasoline emissions, unhurried the destruction of nature through land conversion and pollution, make stronger the availability of meals and thus decrease starvation and put money at a time of worldwide recession,” Inger Andersen, govt director of the UN Atmosphere Programme (UNEP), acknowledged in a converse on the time.

The USDA reports around 34 million American citizens are meals afraid. In 2021, nationwide starvation nonprofit Feeding The US estimated that more than 42 million people faced meals insecurity in the United States. And with the expiration of pandemic security procure functions love emergency Supplemental Diet Assistance Program (SNAP) advantages impacting hundreds of thousands of American citizens, that’s a form of hungry households that may possibly be fed with the billions of kilos of meals going to landfills.

Dr. Roni Neff, director of the Food Machine Sustainability and Public Properly being Program at Johns Hopkins Center for a Livable Future and accomplice professor on the Bloomberg College of Public Properly being, says the frenzy to rescue meals has grown over the final decade because the nation’s community of meals pantries and meals banks expanded, made decided throughout the pandemic. “There’s huge inequities in want, and that’s the reason been shown throughout COVID-19 fairly clearly,” Neff acknowledged. “I deem that the ‘abundant bang for the buck’ is in higher scale processes, but there are truly most important systems that people can attain into it.”

While meals raze and meals insecurity are no longer going to be eradicated purely by particular particular person actions, Neff says, your choices can restful befriend.

Right here is how it is possible you’ll possibly most definitely rob fragment in meals rescue on nearly each level, from donations to day-to-day choices to decrease your raze:

1. Provide your uneaten meals before it goes to raze

Venerable meals banks are the most same outdated, and veritably accessible, manner to donate your unused meals to those in want. Justin Block is the worn managing director of Digital Platform Technology at starvation nonprofit Feeding The US, a nationwide organization working to total starvation through a system of nationwide meals pantries and diet functions. It coordinates multi-level donations of would-be meals raze from people, cramped agencies, and higher corporate donors through a program known as Meal Join.

Meal Join supports meals rescue on many levels. First, there’s mealconnect.org, a web based platform for donors to submit extra, on hand meals to be claimed by meals pantries throughout the nation, Block explains. Meal Join connects donors immediately to people or transportation agencies that can bag and lift meals to the closest participating meals bank or meals pantry. It additionally distributes higher amounts of meals from restaurants, cramped agencies, and people to meals vendors, soup kitchens, and meals pantries, the employ of volunteers educated to take care of and transport meals.

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To donate meals right faraway from your individual kitchen, gain your closest Feeding The US meals pantry. The organization has a searchable database of native participating meals banks for your condominium. For meals pantries outside the Feeding The US community, are trying foodfinder.us — an interactive virtual design of meals pantries throughout the nation.

Minute industry householders who would prefer to donate unused, excess meals can register for the Meal Join program.

Also are trying other nonprofits attempting to decrease meals raze through group of workers-generated initiatives and inventive tech:

  • Transfer For Starvation teams up with agencies, licensed shifting firms, and volunteers to roam undesirable meals to native meals banks, allowing agencies and people to curb their very own raze and present meals to people in want. Founded in Contemporary Jersey, the organizations now operates in all 50 states and Canada. When you happen to are shifting and want to ranking rid of pantry items, gain a registered meals mover on Transfer for Starvation’s web location who will lift your nonperishable meals to your native meals bank.

  • Rescuing Leftover Cuisine is a nonprofit wrathful about saving meals surplus from meals vendors and locations love offices, eating halls, and restaurants. Thru a digital community of volunteers, the organization coordinates meals pickups and distribution throughout 9 branches: Atlanta, GA, Chicago, IL, Columbus, OH, Dallas, TX, Los Angeles, CA, Massachusetts, Contemporary Jersey, Contemporary York Metropolis, and Rhode Island. It is possible you’ll possibly most definitely additionally take a look at in to donate your organization’s excess meals online.

  • Food Rescue US‘ community of meals donors, movers, group of workers organizations, and meals banks distribute meals right faraway from donors to people in want in 24 states and the District of Columbia. It is possible you’ll possibly most definitely additionally register online to be a pickup and transport volunteer, start a Food Rescue US position for your condominium, or contact a local chapter’s director to vary into a donor.

  • Food Rescue Hero is a meals rescue app, on hand on the Apple Retailer and Google Play, providing a platform for retail-basically basically based mostly meals rescue networks of meals rescue and starvation reduction nonprofits. The app serves 15 meals rescue partners covering over 25 communities.

  • Ruin No Food is a nonprofit online “marketplace” for agencies, farms, and nonprofits to join in repeat to decrease and redistribute uneaten meals. It is possible you’ll possibly most definitely additionally register as a donor yourself (basically for industry, farm, or grocery retailer householders), or take a look at in as a volunteer. Charities or nonprofit organizations are impressed to register with Ruin No Food to claim excess meals throughout the organization’s online system.

  • Tall Harvest is a nonprofit that encourages people to decrease their meals raze by donating excess maintain from dwelling and higher-scale gardening initiatives. Those eager on both rising or donating already-grown meals can take a look at in online. It is possible you’ll possibly most definitely additionally additionally search a meals pantry close to you.

Or it is possible you’ll possibly most definitely roam vital more hyperlocal by donating your meals immediately to your neighbors. Shall we deliver, group of workers fridge functions — mutual lend a hand initiatives where volunteers defend publicly-accessible fridges launch 24/7 — settle for a broad vary of meals, both cooked and nonperishable. It is possible you’ll possibly most definitely additionally gain a design of fridges close to you on Freedge.com, an global nonprofit supporting group of workers fridges throughout the sphere.

Every organization has its own systems for meals security and donations. Nonetheless, broadly, Neff says that persons are immediate to throw out meals long before or no longer it is in fact depraved, and that’s the reason along side to our raze squawk. “Or no longer you’ll doubtless be able to must acknowledge that nearly all date labels are no longer about meals security. They’re the producer’s easiest estimate of when quality could additionally decline, but it no doubt veritably is declining at an imperceptible amount,” Neff explains. The USDA’s files to meals security labels explains that “easiest if worn by” or “employ by” dates — which in overall are no longer required by federal guidelines — are easiest indicators of a product’s quality, no longer meals security. Other than for decide products love dinky one system, “if the date passes throughout dwelling storage, a product must restful be safe and wholesome if handled effectively,” the USDA explains.

Additionally, many meals agencies are now abiding by voluntary alternate systems, Neff says. In these systems, “easiest if worn by” is worn to stamp the typical date for the immense majority of meals (love the USDA explains). Where these systems diverge are with “employ by” labels, which many grocers and meals retailers are now the employ of to stamp a smaller portion of products where security will doubtless be a squawk if consumed after the date.

When you happen to are uncertain, consult with meals rescue organizations for converse steering on their donation protocols. Tall Harvest recommends the employ of its ProducePedia to search out nutritional and storage facts about diversified meals items before donating.

2. Give your money and time to nonprofits and rescue initiatives

No meals to present? No worries. Neff says money and time create the largest affect in lowering raze, serving to organizations with their efforts in meals rescue, environmental activism, and starvation reduction to create huge-reaching, long-term alternate.

While donating money over meals could additionally seem a dinky bit disconnected, or could additionally no longer “in actual fact feel as upright as giving some concrete product,” Neff says, “the money can veritably roam a for a long way longer manner.” Hoping on the organization, monetary donations can additionally befriend toughen meals rescue networks, funding more transportation, storage facilities, or other working costs wanted to delay throughout the nation. Donations additionally enhance political outreach for environmentally pleasant policies, and can fund initiatives that offer tutorial sources to communities addressing meals raze and insecurity, she says. Volunteering equally helps organizations delay their skill to receive and distribute mass amounts of meals raze, explains Neff.

  • Remember volunteering with Feeding The US to befriend Meal Join’s work with participating, nearby meals banks. Volunteers befriend kind and pack meals, workers meals pantries, and lift meals immediately to properties.

  • Monetary donations to Tall Harvest will doubtless be made as single “exhaust once” contributions of a can or box meals or as same outdated contributions to AmpleHarvest.org “to create a sustainable and recurring different for native growers to fragment their harvest with neighborhood meals pantries.” It is possible you’ll possibly most definitely additionally additionally sponsor a single meals pantry for your condominium.

  • Transfer for Starvation operates off of donations to fund its transportation products and services, meals drives, and more. Most contemporary donations roam toward the organization’s efforts to take care of meals insecurity attributable to rising costs and cuts to SNAP advantages. In accordance to the organization, a $25 donation affords sufficient sources to lift 63 meals. It is possible you’ll possibly most definitely additionally additionally volunteer with the organization as a mover, be part of a marathon fundraiser, or register your group of workers in the Transfer for Starvation community to facilitate neighborhood donations.

  • Rescuing Leftover Cuisine wants volunteers to roam donations. The organization additionally accepts monetary donations that roam in direction of the transportation and present of excess meals. It is possible you’ll possibly most definitely additionally donate immediately to a rescue division for your condominium.

  • Food Rescue US uses a sturdy volunteer community to befriend with meals rescue throughout participating states, workers group of workers kitchens reusing meals surplus, and lift meals immediately to those in want. The organization additionally accepts monetary donations that roam in direction of working costs as effectively as meals transportation. It is possible you’ll possibly most definitely additionally additionally donate immediately to one in every of its native chapters from the identical page.

  • It is possible you’ll possibly most definitely additionally donate to the founding organization in the lend a hand of the Food Rescue Hero app, 412 Food Rescue, which additionally delivers would-be meals raze to a community of nonprofits combating meals insecurity. Donations fund the organization’s transportation and present costs, as effectively as its accomplice functions, along side a monthly grocery subscription that distributes “grotesque” maintain and a program that turns salvaged meals surplus into original meals.

  • To befriend Ruin No Food’s mission, take a look at in as a transportation or outreach volunteer, fragment of the organization’s efforts to signal up more meals surplus donors. Volunteers can befriend roam meals to nonprofits or attain out immediately to meals agencies and farms to signal up them in native meals rescue efforts. It is possible you’ll possibly most definitely additionally additionally donate money immediately, which goes in direction of transportation and present costs for volunteer deliveries. Join with the organization to search out up-to-date records on volunteering and donating.

For more organizations to enhance, ReFED’s Resolution Provider Directory lists more than 1,500 organizations working to prevent, rescue, and recycle meals surpluses.

3. Give a grab to environment and people-focused policies

These particular particular person actions are ethical a cramped fragment of the resolution to a nationwide squawk. As Neff explains, meals rescue initiatives are most important but act easiest as non permanent and restricted solutions. “Or no longer it is something we fully must finish, but infrequently we more or less over-romanticize what it can finish,” she says. “If we in fact want to take care of starvation, or no longer it is no longer the least bit times about amassing chunks of meals and giving it to people, or no longer it is about addressing the muse causes of starvation.”

So, alongside these non permanent actions, raze-acutely aware customers can suggest for federal policies that be privy to things love employment, residing wages, universal long-established earnings, and support functions love SNAP, Neff says. The mass amount of meals raze going to landfills each yr proves that meals insecurity is no longer the made of meals scarcity, she adds. Phase of the squawk is merely an absence of cash to aquire diversified, nutritious meals before it goes to raze. Supporting federal functions love SNAP and the Particular Supplemental Diet Program for Girls folks, Infants, and Younger people (WIC) helps present low-earnings households with this procuring vitality, Neff says.

Folks can additionally serve their representatives to construct guidelines focusing on meals raze immediately. Policies love Vermont’s Standard Recycling Legislation restrict meals raze from residential and commercial trash, encouraging meals to be donated or composted in environmentally-pleasant systems. Or put a ask to your legislative representatives to enhance original federal-level meals rescue initiatives. In 2019, the Environmental Protection Agency (EPA) and United States Department of Agriculture (USDA) ran the Food Restoration Challenge, a mission to incentivize partners to lower the nation’s meals raze in half of by 2030. The squawk gathered 600 participants and endorsers to divert over 1.2 million a total bunch wasted meals from coming into landfills or incinerators.

In ReFED’s 2021 Roadmap to 2030 chronicle — outlining the major causes of meals raze and seven solutions to curb raze over the next 10 years — the organization bolstered the want to incentivize meals rescue initiatives with tax credits for rescue functions. Angel Veza, ReFED’s capital, innovation, and engagement senior manager, says these tax credits would befriend both meals agencies and meals rescue organizations, which she says require this originate of enhance to make self-sustainable industry models past ethical charitable donations. Federal tax incentives offer a stronger platform for agencies to prioritize meals rescue interior their operations, and people must serve their representatives to integrate these advantages into native climate and health coverage when that it is possible you’ll possibly most definitely imagine, in preserving with ReFED. Veza additionally says people must suggest for elevated prison responsibility protections — love the federal Bill Emerson Fair correct Samaritan Food Donation Act that protects meals donors from upright prison responsibility — for meals agencies and organizations that distribute or resell rescued meals.

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And to befriend prevent meals raze before it even occurs, ReFED emphasizes the want for a federally supported meals raze training — whether in the originate of vital-scale tutorial campaigns or integrated into the college system itself. The USDA currently affords records on meals storage and raze on MyPlate.gov.

Folks can start doing this work themselves, instructing their households, friends, and coworkers about the affect of meals raze and how they may be able to enhance meals rescuers. Look at out ReFED’s Insights Engine to learn more about the nation’s meals system, read about solutions, and calculate the environmental and social affect of meals raze yourself.

UPDATE: Aug. 5, 2023, 5:00 a.m. EDT At the origin printed in April 2021, this chronicle has been updated with aloof figures and extra records.

Scurry sits in front of a green framed window, wearing a cheetah print shirt and attempting to her ethical. On the window's glass pane reads

Scurry joined Mashable’s Social Fair correct crew in 2020, covering online reports about digital activism, native climate justice, accessibility, and media illustration. Her work additionally touches on how these conversations manifest in politics, standard tradition, and fandom. In most cases she’s very droll.

Sahil Sachdeva is the CEO of Level Up Holdings, a Personal Branding agency. He creates elite personal brands through social media growth and top tier press features.

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OpenAI Introduces ChatGPT Health, Sparking Excitement and Data Privacy Worries

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OpenAI has rolled out ChatGPT Health, a specialized feature enabling U.S. users to upload medical records and sync data from health apps, delivering more tailored responses from the chatbot. The company positions it as a tool to enhance health understanding, though experts and advocates have voiced significant concerns over privacy, data security, and AI’s role in healthcare.

Per OpenAI, the feature integrates data from platforms like Apple Health, Peloton, and MyFitnessPal, as well as user-provided medical documents. It aims to offer contextualized answers on health and wellness topics. Importantly, OpenAI emphasizes that this is not for diagnosing conditions or prescribing treatments and cannot substitute professional medical care.

The firm assures users that Health conversations are isolated from standard chats and excluded from AI model training. It also touts “enhanced privacy measures” to protect highly sensitive health information. Initial rollout is limited to select early testers, with a waitlist for wider availability.

Privacy campaigners, however, caution that health data demands the highest level of protection. Andrew Crawford from the Center for Democracy and Technology stressed the need for impermeable barriers separating health data from other user details, especially amid AI firms pursuing new monetization strategies, such as targeted advertising.

“Emerging AI health features hold potential to empower individuals,” Crawford noted, “yet weak safeguards could expose highly personal data to serious risks.”

This debut aligns with generative AI’s growing influence in daily life. OpenAI reports over 230 million weekly health-related queries on ChatGPT. Proponents highlight AI’s ability to clarify symptoms, explain medical jargon, and guide lifestyle decisions, particularly in overburdened healthcare systems.

Nevertheless, doubts linger about AI accuracy. Large language models can generate erroneous or misleading outputs, often with unwarranted certainty. Detractors fear users might over-rely on such guidance, despite explicit warnings.

Max Sinclair, CEO of AI marketing firm Azoma, hailed it as a “pivotal milestone” for OpenAI, suggesting the company is establishing ChatGPT as a go-to health advisor, which could transform how people research conditions and choose wellness products or therapies.

The tool is not yet available in the UK, Switzerland, or European Economic Area nations due to rigorous data privacy regulations. Analysts predict regulatory challenges could slow or restrict international expansion.

Amid heightened global oversight of AI ethics and safety, following issues like manipulated images and deepfakes—this launch underscores the dual-edged nature of AI in personalized healthcare. Its success as a reliable aid or a new ethical minefield will hinge on striking a balance between technological advancement and accountability.

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UK Government Criticizes X for Limiting Grok AI Image Editing to Paid Subscribers, Labeling It ‘Insulting’ to Victims of Abuse

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The UK government has strongly condemned Elon Musk’s platform X for restricting Grok AI’s image editing and generation features to premium subscribers, describing the change as “insulting” to victims of misogyny and sexual violence. The criticism follows widespread outrage over the AI tool’s role in producing non-consensual sexualized deepfake images, including those depicting women and children.

A spokesperson for Prime Minister Sir Keir Starmer stated that the restriction fails to resolve the underlying problem and effectively monetizes a harmful feature by turning it into a “premium service.” They noted that the swift implementation shows X is capable of quick action when motivated, and called for more responsible measures to prevent abuse entirely.

The issue arose after reports that Grok complied with prompts to digitally alter photos, such as removing clothing from images of individuals without consent. Although the feature is now limited on X to paid users (requiring verified payment details), concerns persist that it may still be available via Grok’s standalone app or website.

Prime Minister Starmer called the generation of sexualized AI images of adults and children “disgraceful” and “disgusting,” vowing intolerance for such unlawful content. He pledged full backing for regulator Ofcom to enforce the Online Safety Act, with options including fines, access restrictions, or even an effective ban on X in the UK if the platform fails to comply.

Ofcom has initiated urgent inquiries and contacted X and xAI, but has not yet issued a public response on next steps. X has not commented on the latest developments.

Experts and campaigners have echoed the government’s stance. Professor Clare McGlynn highlighted the lack of proper ethical safeguards, arguing that the paywall does not eliminate risks and prioritizes profit over safety. The Internet Watch Foundation reported identifying criminal child abuse imagery apparently created by Grok, stressing that the restriction cannot reverse existing harm.

Victims, including those personally targeted, have dismissed the change as inadequate, urging a full overhaul with robust built-in protections.

This incident intensifies debates over generative AI accountability, positioning the Grok case as a critical challenge for regulating online safety in the AI era.

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Get Featured in TechCrunch: A Practical Guide for Startups and Technology Companies

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Get Featured in TechCrunch

For startups and technology-driven businesses, media visibility can play a decisive role in growth and credibility. Among technology publications, TechCrunch stands out as one of the most trusted sources for startup news, funding updates, and innovation trends. Many founders aim to Get Featured in TechCrunch because of its ability to influence investors, customers, and the broader tech ecosystem.

This guide explains how TechCrunch operates, what journalists look for, and how companies can responsibly prepare for editorial coverage.

Why TechCrunch Coverage Is Highly Valued

TechCrunch has built its reputation through independent reporting and in-depth analysis of emerging technologies and startup ecosystems. Its readership includes venture capitalists, founders, product leaders, and industry analysts.

A feature on TechCrunch can help companies:

  • Establish authority and trust

  • Attract investor and partner interest

  • Increase qualified website traffic

  • Strengthen brand perception within the tech community

Because of this reach and credibility, many early-stage and scaling companies strategically work toward the goal to Get Featured in TechCrunch at key moments in their growth journey.

Understanding TechCrunch’s Editorial Focu

TechCrunch is an editorial platform, not a promotional directory. Its journalists prioritize factual, timely, and industry-relevant stories that offer value to readers.

Primary Topics Covered

TechCrunch commonly reports on:

  • Startup funding rounds and acquisitions

  • Product launches with market impact

  • Artificial intelligence and deep technology

  • SaaS, fintech, Web3, and enterprise tools

  • Venture capital trends and startup ecosystems

To Get Featured in TechCrunch, your announcement must align with these topics and present clear relevance to current industry developments.

What Makes a Story Newsworthy

One of the most common mistakes companies make is pitching content that lacks a genuine news angle. TechCrunch evaluates whether a story contributes meaningful insight or signals a shift in the market.

Examples of strong news angles include:

  • A confirmed funding round or acquisition

  • A product launch addressing a clear market gap

  • Proprietary technology or original research

  • Verified traction, revenue growth, or adoption metrics

  • Industry disruption or operational innovation

Without a timely and factual story, it becomes difficult to Get Featured in TechCrunch, regardless of product quality.

Preparing Your Company Before Outreach

Before contacting any journalist, your company must be ready for public scrutiny. Editors frequently research brands before responding to pitches.

Essential Preparation Checklist

  • A clear and informative website

  • Transparent company and founder information

  • Supporting data or performance metrics

  • Press-ready product descriptions

  • Consistent online presence

Preparation demonstrates professionalism and credibility, which significantly improves your chances to Get Featured in TechCrunch.

How to Pitch TechCrunch the Right Way

An effective pitch is concise, factual, and respectful of a journalist’s time. Editors receive a high volume of emails daily, so clarity is critical.

Key Elements of a Strong Pitch

  • A precise subject line referencing the news

  • A brief summary of what is happening

  • Explanation of why it matters to the industry

  • Verified facts, numbers, and timelines

  • Optional quotes from founders or executives

Avoid exaggerated claims or marketing language. A clear, information-driven pitch is essential if you want to Get Featured in TechCrunch.

The Role of Timing in Media Coverage

Timing plays a major role in editorial decisions. Even strong stories may be declined if they are poorly timed.

Best practices include:

  • Pitching before public announcements

  • Coordinating with funding or launch embargoes

  • Aligning with trending industry discussions

  • Avoiding periods of low editorial activity

Strategic timing increases relevance and improves the likelihood to Get Featured in TechCrunch when editors are actively covering similar topics.

Direct Outreach vs. Professional PR Support

While founders can pitch independently, many companies choose to work with experienced PR professionals. Media specialists understand how to position stories and communicate with journalists effectively.

PR support can help with:

  • Story framing and narrative development

  • Identifying the right TechCrunch reporters

  • Managing follow-ups professionally

  • Reducing common pitching errors

For companies unfamiliar with media outreach, professional guidance can improve the chances to Get Featured in TechCrunch without damaging long-term media relationships.

Common Reasons TechCrunch Declines Pitche

Rejection is common and does not necessarily reflect a weak product. Most rejections are based on editorial fit and timing.

Common reasons include:

  • Lack of a clear news angle

  • Overly promotional messaging

  • Insufficient data or validation

  • Story not relevant to current coverage priorities

Understanding these factors helps companies refine their approach and prepare better for future attempts to Get Featured in TechCrunch.

Maximizing Impact After Publication

Securing coverage is only the first step. How you use that coverage determines its long-term value.

Recommended actions after publication:

  • Share the article across professional networks

  • Add TechCrunch mentions to your website

  • Include coverage in investor and sales materials

  • Reference the feature in future media outreach

Effective amplification extends the benefits of being able to Get Featured in TechCrunch beyond the initial article.

Conclusion

TechCrunch coverage is earned through relevance, preparation, and responsible storytelling. Companies that understand editorial standards and focus on real industry impact are far more likely to succeed.

By approaching media outreach strategically and maintaining realistic expectations, the goal to Get Featured in TechCrunch becomes achievable for startups and technology brands committed to long-term growth and credibility.

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Top 8 Powerful Types of Technology Transforming Our World in 2025

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Types of technology

Introduction

Technology is evolving faster than ever, and 2025 is shaping up to be a breakthrough year across multiple industries. Understanding the different types of technology is no longer optional—it’s essential for businesses, creators, students, and professionals who want to stay ahead.

Whether it’s artificial intelligence powering your daily apps or robotics revolutionizing healthcare, the types of technology emerging today are driving massive shifts in how we work, live, and connect.

This blog by Level Up Mag breaks down the most impactful types of technology in 2025, how they’re shaping the world, and why staying informed gives you a competitive advantage.

What Are the Top Types of Technology in 2025?

Here are the leading types of technology dominating the global landscape in 2025:

1. Artificial Intelligence & Machine Learning

AI is no longer futuristic—it’s everywhere. Among all types of technology, AI stands out as the most transformative.

AI impacts:

  • Automation

  • Personalized experiences

  • Business decision-making

  • Predictive analytics

  • Creativity & content generation

Tools like ChatGPT, Midjourney, and various enterprise AI models prove that AI will continue reshaping industries. The rise of Generative AI, which is now used in marketing, design, research, and customer service, is defining the next wave of innovation.

2. Blockchain & Web3 Technology

Blockchain isn’t just for crypto anymore. It is becoming the backbone of trust-based digital systems.

This type of technology is used in:

  • Supply chain tracking

  • Smart contracts

  • Identity verification

  • Decentralized apps (dApps)

  • Secure payments

Web3 introduces ownership, privacy, and transparency—making it one of the most important types of technology reshaping digital ecosystems.

3. Robotics & Automation

Robotics is evolving beyond manufacturing. In 2025, robots are in:

  • Healthcare

  • Agriculture

  • Warehousing

  • Retail

  • Defense

From humanoid robots to delivery drones, this type of technology is leading the automation revolution.

Robots now assist in surgeries, pick warehouse orders, and even help with customer service. The combination of robotics + AI is unlocking new levels of productivity.

4. Biotechnology & HealthTech

Biotechnology is one of the fastest-growing types of technology, especially post-pandemic. It includes:

  • Genetic engineering

  • Vaccine development

  • Wearable health devices

  • AI-powered medical diagnostics

Breakthroughs in personalized medicine, DNA editing, and regenerative treatments are giving humanity tools to prevent diseases early and increase life expectancy.

HealthTech apps and devices are also enabling people to monitor their health in real time.

5. Cybersecurity & Digital Safety

As technology grows, so does cybercrime. That’s why cybersecurity has become one of the essential types of technology in 2025.

It includes:

  • Threat detection systems

  • Data protection tools

  • Network security

  • Zero-trust architecture

  • AI-powered security systems

Businesses of every size rely on advanced cybersecurity to protect digital assets, customers, and operations.

6. Internet of Things (IoT) & Smart Technology

IoT connects physical devices to the internet, allowing them to communicate and function intelligently.

Popular IoT examples:

  • Smart homes

  • Connected cars

  • Wearable devices

  • Smart manufacturing

  • Smart city infrastructure

This type of technology improves convenience, safety, and operational efficiency across industries.

7. Extended Reality (AR, VR & MR)

Extended Reality is becoming mainstream, especially in education, gaming, real estate, and corporate training.

This type of technology offers:

  • Immersive learning

  • 3D virtual experiences

  • Virtual events

  • Real-time simulation training

In 2025, AR glasses, VR training modules, and mixed reality environments are widely used for both entertainment and productivity.

8. Cloud Computing & Edge Computing

Cloud computing powers almost every major platform today. But edge computing is emerging as an important complement.

They support:

  • Streaming services

  • SaaS platforms

  • Real-time data processing

  • Remote work

These types of technology are crucial for storing data securely, improving speed, and enabling large-scale digital operations.

Types of technology

Why Understanding These Types of Technology Matters

Knowing the top types of technology helps you:

  • Stay competitive in your industry

  • Make informed business decisions

  • Upskill for future careers

  • Innovate faster

  • Adapt to digital transformation

Technology is not slowing down—those who understand it will always stay ahead.

The Future of Technology in 2025 and Beyond

2025 marks a turning point in human innovation. The main types of technology discussed above are converging, amplifying each other’s potential.

AI + robotics will redefine labor.
Blockchain + IoT will enhance global transparency.
AR + 5G will reshape digital experiences.
Biotech + data analytics will transform healthcare.

The world is entering an era where technology doesn’t just support life—it enhances it.

Conclusion

From AI to biotechnology, the top types of technology in 2025 are opening the door to smarter, safer, and more efficient ways of living. Understanding these technologies empowers individuals and businesses to grow, innovate, and stay future-ready.

Level Up Mag will continue delivering powerful insights into the evolving tech landscape—because in this fast-changing world, staying informed is your biggest advantage.

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10 Incredible Tech Trends of 2025 You Must See

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tech trends

🚀 Introduction

The tech landscape in 2025 is evolving at an unprecedented pace. From artificial intelligence (AI) breakthroughs to the rise of quantum computing, businesses and consumers alike are witnessing transformative changes. In this article, we delve into the top 10 tech trends that are set to redefine industries and daily life.

1. Agentic AI: Autonomous Decision-Making

Agentic AI refers to systems that can make independent decisions to achieve specific goals. Unlike traditional AI, which requires human oversight, agentic AI can operate autonomously, learning from its environment and experiences. This advancement is revolutionizing sectors like logistics, healthcare, and customer service, where real-time decision-making is crucial.

2. Quantum Computing: The Next Frontier

Quantum computing harnesses the principles of quantum mechanics to process information in ways classical computers cannot. In 2025, significant strides have been made in developing stable qubits and error-correction techniques. Industries such as pharmaceuticals, finance, and cybersecurity are poised to benefit from the immense computational power quantum computers offer.

3. Extended Reality (XR): Blurring the Lines Between Physical and Digital

Extended Reality encompasses virtual reality (VR), augmented reality (AR), and mixed reality (MR). In 2025, XR technologies are becoming more immersive and accessible, enhancing experiences in gaming, education, and remote work. Companies are leveraging XR for virtual training programs, interactive product demonstrations, and collaborative meetings.

4. 5G and Beyond: The Evolution of Connectivity

The rollout of 5G networks continues to accelerate, providing faster and more reliable internet connections. Looking ahead, research into 6G technologies is underway, promising even higher speeds and lower latency. Among the top tech trends, these advancements are set to enable innovations in autonomous vehicles, smart cities, and the Internet of Things (IoT).

5. AI-Driven Cybersecurity: Proactive Threat Detection

As cyber threats become more sophisticated, traditional security measures are no longer sufficient. AI-driven cybersecurity solutions are emerging to detect and respond to threats in real-time. By analyzing patterns and anomalies, these systems can identify potential breaches before they occur, safeguarding sensitive data and infrastructure.

6. Sustainable Tech: Green Innovations for a Better Future

With growing concerns over climate change, there is a push towards sustainable technologies. In 2025, innovations like renewable energy solutions, electric vehicles, and energy-efficient appliances are gaining traction. Companies are investing in green technologies to reduce their carbon footprint and promote environmental responsibility.

7. Edge Computing: Processing Data Closer to the Source

Edge computing involves processing data near its source rather than relying on centralized data centers. This approach reduces latency and bandwidth usage, making it ideal for applications like autonomous vehicles and real-time analytics. As IoT devices proliferate, edge computing is becoming increasingly important.

8. Blockchain Beyond Cryptocurrency: Decentralized Applications

While blockchain is best known for powering cryptocurrencies, its applications extend far beyond digital currencies. In 2025, industries such as supply chain management, healthcare, and finance are exploring blockchain for secure and transparent transactions. Decentralized applications (dApps) are being developed to streamline processes and enhance trust.

9. Robotics and Automation: Transforming Industries

Advancements in robotics and automation are reshaping industries like manufacturing, healthcare, and logistics. In 2025, robots are performing complex tasks with greater precision and efficiency. Collaborative robots (cobots) working alongside humans are among the leading tech trends, enhancing productivity and safety in various work environments.

10. Biotechnology: Merging Biology with Technology

Biotechnology is making significant strides in 2025, with innovations in gene editing, personalized medicine, and synthetic biology. These advancements are leading to new treatments for diseases, improved agricultural practices, and sustainable bio-manufacturing processes. The convergence of biology and technology holds promise for addressing global challenges.

For more insights on media strategy and PR success, check out Gerry Gadoury’s profile to see how industry experts leverage innovative approaches to boost visibility and brand authority. Learning from leaders like him can inspire your own tech journey and growth.

🔍 Conclusion

The tech trends of 2025 are not just shaping the future—they’re actively transforming the present. From autonomous AI systems to breakthroughs in quantum computing, these innovations are creating new opportunities and challenges across industries. Staying informed and adaptable is crucial for individuals and businesses aiming to thrive in this rapidly evolving landscape.

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Tech

Apple Breaks Tradition: Touchscreen MacBooks Set to Revolutionize Laptops in 2026

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A Bold Shift from Steve Jobs’ Legacy

After over a decade of staunch resistance, Apple is poised to launch touchscreen MacBook Pros, marking a dramatic pivot in its design philosophy. Bloomberg reporter Mark Gurman reveals that these innovative devices will debut in late 2026 or early 2027. This move challenges the foundational beliefs of co-founder Steve Jobs, who in 2010 dismissed vertical touchscreens as ergonomically flawed. “Touch surfaces don’t want to be vertical. It gives a great demo, but after a short period of time, you start to fatigue,” Jobs argued. Even under Tim Cook’s leadership in 2012, Apple likened merging a laptop and tablet to combining a toaster with a refrigerator.

The touchscreen laptop market’s explosive growth has forced this evolution. Generating $50 billion globally this year, it’s projected to surge to $120 billion by 2033. Apple’s entry acknowledges shifting consumer demands for versatile devices that blend laptop power with tablet intuitiveness. No longer just a demo gimmick, touch functionality now promises real-world utility, driven by advanced hardware that mitigates fatigue through smarter ergonomics.

Cutting-Edge Tech Meets Everyday Usability

The new MacBook Pros will dazzle with OLED displays, the same vibrant panels powering iPhones and iPad Pros, in 14- and 16-inch sizes. Thinner and lighter than ever, they’ll be fueled by the M6 processor, succeeding the recently launched M5 in current models. Pricing will command a premium: expect the 14-inch to start above $1,799 (versus $1,599 today) and the 16-inch over $2,799 (from $2,499). A sleek hole-punch camera cutout replaces the notch, offering a cleaner aesthetic.

Crucially, touch complements rather than replaces the keyboard and trackpad, preserving MacBook’s intuitive workflow. Upgraded hinges and a reinforced display eliminate screen wobble during interactions, addressing Jobs’ core concerns. This hybrid approach enhances creative tasks like sketching in design apps or annotating documents, while AI-boosted M6 chips accelerate graphics and machine learning.

Complementing this, the MacBook Air gets an M5 refresh in spring 2026, holding its $999 price as Apple’s top seller for students and pros. Together, these updates position Apple to dominate a $194 billion laptop market, forecasted to exceed $334 billion by 2030.

Unlocking Entrepreneurial Goldmines in Apple’s Ecosystem

For startups and innovators, Apple’s touchscreen leap is a treasure trove. The hybrid interface demands fresh apps optimized for touch-keyboard synergy—think stylus-enabled drawing tools, interactive educational platforms, or productivity suites for media editors. Creative pros, students, and tech enthusiasts will drive demand, expanding beyond traditional Mac users.

Accessory makers can thrive with ergonomic stands, precision styluses, and protective cases tailored for touch durability. Software developers should target niches like augmented reality overlays for design workflows or AI-assisted note-taking. Early movers could capture market share as adoption spikes post-launch.

Challenges loom: high prices may deter budget buyers, and devs must master dual-input optimization to avoid clunky experiences. Yet Apple’s polish—seamless integration with iOS apps and ecosystem lock-in—mitigates risks. Analysts predict touchscreen Macs will boost productivity by 20-30% in creative fields, fueling a startup boom.

Entrepreneurs: scout partnerships via Apple’s developer program. Launch beta apps now to ride the hype wave. From indie devs crafting touch-first games to firms building enterprise training tools, opportunities abound in this $120 billion frontier.

A New Dawn for Versatile Computing

Apple’s touchscreen MacBooks herald a versatile computing era, fusing powerhouse performance with intuitive touch. This isn’t mere capitulation—it’s strategic mastery, blending legacy ergonomics with modern demands. Consumers gain fluid workflows for everything from coding marathons to casual sketching, while pros unlock unprecedented efficiency.

As 2026 nears, excitement builds. Will prices curb mass appeal? Can software evolve fast enough? Apple’s track record suggests triumph. For entrepreneurs, it’s launchpad time: innovate boldly within this ecosystem, and reap rewards from a paradigm shift. The laptop isn’t dying, it’s evolving, and Apple’s at the helm. Watch this space; the future feels tantalizingly touchable.

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Entertainment

The Streaming Revolution: How Global Platforms Are Reshaping Entertainment in 2025

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Worldwide Expansion Drives Growth

The entertainment industry has transformed dramatically over the past decade, with streaming platforms revolutionizing access to movies, series, and live events. Services like Netflix, Disney+, Amazon Prime Video, and Apple TV+ have expanded beyond borders, investing in region-specific productions to engage diverse audiences. Netflix leads with heavy funding for Korean dramas, Indian epics, and Latin American stories, blending cultural authenticity with universal appeal to surge subscriptions in emerging regions. This approach boosts representation while tapping untapped markets.

Disney+ leverages iconic IPs like Marvel and Star Wars for globally resonant franchises, while Amazon Prime Video balances blockbusters with independent films. As digital connectivity grows, viewers demand culturally relevant yet universally accessible content. This trend dismantles geographical barriers, creating an interconnected ecosystem where stories from anywhere inspire audiences everywhere.

Traditional Media Fights for Survival

Streaming’s rise has decimated cable subscriptions as viewers embrace on-demand flexibility over rigid schedules. The COVID-19 pandemic accelerated this, forcing studios to release films digitally alongside theaters—a now-standard practice reflecting convenience-first habits. Cinemas compete with 4K home setups, while networks lose viewers to personalized algorithms.

Yet adaptation offers hope: traditional players partner with streamers for co-productions and licensing deals, merging prestige with digital reach. Data shows consumption patterns traditional media can’t match, but hybrid strategies ensure relevance. This evolution turns disruption into reinvention, keeping legacy brands alive in a viewer-driven world.

Innovation Tackles New Challenges

Streaming pioneers interactive narratives, VR experiences, and binge-optimized series, with short-form and documentaries thriving amid fierce competition. Sophisticated analytics dissect viewing habits to perfect recommendations, optimize budgets, and predict trends, empowering creators to minimize risks and maximize engagement.

Challenges loom: market saturation causes fatigue, rising fees strain wallets, and piracy erodes profits. Independent creators struggle for visibility, but YouTube and TikTok democratize access, shifting power from gatekeepers to audiences. In 2025, ad-supported hybrids attract cost-conscious users, while AI personalization and immersive tech promise revolutionary storytelling. This isn’t just technological, it’s a cultural transformation shaping global entertainment.

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Tech

The Future of Smart Homes: Key Trends Shaping 2025 and Beyond

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 As we navigate through 2025, smart homes have solidified their place as indispensable elements of contemporary life. Driven by rapid advancements in AI, enhanced connectivity, and a growing emphasis on sustainability, these intelligent systems are redefining daily routines. The global smart home market has surpassed projections, reaching approximately $170 billion this year, with continued growth expected at a compound annual rate of over 20% through 2030. This surge reflects consumer demand for homes that are not only convenient but also efficient, secure, and environmentally responsible.

AI-Driven Automation and Interoperability

At the core of today’s smart homes is artificial intelligence, which has evolved to offer highly personalized experiences. Voice assistants like Amazon’s Alexa, Google’s Assistant, and Apple’s Siri now use machine learning to predict user preferences, automating tasks such as lighting adjustments, thermostat settings, and even grocery ordering. For instance, devices like the Google Nest Learning Thermostat analyze habits to optimize energy use, potentially slashing utility bills by up to 15%.

A pivotal development is the widespread adoption of the Matter protocol, a collaborative standard from tech leaders including Apple, Google, and Amazon. Matter ensures seamless compatibility across brands, allowing a Samsung smart fridge to interact effortlessly with Philips Hue lights or Yale locks. This interoperability eliminates the silos of past ecosystems, fostering a unified home network. With end-to-end encryption, it also bolsters data privacy, addressing longstanding concerns. As AI integrates deeper, homes are becoming proactive, anticipating needs like preheating ovens based on schedules or alerting users to maintenance issues before they escalate.

Enhanced Connectivity, Security, and Eco-Friendly Innovations

The rollout of 5G and Wi-Fi 6E has supercharged smart home performance, enabling ultra-fast data transfer and minimal latency. This supports immersive applications, from 4K video streaming to real-time augmented reality (AR) overlays for home design. Hubs like Samsung’s SmartThings leverage these technologies to coordinate dozens of devices with pinpoint accuracy, creating responsive environments that adapt instantly.

Security remains paramount, with AI enhancing surveillance systems. Modern cameras, such as those from Ring or Arlo, employ facial recognition and object detection to distinguish between family members, pets, and intruders, reducing false alarms by over 90%. Biometric entry systems and encrypted cloud storage add layers of protection, giving homeowners remote oversight via apps.

Sustainability is equally transformative. Smart devices now prioritize energy conservation, with thermostats like Ecobee adjusting based on occupancy and weather forecasts to cut consumption. Solar integrations, exemplified by Tesla’s Powerwall, allow homes to store renewable energy, promoting off-grid capabilities and reducing carbon emissions. Water-saving irrigation systems and LED lighting further contribute to eco-conscious living, aligning with global efforts to combat climate change.

Health-Focused Tech and Emerging Horizons

Smart homes in 2025 are increasingly geared toward wellness. Air quality monitors from brands like Dyson detect pollutants and activate purifiers automatically, while sleep trackers in mattresses like those from Eight Sleep adjust firmness and temperature for optimal rest. Integrated systems even monitor vital signs, offering insights into hydration, activity levels, and stress, turning homes into personal health hubs.

Kitchens exemplify this shift, with AI ovens from LG or Bosch identifying ingredients via cameras and suggesting recipes to minimize waste. Refrigerators track expirations and integrate with delivery services for automated restocking.

Looking ahead, emotional AI could enable assistants to detect moods through voice tones and respond empathetically, perhaps dimming lights during stressful moments. AR and virtual reality will revolutionize home interactions, allowing virtual furniture trials or guided repairs. Integration with smart cities, syncing home energy use with grid demands, promises even greater efficiency. As these technologies mature, smart homes will evolve from reactive tools to intuitive companions, enhancing quality of life in profound ways.

In summary, the smart home of 2025 and beyond blends cutting-edge tech with human-centric design, promising a future where convenience, security, and sustainability coexist seamlessly. With ongoing innovations, these spaces will continue to adapt, making everyday living smarter and more harmonious.

 

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AI Buddies: Will Virtual Personalities Dominate the Influencer Scene?

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In the not-so-distant past, the concept of befriending a computer-generated entity or scrolling through their social media posts felt like something out of a sci-fi novel. But here in 2025, AI companions and synthetic influencers have become everyday realities, popping up in our social streams, engaging in midnight chats, and even weaving into our emotional worlds. Platforms like Replika offer custom-built digital pals, while virtual avatars on TikTok rack up billions of views. These artificial beings aren’t just transforming technology; they’re redefining cultural norms. The big query: could these digital entities emerge as the new powerhouse influencers?

The Evolution of Synthetic Beings

The origins of this trend hark back to early experiments such as Lil Miquela, the computer-generated Instagram sensation who burst onto the scene in 2016. Initially dismissed as a gimmick, a made-up figure flaunting stylish ensembles, she quickly evolved into a cultural force. By 2020, she was partnering with luxury giants like Prada, Calvin Klein, and Samsung, muddying the boundaries between artificial and genuine clout.

Today, these AI-powered figures have leaped forward in sophistication. Gone are the days of relying on human teams for animation and scripting. Powered by advanced language models and generative tech, they can chat dynamically, churn out content on the fly, and tweak their style to match user tastes. Take Aitana Lopez, an entirely fabricated TikTok star: she engages with followers, updates her wardrobe round-the-clock, and operates without breaks or salaries. For marketers, this isn’t merely cutting-edge; it’s a game-changer in efficiency.

What Draws Fans to AI Friends

Critics wonder why folks opt for virtual influencers amid a sea of human ones. The appeal boils down to three core elements: constant presence, customization, and escapism.Constant presence means no waiting games; an AI buddy is perpetually available, eager to reply at any hour. In our fast-paced era where real attention is a luxury, these digital entities deliver reliable engagement without fail.Customization sets them apart, too.

They adapt by learning your likes, suggesting tunes, recalling prior talks, and crafting content that feels uniquely yours, far beyond what standard influencers provide.Escapism adds another layer: these beings project perfection in a risk-free zone. They boast impeccable appearances, lead glamorous virtual existences, and represent unattainable ideals that human stars struggle to maintain without burnout.Ultimately, engaging with an AI persona isn’t about ditching human bonds; it’s about enjoying a seamless, tailored interaction that complements real-life connections.

Commerce in the Realm of Virtual Fame

The economic potential is enormous. Companies are flocking to AI influencers for promotional pushes, drawn by their full controllability, no PR disasters, no scheduling hiccups, no rival deals. Picture a cosmetics firm unveiling a new hue via an AI model that instantly broadcasts it on TikTok, Instagram, and YouTube, all while fielding fan queries live in the comments.Cost savings are a major perk. Securing a premier human endorser might cost a fortune per project, whereas developing or renting an AI version demands initial outlay but promises endless utility. Specialized firms are now crafting “artificial stars,” touting them as the pinnacle of narrative-driven branding.

Yet, this boom raises thorny issues. How might it affect young people who turn to AI for deep talks rather than peers? What are the mental health ramifications of bonding with entities that fake compassion without experiencing it?

Transparency is another hot button: must users always be informed they’re dealing with AI? Advocates push for clear labels to prevent misinformation, while others contend that in our blended digital landscape, resonance trumps origin, as long as the vibe clicks.On the job front, rising virtual stars could sideline human creators, or perhaps spur them to emphasize raw honesty, quirks, and improvisation that algorithms can’t authentically duplicate.

Blending Worlds: Partnership Over Overthrow

All the buzz aside, it’s improbable that AI companions will eclipse human influencers entirely. The trajectory points to synergy instead. Much like film stars sharing screens with digital effects, content makers could soon team up with AI counterparts. Envision a style guru presenting ensembles alongside her virtual clone, who struts them in fantastical settings, like oceanic depths, cosmic voids, or glowing futuristic streets.The essence of humanity, genuine narratives, personal journeys, and raw openness, remains irreplaceable. Machines can imitate these, but not originate them from lived truth. Still, AI entities are staking out roles as collaborators, boosters, and inspirational sparks.In wrapping up, AI companions and virtual personas aren’t fleeting fads; they signal a profound evolution in notions of self, relationships, and sway in our online era. To some, they’re disconcerting harbingers of a pliable reality. To others, they’re thrilling frontiers for invention, profit, and bonding. Regardless, their ascent compels us to ponder not if they’ll influence us, but how deeply we’ll integrate them into our digital lives, dialogues, and dreams.

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Business

Data Science in Finance: What You Need to Know

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Data Science in Finance: What You Need to Know. The stock market, once a vibrant hub of shouting traders in colorful jackets, has transformed into a network of silent servers powered by data science. Sophisticated mathematics and computing now decipher patterns within the market’s complexity, enabling decisions at speeds far beyond human capability. Data scientists and their algorithms have redefined finance, turning it into a machine-driven ecosystem that shapes how investments are managed and markets operate.

The Evolution of Algorithmic Trading

Decades ago, investing relied heavily on intuition and a handful of financial metrics, such as earnings reports or price-to-earnings ratios. Today, algorithmic trading, or “algo-trading,” operates on an entirely different scale, processing vast datasets with remarkable speed. These systems analyze real-time market data, every trade, bid, and ask alongside news articles, social media sentiment, and alternative data sources like satellite imagery of retail parking lots, global shipping movements, credit card transaction aggregates, or weather patterns affecting agricultural yields. By identifying subtle predictive signals within this data deluge, algorithms execute trades in milliseconds, outpacing human reaction times. Key algorithmic strategies include high-frequency trading (HFT), which capitalizes on minute price discrepancies, statistical arbitrage exploiting temporary price imbalances between related securities, and sentiment analysis tools that trigger trades based on the emotional tone of news or social media.

Opportunities and Risks in a Data-Driven Market

This technological shift brings significant advantages. Algorithms enhance market liquidity, enabling rapid buying and selling with minimal price disruption, which lowers trading costs for retail investors. They also improve efficiency by swiftly correcting mispricings, ensuring stock prices reflect new information accurately. Unlike humans, algorithms operate without emotional biases, maintaining disciplined strategies during market volatility. However, this transformation introduces challenges. Rapid algorithmic interactions can trigger “flash crashes,” where cascading sell-offs cause precipitous market drops within minutes. The opacity of these systems often termed the “black box problem” which means price movements may occur for reasons no one fully understands, undermining confidence. Furthermore, firms with cutting-edge technology and exclusive access to alternative data hold a significant advantage, raising questions about market fairness and whether it has become a technological arms race rather than a level playing field.

Strategies for Investors in a New Era

For individual investors, competing against supercomputers may seem daunting, but strategic opportunities remain. Algorithms dominate short-term trading, exploiting fleeting market inefficiencies, but long-term investing, rooted in a company’s fundamental value, leverages uniquely human strengths. By focusing on a company’s innovation, leadership, or market position, investors can prioritize strategies that algorithms are not designed to pursue. Emotional discipline is critical, humans can think critically and contextually, avoiding the fear or greed that algorithms sidestep entirely. Adopting low-cost, diversified index funds or ETFs allows individuals to harness the market’s algorithmic efficiency without engaging in direct competition. The modern stock market reflects our technological era: a dynamic interplay of human judgment and artificial intelligence. By understanding the role of algorithms and embracing disciplined, long-term strategies, investors can navigate this high-speed, data-driven landscape. Finance is no longer just about numbers, it’s a complex dance of code and human foresight, where knowing the rhythm ensures you stay in step.

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