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It’s OK to Fail, however You Own to Raze It Appropriate

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It’s OK to Fail, however You Own to Raze It Appropriate

Harvard Industry College professor Amy Edmondson would perchance perhaps be finest identified for her work on psychological security within the dwelling of enterprise. She has authored a preference of books, in conjunction with the forthcoming Appropriate More or less Crude: The Science of Failing Effectively, and he or she spoke with HBR editor in chief Adi Ignatius about the supreme–and contaminated–methods to fail. Experimentation and threat-taking are basically the most well-known for an organization’s success, however failing twice within the identical arrangement would perchance perhaps be a mistake.

Must you or your crew strive new things — and no longer all of them be triumphant — that’s called experimentation. Learning from experiments is mainly the most well-known on your company’s verbalize. Alternatively, if you deviate from confirmed prepare due to the inattention or lack of practicing, that’s presumably a mistake. It’s serious to know the variation, and to develop a workspace where people surely feel psychologically safe to take dapper dangers.

For this episode of our video series “The Contemporary World of Work”, HBR editor in chief Adi Ignatius sat down with Harvard Industry College professor Amy Edmondson, an skilled in psychological security and author of the upcoming book Appropriate More or less Crude: The Science of Failing Effectively, to focus on:

  • Productive, titillating methods to fail
  • Dangers of no longer experimenting enough
  • Balancing particular particular person staff’ wants with those of the crew and organization

Edmondson says that leaders would perchance perhaps impartial peaceable carry out a thorough autopsy after every failure, whether it used to be productive or no longer, to make certain that it does no longer repeat itself. “A failure, even an titillating failure, in new territory, new discovery, is never any longer titillating the second time it happens.”

The Contemporary World of Work” explores how high-tier executives gape the future and how their companies are making an strive to plan themselves up for achievement. Each week, Ignatius talks to a high chief on LinkedIn Dwell — earlier interviews incorporated Microsoft CEO Satya Nadella and broken-down PepsiCo CEO Indra Nooyi. He additionally shares an interior take a study these conversations —and solicits questions for future discussions — in a e-newsletter impartial for HBR subscribers. Whereas you’re a subscriber, you presumably can test in right here.


ADI IGNATIUS:

Amy, welcome to The Contemporary World of Work.

AMY EDMONDSON:

Gigantic to be right here, Adi. Thanks for having me.


ADI IGNATIUS:

Your book is basically about failure. I used to be below the impact that all of us understood that failure is noble and no longer coarse, and provides indispensable studying classes. But you’re writing a book that appears to be like to be asserting that we beget got to contemplate exhausting and presumably otherwise about failure. What are you seeking to protect out with this book?

AMY EDMONDSON:

I used to be with you and then I poked round and realized that in reality many of us had been peaceable perplexed about failure. There is loads of overjoyed focus on failure accessible. There’s the digital mantra of Silicon Valley to fail like a flash, fail most steadily, failure’s exact, let’s learn from failure, let’s beget failure events, let’s beget failure resumes and so forth. And in reality, the future of work will be riddled with failure. We can’t impartial wish it away, even though we desired to, we beget got to work with it.

But I contemplate no person can surely take to heart the overjoyed focus on failure until they beget got a coherent framework. You might perhaps presumably contemplate of it as two camps: the Silicon Valley fail like a flash, fail most steadily camp. After which the other camp, which is, “I are living within the exact world, failure’s no longer an choice.” And so that they’re every accurate or they’re every partially accurate, however neither is amazingly priceless nor context specific.

So I contemplate the overjoyed talk, when it’s no longer qualified with a coherent arrangement of making distinctions between the exact form of failure and the no longer-so-exact kind, is presumably extra harmful than priceless. It drives the supreme conversation underground. It’s necessary to focus on the kinds of failure for which we surely desires to be welcoming it with starting up arms and the forms where we presumably shouldn’t.

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ADI IGNATIUS:

I contemplate the specific ingredient you presumably can dispute about failure is if you occur to would perchance beget got a culture that lets in failure, that tolerates failure, it capacity you’re stretching, you’re pushing, you’re seeking to innovate, you’re seeking to protect out things which are complex. That’s piece of the definition of what a digital company is. A digital company experiments incessantly and tries and fails, and is able to tolerate failure. I would bet if you occur to test with most companies, they’d dispute, “Yeah, we carry out that. That’s the culture we beget got. We didn’t feeble to, however we carry out that.” So I have to push you reasonably bit extra: the rhetoric, that’s the overjoyed talk, however actually that’s no longer surely how the sector works?

AMY EDMONDSON:

First of all, it’s no longer how most incentives are plan up. I’m no longer asserting uniformly that’s the case, however plenty of the time, failure is never any longer rewarded in organizations, and of us would rather carry out anything however fail.

And also you’re accurate, presumably a greater solution to focus on this is never any longer as failure, however as experimentation. We desire to be very pro-experimentation. But we desire to be pro-dapper-experiments. And I contemplate dapper failures are the pause outcomes of dapper experiments.

Clear experiments are ones that occur in new territory — truthfully, if you occur to would perchance perhaps look up the acknowledge, fetch the recipe, fetch the blueprint, please carry out, no have to experiment — new territory in pursuit of a aim that’s per the price proposition of the organization, with a speculation you’ve performed your homework on and importantly, as tiny as imaginable.

Those are the kinds of every experiments and failures we should always always welcome with starting up arms. They are discoveries and they permit us to figure out like a flash what to test out subsequent. But part of the book is devoted to finest practices for failure-proofing that that will be failure-proofed. The actions, the operations for your company which are in identified territory, are ones that desires to be successfully plan as a lot as salvage failure extraordinarily uncommon.

ADI IGNATIUS:

Are there industries that carry out no longer tolerate failure? Airline pilots? You don’t surely favor them to fail. This isn’t a rhetorical ask. Are there industries that in actuality don’t tolerate failure? And would perchance well you take a study them and dispute, “You in fact can fetch attention-grabbing outcomes if you occur to would perchance beget got that form of policy?”

AMY EDMONDSON:

Let’s open with airlines on legend of clearly none of us desire them to be cosy with failure. But I contemplate the explanations why airlines beget an unprecedented sage of success and security is on legend of they’re inspiring and ready to focus on failure. The failures that they create out tolerate occur within the simulator. There’s practicing, there’s loads of emphasis on speaking up early to prevent one thing worse from going down. So their security sage does no longer approach from being intolerant of failure, however rather being intolerant of basic accidents.

Attributable to this truth, we desire to be very tolerant of the truth of human error so that we are in a position to salvage and correct, we are in a position to prepare, we are in a position to permit of us to take the kinds of dangers and experiments we had been impartial speaking about in safe settings just like the simulator, no longer within the execution of the exact duties.

But I don’t contemplate it’s imaginable to characterize industries within the system your ask implies. I contemplate there’s variation accurate through companies. Pick an enterprise like like a flash-shifting consumer goods. It’s going to be no longer that exhausting to fetch differences in cultural failure tolerance within those industries accurate through companies. So a extra intellectual solution to position that is that some companies are doing greater than others in having a wholesome tolerance of titillating failure.

ADI IGNATIUS:

What does a productive failure seem like? You presumably did mention that there are exact and spoiled failures. What’s the variation and how does one strive to make certain their failures are the exact kind?

AMY EDMONDSON:

In identified territory where we beget got a route of or a formula for getting the pause consequence we desire, it’s finest prepare to spend that route of, spend that formula and fetch the pause consequence we desire. So when a Citibank employee a preference of years ago accidentally made a tiny human error and accidentally wired $800 million to a consumer that he shouldn’t beget, that used to be a classic unproductive failure. Turns out they weren’t even ready to fetch the a refund. So, no longer celebrating that form of failure.

A productive failure is one where we fetch new and indispensable recordsdata, new recordsdata that helps us depart forward in increasing the sort of price we’re seeking to develop in our market, for our prospects. So we found one thing that we would perchance perhaps now not beget found without attempting it, without the experiment.

ADI IGNATIUS:

Would you counsel that there be an define postmortem? I contemplate the armed forces is amazingly inspiring on doing detailed postmortems: what occurred, what went contaminated, why? Presumably to learn from that and no longer beget it occur again.

AMY EDMONDSON:

It is no longer the case that a postmortem has to take inordinate amounts of time, however it surely desires to be thorough. It desires to be analytical, and look carefully at the assorted facets of the failure, to comprehend accurately what occurred and why, for the actual function of struggling with that exact failure from going down ever again. So a failure, even an titillating failure, in new territory, new discovery, is never any longer titillating the second time it happens.

ADI IGNATIUS:

I have to shift gears reasonably bit to talk extra most steadily about the dwelling of enterprise. The ask surely is: Are we OK? You wrote a most peaceable piece in Harvard Industry Evaluate that urged presumably things are no longer so immense, with rather low ranges of engagement and productiveness, excessive charges of burnout. We can speculate as to why that’s comely, however is that correct? It’s exhausting to generalize, however you realize, are we struggling? And if that’s the case, how will we acknowledge to that as managers?

AMY EDMONDSON:

Effectively, I don’t beget a form of systematic worldwide dataset from which I’m in a position to salvage solid inferences about how of us are doing. My impact comes from informal conversations, qualitative learn, reading HBR and so many other retailers, to appear how of us are doing. So surely, in a technique, I’m commenting on the conversation in HBR and so many other enterprise media contexts, presumably LinkedIn and a few assign else.

One ingredient I contemplate I’m in a position to claim for obvious is that the dismay is exact, and of us are alarmed about the future. They’re alarmed about it on so many fronts. They’re alarmed about local climate trade. They’re alarmed about AI. They’re alarmed about burnout, as you mentioned. I’ll approach abet to burnout.

But that dismay tends to push us toward a retreat to our particular particular person corner, and of us open to contemplate, “Am I going to be OK?” They change into extra inspiring on their beget wellbeing than on the successfully being of the crew or successfully being of the organization. And that offers upward thrust to a exact ability for erosion, even vicious cycles, where organizations fetch themselves within the entice of responding to requests and considerations in isolation, one after the other.

We desire a extra holistic arrangement of smitten by it. And I gape miniature evidence of companies being no longer less than described as pausing to possess the greater divulge, their price proposition, what it implies for a technique they desires to be structured and led, to fetch the basically the most well-known work performed, and straightforward methods to prepare that work, with all its kind and variable wants, in a considerate arrangement, and straightforward methods to encourage and motivate of us to protect out it successfully.

Let me impartial like a flash depart to the burnout wretchedness, on legend of there surely has been some most peaceable recordsdata, reasonably evaluation that beget caught my sight, exhibiting that burnout is systematically greater when psychological security is decrease, accurate? Shall we dispute, it appears to be like to me that some part of the burnout is said to loneliness and isolation. I contemplate it’s comely to claim that we are in a position to suffer many challenges when we surely feel in fact that we’re in it together, that we’re connected and engaged with our colleagues in seeking to scheme of navigate these challenges.

ADI IGNATIUS:

One can’t serve however contemplate, “Okay, is a couple of of this connected to the pandemic?” Which for many of us, broke up groups, created new work environments with salvage cash working from dwelling, that in plenty of methods is unprecedented for of us which are balancing their work and existence. It have to take a toll on presumably the teaming crucial that you’ve written about. Is that your hunch?

AMY EDMONDSON:

I carry out contemplate the pandemic took a toll on us, on all of us. It created such an obvious uncertainty. It used to be such an obvious disruption. It wasn’t the tiring shifts that we’re most steadily feeble to. It used to be a surely abrupt shift, and it gave upward thrust to shapely—and I contemplate productive—experiments on assorted work arrangements.

Now it’s time for a surely systematic assessment of what’s working and what isn’t? And it might perhaps perchance’t be incremental, accurate? And it additionally can’t be in step with what of us dispute they desire. Due to oftentimes, what we dispute we desire is never any longer surely what we desire or surely desire within the longer time length, bigger divulge, to fetch where we desire and have to depart.

ADI IGNATIUS:

You talked a second ago about seeking to beget a comprehensive policy and arrangement that, if I heard you accurate, is never any longer facing of us incessantly for my piece, however that’s scheme of the nature of management now. All straight away, managers are anticipated to be, to boot to every little thing else, nearly like psychiatrists, that there’s an openness for of us to piece their interior most eventualities, challenges, considerations, and that it’s the role of the supervisor, increasingly, to beget interplay with that in an titillating arrangement. So you pause up where management turns into hyper-personalized, however I contemplate presumably you’re already on to the dangers in that, which is shedding the sense of the teaming and the collective effort.

AMY EDMONDSON:

It’s nearly as if we’ve lost watch of tensions and alternate-offs. There’ll incessantly be a pressure between me and we, accurate? There’ll incessantly be a pressure between my desires within the moment and my aspirations over the very long time length. Whereas you ask me what I desire: pay me infinitely and don’t ask me to protect out anything, and let me eat ice cream all day, accurate? But that’s no longer going to fetch me where I surely, surely have to depart, and have to depart. I have to salvage a incompatibility.

I contemplate we’re in a moment of no longer helping of us price the collective. As human beings, we’re social creatures. That’s piece of it, however it surely’s additionally that we desire to subject. We desire to subject to others. We desire to subject in a technique that’s greater than ourselves and our hedonistic desires.

You might well contemplate of an used-real management belief of the firm, accurate? If markets labored by themselves, we would perchance well impartial beget finest contractors doing tasks, and it would perchance perhaps be efficient, it would perchance perhaps be intellectual, it would perchance perhaps be logical. On the other hand it doesn’t work, on legend of many of the work we beget got to protect out is inherently collaborative, and dynamically so. And it isn’t without considerations parceled out, dividing-and-conquering vogue. It requires us to surely work together in meaningful methods. The exact recordsdata is, that will be a surely horny, rewarding, thrilling expertise. The spoiled recordsdata is, it’s no longer straightforward to control.

But I contemplate we are in a position to depart down that rabbit gap of every particular person has to be managed otherwise, every particular person, you’re nearly a psychiatrist to that particular person, versus let’s step abet and rethink, how will we develop our actions, our operations, so that we develop basically the most price for those we relief?

ADI IGNATIUS:

Yeah, I love that, and I want to claim that I don’t contemplate companies beget figured that out yet. The disruption of Covid opened our eyes to a couple flexibility. But I contemplate the things you’re placing your finger on, we’re seeking to resolve for that, and I contemplate loads of us haven’t yet and have to retain experimenting.

So we’re in this age of dismay, where there’s burnout. After which, you throw on high of that generative AI, and a danger—presumably irrational, presumably no longer—that generative AI will be ready to protect out all of our jobs at nearly no payment. I deem you haven’t performed quantitative learn. But qualitatively, what’s your advice for of us as generative AI enters the dwelling of enterprise at every level and the potentialities change into clearer and clearer?

AMY EDMONDSON:

As you indicated, it’s reasonably starting up air my wheelhouse, with the exception of for the effects on of us and culture. I focus on from the perspective of someone listening at the margins to the a decision of conversations in work and social gatherings alike, and I contemplate you’re accurate. I contemplate danger is the dominant emotion, that indubitably some are angry, some are immense optimistic about the fabulous modifications to approach abet, however I contemplate casually I hear extra danger than optimism.

In fact we desire every. We desire some definite, considerate, develop-oriented approaches to experiment and figure out what’s going to work. But I don’t contemplate they’re going to be straightforward alternate ideas to the dramatic shakeup of what’s imaginable.

ADI IGNATIUS:

Right here’s a ask from Omar from Monterrey, Mexico. What form of metrics will be feeble to measure dapper failures?

AMY EDMONDSON:

My first response is that it’s a exact belief to beget metrics. One amongst the things that I’ve spent basically the most time studying is what number of failures impartial don’t even fetch the chance to be measured, on legend of of us don’t focus on up about them. This used to be how I got into this subject within the first dwelling: the discovery of dramatic differences accurate through groups, even at some level of the identical organization, and their willingness to focus on up about things that depart contaminated in dwelling of impartial things that depart accurate.

Right here’s the wretchedness extra broadly than impartial of us no longer basically speaking up: the category of titillating failure covers vast territory. I contemplate the metrics would perchance beget to be tailor-made to the context — and let me illustrate vast territory. A successfully-bustle clinical trial on a new most cancers drug is an titillating failure when it appears to be like it doesn’t beget the efficacy that we hoped. It used to be in new territory. There used to be no other solution to fetch out however to protect out a clinical trial. It’s the supreme dimension, it’s no bigger than it has to be. It’s speculation-driven in pursuit of a aim.

But so is a surely spoiled blind date. That’s titillating failure. Maybe your friend thought you’d like every other. You are inspiring to depart out and beget a coffee. Smallest imaginable new territory in pursuit of a aim, the total leisure. So a spoiled blind date and a failed clinical trial are clearly apples and oranges, yet they every qualify below the category.

I contemplate the system to acknowledge to the dimension ask is, let’s make certain the components are adhered to. After which, let’s possess what the supreme frequency is, given the work we’re seeking to protect out, of titillating failures?

One more solution to claim that is: What’s the supreme frequency of experimentation? How most steadily would perchance perhaps impartial peaceable we be attempting new things to push the envelope, to blueprint new probabilities, even to blueprint efficiencies? And are we doing that most steadily enough? The acknowledge is generally no, on legend of most of us would rather be triumphant than fail, and most of us would rather retain doing what we’re doing on legend of we’re form of exact at it.

ADI IGNATIUS:

So right here’s one other ask along those traces from Mohammed in Pakistan. Workers would perchance perhaps very successfully be hesitant to present feedback that will be perceived as detrimental, which might perhaps impede skilled construction, hinder organizational progress. How does one sort out this wretchedness?

AMY EDMONDSON:

Such a exact ask on legend of it’s comely. We are very reluctant to protect out things, to focus on up with detrimental or complex recordsdata, on legend of frankly it will incessantly be more uncomplicated no longer to. This might perhaps occasionally incessantly be more uncomplicated to protect abet than to focus on up candidly and forthrightly about one thing that you hope will be made greater.

salvage this very complex ingredient more uncomplicated is to plan the stage by pointing out how precious it is a long way. Periodically, I would dispute even incessantly, focus on with the truth that “We favor to protect out this exhausting ingredient. We favor to protect out it successfully if we desire to be as exact as we are in a position to as a crew.”

But even individuals who beget the ambition to develop and originate of their roles and of their careers favor to prepare themselves to be inspiring to protect out this and salvage it due to the its price. So we’ve got to name consideration to its price. We’ve got to name consideration to the truth that it’s exhausting and then carry out it anyway and give a lift to 1 yet any other.

ADI IGNATIUS:

This ask is from Don from Calgary in Canada. If it’s comely that we learn acutely from mistakes, what are many methods to serve permission from our leaders who would perchance perhaps very successfully be threat averse?

AMY EDMONDSON:

We’re all threat averse, and presumably leaders even greater than others, presumably no longer. But initially, I salvage a distinction between mistakes and failures. I’m no longer anti-mistake on legend of I’m a human being, and I salvage them, all of us carry out.

But a mistake is never any longer the identical ingredient as a failure. A failure is one thing that went contaminated that we want had been otherwise. A mistake is a deviation from a identified prepare. Now, that would perchance perhaps occur due to the inattention, due to the shortcoming of practicing, due to the exhaustion, you identify it.

But I contemplate it’s priceless for leaders, and others for that subject, to focus on the truth that we’re going to salvage mistakes on legend of we’re human. The specific imaginable prepare is never any longer to in no arrangement salvage a mistake. It’s to salvage and correct them like a flash, and then additionally to salvage that distinction between dapper experiments in new territory that we additionally have to look extra of on legend of it’s the important thing to future price advent. And we welcome those, too.

ADI IGNATIUS:

Furthering that, right here’s a ask from Benny from California. What’s the system to focus on to subordinates after a failure to elevate morale and keep in touch that, “This used to be a exact failure. It’s OK”?

AMY EDMONDSON:

I’m going to claim “truthfully.” You are going to be accurate about, “Wow, this used to be disappointing for all of us, and let’s fetch every little thing we are in a position to out of it. Let’s learn as grand as imaginable.” And actually, provided that one thing enormous that goes contaminated almost incessantly has multifaceted aspects to it, it’s priceless to beget a considerate and recordsdata-driven conversation about what occurred. No longer “Who did it?”, however, “What occurred?”

We would perchance perhaps impartial work accurate during the crew and ask, “What did you gape?” And we’re surely searching out out what occurred, what contributed to that, and that’s every charge and omission, things that you did that would perchance perhaps impartial beget contributed, things that you didn’t carry out that would perchance perhaps impartial beget helped. It’s a considerate, deliberately studying-oriented conversation designed to serve us be greater subsequent time.

ADI IGNATIUS:

How carry out you reenergize your crew within the intervening time? How will we reenergize our crew particularly now, in 2023, where it feels like there’s loads of stuff swirling round?

AMY EDMONDSON:

It begins with in my thought taking the time to reconnect along with your beget sense of function for doing the job, the role that you presumably would perchance perhaps be at this time doing. And possess why it issues to you and why what you presumably would perchance perhaps be doing or leading issues to the sector.

Having performed that, piece it. Fragment it most steadily and then impartial as like a flash invite others in to serve navigate the basically stormy waters that lie ahead. I contemplate it begins with you and then it’s an accurate sharing of why you care, why it’s tough, why you very grand want and are interdependent with others. Due to all of us would perchance beget to be wanted. We desire to be wanted. We desire to subject.

ADI IGNATIUS:

The earlier few years, with the pandemic, I’d dispute indubitably within the U.S., there’s been increased consideration to social considerations, which on the one hand I contemplate felt accurate to of us within the dwelling of enterprise. On the other, it introduced extra challenges into the dwelling of enterprise. One imagines there’s a pendulum, and it would perchance perhaps swing between leadership needing to be very empathetic to, I don’t know, the backlash if that’s the supreme discover. Leaders have to protect out productiveness. That’s what it’s all about. Raze you contemplate in that pendulum or are we in a irregular dwelling? And if you occur to carry out, where are we in an instant on that swing?

AMY EDMONDSON:

I possess within the pendulum. I possess that the pendulum happens and I possess there would perchance perhaps very successfully be a greater arrangement. It’s most steadily thought to be as empathy versus productiveness. And I looked this up surely: Productivity is outlined because the effectiveness of productive effort as measured in phrases of the dart of output per unit of input.

The major teach is that no longer all work is without considerations measured for productiveness. The second teach is, most steadily it’s no longer learn the solution to measure excellence. Productivity is generally a quick measure, and it has miniature predictive price for the future efficiency of the firm. Shall we dispute, one solution to be surely productive is to impartial push of us to their limits. But that has time constraints. In the damage they would burn out, proceed, and tons others. It’s like Buckminster Fuller feeble to claim that it used to be foolish to burn down the home to retain warm on a frigid wintry climate’s night. The unprecedented stress stands out as the same of that error.

And additionally innovation work particularly, we beget got case gaze after case gaze where the work surely suffers when productiveness metrics are dropped at undergo.

In a technique, I wish the pendulum had been extra about excellence than productiveness, on legend of I contemplate productiveness is de facto tricky and variable to measure.

I gape the pendulum existing, however presumably it’s a incorrect dichotomy. Maybe it’s no longer empathy versus productiveness. Maybe we desire dapper, caring leaders who perceive the significance of every. And provided that that’s very tough, they’re starting up about it being tough. They’re asking for serve. They’re sharing the burden of caring and excellence with their groups and inspiring on, again, the basics of what it is a long way the organization have to carry out successfully to total alive in its market, to scheme in its market. And focus on it truthfully.

I generally contemplate we don’t talk most steadily enough about the truth that work is figure. It’s speculated to be reasonably bit of work, however that doesn’t mean it might perhaps perchance’t be fun, energizing, collaborative, and total of empathy.

ADI IGNATIUS:

I love that. Effectively, that’s a exact level to total on. Amy Edmondson, thank you for being on the show.

AMY EDMONDSON:

Thanks for having me. The total finest.

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Snoop Dogg Launches “Lovechild” Jewelry Collection: A Celebration of Empowerment, Style, and Love

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Snoop Dogg, the legendary rapper and cultural icon, has just launched his highly anticipated jewelry line, Lovechild, in collaboration with Metal Alchemist and music and media company gamma. This unique collection is designed not only to elevate personal style but to also inspire empowerment and well-being, making it much more than just a jewelry collection.

The Lovechild name was carefully chosen by Snoop himself, reflecting his desire to lead with love in a world filled with anger, negativity, and division. “I wanted to create something that represents positivity and empowerment—something that reminds people to lead with love,” Snoop Dogg explained. Through this collection, Snoop’s vision of spreading love as a transformative energy is brought to life in the form of luxurious, yet meaningful jewelry.

Snoop’s Lovechild jewelry collection includes carefully crafted pieces made with precision and quality, designed to resonate with individuals who believe in self-expression and personal growth. The collection exudes a sense of timeless style, making each piece not just a fashion statement but an emblem of the powerful energy Snoop wants to share with the world.

snoop-dogg-unveils-lovechild-jewelry-collection

 

The Lovechild collection will be available exclusively at Reeds 57 locations and online at reeds.com, offering fans and jewelry enthusiasts alike the chance to own a piece of Snoop.Love. The collaboration between Snoop Dogg and Metal Alchemist founder Carolyn Rafaelian is rooted in their shared belief in empowerment and transformation. Rafaelian, who has been at the forefront of creating innovative jewelry with a clean and powerful aesthetic, believes that this collection will be an unexpected hit, combining Snoop’s passion for love and positivity with Metal Alchemist’s commitment to using precious metals in groundbreaking ways.

“Snoop and I have always shared a foundational belief—to empower others and change the way things are done,” said Carolyn Rafaelian. “This partnership with gamma. takes that shared vision to new heights.” The Lovechild jewelry collection is not just about style; it’s about creating a movement of positivity, love, and transformation that resonates with anyone looking to make a difference in their own lives and in the world.

With the launch of Lovechild, Snoop Dogg has once again proven that his influence extends beyond music and entertainment. The collection promises to make a lasting impact, combining the worlds of fashion, empowerment, and iconic style into one unforgettable jewelry line. Snoop’s Lovechild collection is set to become a symbol of the power of love and the timeless appeal of style.

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Ashley Sankar’s Shark Tank Success: From Job Hustle to Thriving Side Business with NineteenTwenty

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Ashley Sankar is redefining the meaning of hustle. Balancing a demanding job as a senior program manager at Amazon and a burgeoning side business, she exemplifies entrepreneurial determination. Her Phoenix-based startup, NineteenTwenty, recently caught national attention when she and her husband, Zach, landed a $250,000 deal on ABC’s Shark Tank.

The Birth of NineteenTwenty

NineteenTwenty isn’t just another clothing brand—it’s a game-changer. The company designs versatile apparel like puffer jackets and skirts that transform into practical items such as tote bags, pillows, or blankets. Launched in December 2022, the side business generated $269,000 in its first year, despite challenges like limited inventory.

“Our mission was to supplement our income,” Ashley shared. “But it grew faster than we imagined.”

Balancing a Job and Side Business

Ashley Sankar’s journey to Shark Tank success wasn’t without sacrifices. Working 10-12 hours daily at her job and dedicating another 6-8 hours to her side business, she pushed the limits of her time and energy. Her relentless efforts paid off when she and Zach pitched NineteenTwenty to the show’s investors.

The Shark Tank Moment

On Shark Tank, the Sankars asked for $250,000 in exchange for 10% equity. While facing tough questions about financials and industry competition, their passion and ingenuity shone through. Investor Robert Herjavec offered $250,000 for a 25% stake, a deal the couple gladly accepted.

“I’d rather have 72% of something than 100% of nothing,” Ashley said.

ashley-sankar-shark-tank-from-hustle-to-success

A Success Story in the Making

For Ashley Sankar, balancing a job and a side business has been a journey of perseverance. NineteenTwenty’s success on Shark Tank not only validates her hard work but also marks the start of an exciting new chapter.

With her entrepreneurial spirit and work ethic, Ashley’s story is proof that with determination and innovation, even the busiest dreamers can turn their side hustle into a success.

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How Entrepreneurs Can Unlock Growth, Freedom, and a Balanced Lifestyle through the Right Community

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How Entrepreneurs Can Unlock Growth, Freedom, and a Balanced Lifestyle through the Right Community

In today’s rapidly evolving world, entrepreneurs are constantly on the hunt for new ways to scale their businesses, achieve personal growth, and enjoy true freedom. For many, the answer lies in joining a high-value, growth-oriented community that empowers them to reach their goals without compromising their lifestyle. In this post, we’ll dive into how the right entrepreneurial community can help you grow, achieve greater freedom, and create a more balanced life.

Why Entrepreneurs Need a Growth-Focused Community for Success

Entrepreneurship can be an isolating journey. Many entrepreneurs start with dreams of financial freedom and a fulfilling lifestyle but find themselves overwhelmed by the challenges of running a business. This is where an entrepreneurial community becomes invaluable. Being part of a group that shares your vision for growth can significantly accelerate your progress. Communities like Platinum ELEVATED, for example, offer an environment where ambitious entrepreneurs can connect, learn, and thrive together.

The Power of a Community: Grow Beyond Your Limits

When you surround yourself with like-minded entrepreneurs, you gain access to insights, strategies, and a support system that’s hard to find elsewhere. In a growth-oriented community, members share knowledge, resources, and real-world experiences that can help you avoid common pitfalls and take more direct paths to success.

Moreover, these communities are built around accountability, one of the most critical factors in maintaining focus and achieving consistent growth. With regular check-ins and peer support, entrepreneurs are more likely to stay committed to their goals and overcome challenges effectively.

Achieving Freedom in Both Life and Business

One of the biggest draws of entrepreneurship is the promise of freedom. However, many entrepreneurs struggle to achieve this due to constant demands on their time and energy. A supportive community can change that. By learning from others who have found ways to balance business success with personal fulfillment, you can develop strategies for achieving true freedom.

Joining a community like Platinum ELEVATED can be transformative. Their structured approach combines personal coaching, mentorship, and group sessions, all of which can help entrepreneurs not only grow their businesses but also reclaim their time, focus on family, and enjoy a balanced lifestyle.

Practical Tips for Finding the Right Community for Your Entrepreneurship Journey

Finding the right community for your entrepreneurship goals requires careful consideration. Here are a few tips to help you make an informed choice:

  1. Look for a Community That Matches Your Values – Make sure the group aligns with your vision for both business growth and personal lifestyle goals.
  2. Consider the Expertise Available – Communities led by experienced entrepreneurs, like Chad Willardson’s Platinum ELEVATED, offer a wealth of knowledge and insights that can fast-track your success.
  3. Assess the Support Structure – Choose a community that offers ongoing support, accountability, and practical resources to help you achieve real growth.

How Entrepreneurs Can Unlock Growth, Freedom, and a Balanced Lifestyle through the Right Community

Unlocking Growth, Freedom, and Lifestyle Balance Through Entrepreneurship

In summary, joining a supportive, growth-oriented community can help entrepreneurs achieve their vision of success, freedom, and a balanced lifestyle. By tapping into the power of collective wisdom, practical support, and accountability, you can elevate your business and your personal life in ways that might not be possible on your own.

The journey to entrepreneurial success is never easy, but with the right community by your side, you can enjoy the growth, freedom, and lifestyle balance that every entrepreneur dreams of.

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Business

The Rise of Wellness: A Trillion-Dollar Industry Transforms Health and Work Cultures

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In today’s world, the global wellness industry has reached an astonishing milestone, with a market valuation of $6.32 trillion in 2023. This expanding industry now outpaces pharmaceuticals and sports, highlighting a significant shift in consumer priorities toward holistic health. The wellness market growth covers various sectors, including personal care, beauty, weight loss, nutrition, and even wellness real estate, showcasing an increased focus on mental and physical well-being in daily life.

The Wellness Boom: A Post-Pandemic Priority

Following the pandemic, individuals have become more health-conscious, leading to a surge in demand across wellness sectors, especially in personal care and nutrition. This post-pandemic wellness trend underscores the heightened importance people place on preventive health and self-care, resulting in a robust rebound for the wellness industry after the temporary setbacks experienced during COVID-19. North America, known for its higher expenditure in wellness, remains at the forefront of wellness market spending, emphasizing regional differences in health-related investments.

Corporate Wellness: Investing in Employee Well-Being

The corporate wellness market is also expected to witness considerable expansion by 2032 as companies increasingly recognize the value of prioritizing employee health. Employers are investing in wellness initiatives—like mental health resources, fitness programs, and wellness retreats—to foster a happier, healthier workforce. This evolution in workplace culture signals a new era where corporate wellness programs are as essential as traditional benefits, underscoring the strong connection between well-being and productivity.

Hybrid Work and Remote Job Satisfaction

The rise of hybrid work productivity is another trend reshaping the wellness industry. Research shows that employees working in a hybrid model report similar productivity levels to in-office employees while experiencing higher job satisfaction. Many credit this satisfaction to the flexible balance between work and personal life that hybrid work enables. Reflecting the quirks of remote work, Kevin O’Leary recently commented on the “business on top, casual on the bottom” fashion trend during a television appearance, capturing the essence of remote work culture.

Tech Innovations: Smart Glasses and Health Monitoring

In the tech world, wellness trends are influencing the development of new devices. Following Meta’s success with its recent launches, Apple is now considering entering the smart glasses market. With wearable technology already playing a pivotal role in health tracking, Apple’s potential entry could further revolutionize how people engage with their well-being.

Surprising Shifts in Wealth and Health Culture

A recent analysis also uncovered that the wealthiest U.S. city is not in New York or California, reflecting new demographic trends in wealth and wellness priorities across regions. This unexpected shift further emphasizes how health and wellness are spreading beyond traditional high-income areas, with other regions leading in wellness-oriented lifestyles and investments.

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Wellness Industry Trends: The Future Outlook

The future of the wellness industry points to sustained growth across various areas, from corporate wellness to advanced personal care solutions. Companies are likely to increase their investment in wellness programs, creating a more supportive workplace culture focused on employee well-being. As health and wellness industry trends continue to evolve, the industry’s growth will likely see further expansion into wellness tourism, sustainable health products, and more personalized wellness solutions.

This remarkable rise of the global wellness industry exemplifies the shift in modern values, with a focus on health, fulfillment, and a balanced lifestyle. The wellness sector’s continued growth signals a bright future where personal well-being takes center stage in both our personal and professional lives.

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Nvidia Set to Replace Intel in the Dow Jones Industrial Average: A New Era in Semiconductors

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In a groundbreaking shift within the Dow Jones Industrial Average, Nvidia is set to replace Intel, marking a significant transformation in the semiconductor industry. This transition reflects the soaring prominence of artificial intelligence (AI) and the evolving landscape of technology.

Nvidia’s Meteoric Rise

Nvidia has enjoyed a remarkable year, with its shares skyrocketing more than 170% in 2024, building on a staggering 240% increase the previous year. As a result, the company’s market capitalization has ballooned to $3.3 trillion, positioning it as the second-largest publicly traded company, just behind Apple. The rapid ascent is fueled by surging demand for Nvidia’s graphics processing units (GPUs), especially among tech giants like Microsoft, Meta, Google, and Amazon, which are purchasing Nvidia’s H100 GPUs in vast quantities to bolster their AI capabilities.

With revenue more than doubling over the past five quarters—tripling in three of those periods—Nvidia has become a focal point in the tech sector. The company recently indicated that demand for its next-generation AI GPU, known as Blackwell, is “insane,” further highlighting its pivotal role in the AI revolution.

Intel’s Decline

In stark contrast, Intel has faced a challenging year, with shares plummeting over 50% as the company struggles to maintain its once-unassailable market position in the face of mounting competition from Advanced Micro Devices (AMD) and others. Long recognized as a leader in PC chip manufacturing, Intel has fallen behind in the AI race, failing to make substantial advancements in this burgeoning sector.

Recent filings from Intel revealed plans for significant restructuring, including a reduction of its workforce by 16,500 employees and a contraction of its real estate footprint. These measures, initially announced in August, underscore the company’s ongoing battle with manufacturing challenges and its struggle to regain competitiveness.

A Strategic Shift in the Dow Jones Industrial Average

The switch, set to take effect on November 8, is not only a pivotal moment for Nvidia and Intel but also highlights broader trends within the Dow Jones Industrial Average, which comprises 30 components weighted by the share price of individual stocks. With Nvidia’s entry, four of the six trillion-dollar tech companies—Nvidia, Apple, Microsoft, and Amazon—will now be represented in the index, with Alphabet and Meta remaining outside its ranks.

The decision to include Nvidia follows its strategic move earlier this year to execute a 10-for-1 stock split. While this maneuver did not affect its overall market capitalization, it effectively lowered the price of each share, facilitating the company’s inclusion in the Dow Jones Industrial Average without overly skewing the index.

This change is particularly noteworthy as it represents the first adjustment to the index since February, when Amazon replaced Walgreens Boots Alliance. Over the years, the Dow Jones Industrial Average has sought to enhance its representation of the largest and most influential technology companies, adapting to a rapidly evolving market landscape.

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As Nvidia replaces Intel in the Dow Jones Industrial Average, it signals a transformative moment in the semiconductor industry. The rise of AI has not only reshaped the fortunes of these two companies but also indicates a broader shift in the technological landscape, with Nvidia poised to lead the charge into the future. This transition not only reflects the dynamics of competition in the tech sector but also serves as a bellwether for the ongoing evolution of industries driven by innovation and technological advancement.

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How to Discover Winning Startup Ideas in 5 Simple Steps?

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Finding a great startup idea can be challenging, especially since many entrepreneurs start with an idea that sounds exciting but lacks real impact. As Y Combinator co-founder Paul Graham warns, focusing solely on coming up with an idea often leads to plausible-sounding but ultimately weak concepts. Instead, a structured approach to uncovering viable opportunities is crucial.

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Here’s a 5-step guide to help you discover startup ideas that are worth your time and effort:

1. Spot and Solve Everyday Work Challenges

One of the most effective ways to uncover meaningful startup ideas is by identifying problems in your day-to-day work life. Small inefficiencies, recurring challenges, or time-consuming tasks often hide valuable opportunities. When you spot these inconveniences and seek to solve them, you’re likely to find ideas that have immediate relevance and clear value for potential users.

Start by making a habit of noting process inefficiencies or areas for improvement in your job or industry. Over time, you may spot patterns, revealing specific areas where your solution could grow into a viable business.

2. Dive Into Niche Markets for Unique Opportunities

Niche markets are often gold mines for startup ideas. These specialized markets, often overlooked by larger companies, are underserved, which means there’s space for innovative solutions. By focusing on a particular niche, you not only narrow down your audience but also tap into a community with specific challenges and needs.

For example, pet technology has emerged as a growing niche market, with products like GPS-enabled collars and health-tracking apps designed for pets. According to the American Pet Products Association, Americans spent over $100 billion on their pets last year, showcasing the revenue potential even within a smaller segment. Exploring niche markets can help you discover startup ideas with clear demand and less competition.

3. Leverage Emerging Trends to Uncover Ideas

Keeping an eye on trends, both technological and societal, gives you a glimpse of potential needs on the horizon. Following these trends allows you to anticipate shifts in demand and behavior, positioning you to address these needs early.

For example, the rise of remote work during the COVID-19 pandemic drove demand for tools like Zoom, Slack, and Asana, which catered to distributed teams. Today, emerging trends like artificial intelligence, renewable energy, and the gig economy are creating new opportunities. Analyze these trends to identify what people are likely to need in the future and shape your business around these insights.

4. Connect With Users Early On

Direct engagement with potential users is invaluable when identifying and validating startup ideas. Joining online communities, social media groups, or industry forums helps you understand real frustrations and challenges that users face, often revealing insights that typical market research might miss.

By actively listening and engaging with users, you can shape your idea to better align with their needs. This approach not only strengthens idea validation but also helps in building an early user base that’s invested in your project.

5. Quickly Test and Validate Your Ideas

Validation is crucial for any startup, and adopting a “fail fast” approach is the best way to ensure your idea has genuine potential. Rather than investing heavily in a full product, start with a Minimum Viable Product (MVP) or prototype to test your concept with real users.

Dropbox famously did this by releasing a simple explainer video to gauge interest before fully developing the product. Using platforms like online surveys, landing pages, and basic prototypes can help you measure initial interest. If feedback is underwhelming, pivoting early allows you to adjust your idea to better fit the market.

Wrapping Up: A Clear Path to Startup Success

Uncovering a valuable startup idea is more than just a spark of inspiration. It involves a strategic approach where you tackle real problems, explore niche markets, stay updated on trends, connect with users, and validate ideas quickly. By following these steps, you increase your chances of finding an idea that has solid potential and a path to success.

For entrepreneurs ready to take on this journey, start by observing, testing, and refining your ideas with a structured approach that can lead to a winning startup.

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Entrepreneurs

Ambarish Nag Unveils His Most Personal Track Yet: ‘Every Step of the Way’—A Journey of Love and Vulnerability

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Mumbai-based musician Ambarish Nag has once again captivated audiences with his latest single, ‘Every Step of the Way,’ which was released on August 30th, 2024, across online platforms. This new track is not just another addition to his discography; it is a deeply personal exploration of vulnerability and the universal longing for connection.

Ambarish’s journey through music has always been about bridging gaps—both cultural and emotional. With his debut album last year, he skillfully blended Eastern and Western influences, crafting a sound that resonates across borders. This unique fusion has not only defined his style but also cemented his reputation as a visionary artist in the music industry.

However, the road to artistic fulfilment is often complex. Since launching his debut single in July 2019, Ambarish has steadily built his name, with each new release in 2020, 2021, and 2022 bringing him closer to his aspirations. His first full album in 2023 marked the culmination of years of relentless effort and creative growth, earning widespread acclaim for his ability to forge deep connections with listeners.

The creation of ‘Every Step of the Way’ came with its challenges. After writing the lyrics and beginning the recording process last September, Ambarish took a six-month hiatus—a necessary period of introspection that allowed him to delve deeper into the emotions fueling his most intimate work to date.

At the heart of ‘Every Step of the Way’ lies a powerful message: the courage to embrace love and conquer the fears that often accompany intimacy. Ambarish’s exploration of the complexities of human relationships offers a narrative that resonates with many, reflecting his growth as an artist and as a person willing to share his vulnerabilities with the world.

Ambarish’s journey is one of resilience and perseverance, guided by his belief in the power of persistence—a belief encapsulated in his favourite Steve Harvey quote: “If you quit, there’s no doubt it will never happen.” Through his music and his story, he aims to inspire others to push through their challenges.

With the release of ‘Every Step of the Way,’ Ambarish remains focused on the future, eager to continue his creative journey and embrace new opportunities. Each step he takes is a testament to his commitment to bridging cultures and creating enduring connections through his music.

Ultimately, ‘Every Step of the Way’ is more than just a song; it is a reflection of Ambarish Nag’s ongoing journey as an artist and a human being. As he continues to break down barriers between Eastern and Western musical styles, Ambarish is driven by a relentless passion for his craft, always striving to be the hardest-working person in any room. This latest single is yet another chapter in his inspiring story of dedication and artistic vision.

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Designing a Life You Love: A Journey of Transformation with Dr. Anu B

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You feel stuck. You feel trapped. You’re working a dead-end job. You have zero motivation and you don’t see how you can make a change and get out of that slump. I’m sure some of you may have found yourselves in a similar situation at some point. Instead of getting overwhelmed,  Dr. Anu B. encourages you to dare to reimagine a life that truly excites and fulfills you. “Imagine approaching life with the mindset of a designer. Begin to ask bold questions like, What if I could design a life that truly excites me? or How would my world change if I could create something entirely new and fulfilling?”. “By embracing this approach, you open the door to a life of possibilities that you might have never imagined “she explains.

 

Dr. Anu’s illustrious career spans over two decades, highlighted by exceptional achievements in both education and industry. With a Doctorate in Engineering, she has built a reputation for profound technical expertise and visionary leadership, earning accolades such as the Business Excellence HR Future Leader Award and the Guru Shiromani Award for 2022-23.

Yet, amidst her professional success, Dr. Anu confronted a startling realization: despite her accomplishments, there was a profound disconnect between her external achievements and her inner sense of fulfillment. She discovered that many high-achievers, herself included, grapple with feelings of anxiety and discontent, drifting through lives they hadn’t consciously designed.

This revelation ignited a transformative journey for Dr. Anu. Driven by the need for a deeper purpose, she sought out the “Designing Your Life” (DYL) program at Stanford University, created by Bill Burnett and Dave Evans. The program’s core idea—that we can intentionally craft our lives like any other project—resonated deeply with her, sparking a profound personal transformation.

Embracing this new perspective, Dr. Anu transitioned her focus to life coaching. As a certified Designing Your Life Coach, she now dedicates herself to guiding high-performing individuals, including senior executives and leaders, in designing lives that truly align with their deepest values and aspirations. Her journey from a successful career to a passionate advocate for intentional living serves as a powerful testament to the possibility of crafting a life filled with genuine joy and purpose. Her coaching practice has empowered countless people worldwide to break free from anxiety and design lives that thrive with purpose and joy.

Redefining Success Through Life Design

Dr. Anu’s philosophy centers around the idea that success is not just about achievements but about ‘ Becoming’ the person you were meant to be. She always encourages people to view their lives as their most significant project—one they have the power to shape intentionally.

At a recent panel discussion on ‘The Entrepreneurial Mindset,’ alongside leaders like Rohit Gupta, COO & Co-Founder of College Vidya, and Renuka, Founder & CEO of Indo Nippon Enterprises Pvt. Ltd., Dr. Anu captivated the audience with her powerful insights on overcoming anxiety and creating a fulfilling life. 

Her work has garnered significant recognition, being named among the Top International Life Coaches and frequently invited as a speaker to talk about mental health, work-life balance, career redesign, and the importance of designing a life written by you—not for you. She has shared her insights on various platforms, and international forums like I’m a Story covered by television media and the Indian Alert’s “50 Entrepreneurs of the Year” event.

Empowering Change: From Burnout to Happiness 

Dr. Anu’s unique blend of technical acumen, human empathy, and coaching expertise sets her apart in the world of life coaching. She doesn’t just offer coping strategies; she provides actionable, life-changing techniques that have proven effective in her own life and in the lives of her clients. 

Her coaching programs incorporate proven techniques like reframing, prototyping, and mind-mapping to help clients build their way forward, step-by-step, towards a life that is not just lived but is a masterpiece of their own making. She supports clients through career transitions, personal setbacks, and life redesigns, empowering them to take radical responsibility for their happiness and fulfillment.

In addition to her coaching practice, Dr. Anu co-founded BlissfulDrapes, an Indian ethnic fashion brand. However, this venture is more than just a business; it is a means to give back. The profits from BlissfulDrapes fund Designing Your Life programs for young girls, and single mothers in India, helping them achieve financial independence and personal fulfilment. Through this initiative, Dr. Anu demonstrates her commitment to empowering others not just in words, but through action.

A Vision for the Future: Creating 10,000 Opportunities

Looking ahead, Dr. Anu’s vision is to create 10,000 opportunities for people to design a life where they can thrive. Her journey from academia to international life coaching, her achievements like the Indian Legacy Award 2021, and her commitment to making a meaningful impact all serve as a testament to the power of life design.

Designing Your Destiny: Are You Ready?

Dr. Anu B is not just a life coach—she is a guide for those ready to take the reins of their own lives. She invites you to awaken to the incredible potential that lies in designing your own life. Are you ready to discover how powerful and exhilarating life can be when you start designing your destiny?

In the words of Dr. Anu, “Don’t just live—design a life you love.”

 

If you’re feeling stuck or seeking to realign your life with your deepest values and aspirations, Dr. Anu invites you to explore this journey with her. 

Visit her website at http://www.anubinny.com/ or email her at dranubinny@gmail.com to schedule a clarity call.

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Entrepreneurs

SHIKSHIT BHARAT SANKALP HUMARA VISION OF BANSHI VALLABH MISHRA

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Banshi Vallabh Mishra, a dynamic and visionary second-generation entrepreneur based in Delhi,  spearheads a transformative movement in the education sector. With over five years of experience across diverse fields such as real estate, education, export manufacturing, and information technology,  Mishra’s journey is marked by his unwavering commitment to social upliftment and educational excellence. 

Banshi Vallabh Mishra, Director of Operations; has been associated with the RISHI GROUP OF  EDUCATIONAL INSTITUTIONS comprising a School, a Vocational College, an Institute, and a Digital  Learning Centre since its inception. 

The Rishi Group’s business model focuses on delivering an education that is not only comprehensive but also inclusive, catering to the diverse needs of students. The group’s commitment to inclusivity and holistic education sets it apart from its peers, ensuring that every child has the opportunity to grow and succeed. 

His vision extends to the Rishi Group of Educational Institutions, committed to a career-oriented educational project with a holistic and inclusive approach. This includes integrating AI, robotics, skills training, vocational education, and digital learning into the curriculum. 

In the education space, he has also co-founded the Education First an ed-tech venture aimed at leveraging technology to provide world-class education at the grassroots. MOOCs on Introduction to  Family Engagement in Education by Harvard University. MOOCs on The Future of Work: Preparing For  Disruption by World Bank Group. 

Banshi Vallabh Mishra’s entrepreneurial journey began under the aegis of the Conscient Group, where he provided strategic direction to various entities. His passion for education led him to co-found  Education First, an ed-tech venture to leverage technology to provide world-class education at the grassroots level. This initiative reflects his belief that “One child, one teacher, one book, one pen  can change the world.” 

Despite the challenges posed by the recession, His initiatives have grown tremendously,  transitioning from offline to online platforms to continue delivering quality education. His resilience and adaptability have been crucial in navigating these turbulent times, ensuring that education remains accessible to all. 

Banshi Vallabh Mishra’s life lesson, “Together may we give our children the roots to grow and the wings to fly,” encapsulates his dedication to empowering the next generation. By providing strategic direction and innovative solutions, he hopes to inspire others to contribute to the betterment of society through education. 

Looking ahead, he aims to build an education system that meets the highest global standards while being deeply rooted in Indian culture and ethos. His vision is to create a vibrant, knowledgeable society  by ensuring higher quality education for all, ultimately making India a “Global Knowledge Super Power.” 

Through initiatives like SHIKSHIT BHARAT SANKALP HUMARA, he is not just dreaming of a better future but actively working towards it. His efforts in education are a testament to his belief that holistic and inclusive education is the key to a brighter tomorrow. 

In conclusion, a thorough professional with rich, in-depth, and extensive experience in the educational arena, a distinguished gentleman with deep-rooted values and ethics, a culturally inclined individual,  with an admirable sense of social responsibility and is progressive in thought- Banshi Vallabh Mishra carries the Rishi Group of Educational Institutions legacy.

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The Creative Orbit: A New Approach to Performance Marketing

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Shanaya Fernandes, the visionary founder of The Creative Orbit, has always been driven by an entrepreneurial spirit. She is a former student of St. Xavier’s College, where she diligently completed her junior college education. She later embarked on a new academic journey, pursuing a double degree, including a BBA, while paying for her education through freelance work. This experience showed her determination from an early age.

After graduating, Shanaya joined Sony Music Entertainment, where she worked for two years. While supporting her family, she also dreamed of starting her own business. During her time at Sony, she began to teach herself digital marketing, realizing how powerful it could be in achieving her goals.

 

At just 24 years old, she launched The Creative Orbit, which stands out in the crowded marketing world by offering complete solutions for performance marketing. Unlike many agencies that just run ads, The Creative Orbit takes a comprehensive approach to help businesses generate leads and convert them into paying customers. With a dedicated sales team, clients don’t have to worry about following up on leads themselves.

 

Shanaya’s entrepreneurial journey hasn’t been easy. Along with her partner Omkar, she spent countless hours studying, experimenting, and overcoming rejections. By focusing on solving real problems for clients, they built a brand that truly addresses the challenges businesses face in converting leads.

 

The Creative Orbit’s end-to-end service helps businesses grow without the usual stress of marketing. They manage everything from running ads to converting leads into customers, providing a smooth experience for their clients. This approach has allowed them to work with well-known figures like India’s biggest casting director, Mukesh Chhabra, and many international brands

 

Shanaya believes in the power of a positive mindset. She encourages others to ask, “How can I do it?” instead of saying, “I can’t do this.” Her journey highlights the importance of being flexible, learning from experiences, and pushing through challenges.

 

In addition to her work, Shanaya is a running enthusiast and has even completed a marathon. She hopes to inspire others and plans to integrate AI into her agency’s services to enhance their offerings. Excited about working with various D2C brands, she looks forward to meeting more entrepreneurs and learning from their experiences.

 

Shanaya’s story and The Creative Orbit’s success remind us that with determination, adaptability, and a focus on solving real problems, businesses can thrive and make a significant impact in their industries.

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