Health & Wellness
Unveiling the Impact: Smartphone Screen Effects on Sleep
Published
2 years agoon
In the digital era, where smartphones have seamlessly integrated into our daily routines, concerns about the potential impact of screen usage on our sleep have become increasingly prevalent. This article aims to explore the intricate relationship between smartphone screens and sleep patterns, with a particular focus on the effects of blue light emitted by these devices. Delving into recent research from the University of Basel and the Technical University of Munich, we seek to unravel the mysteries surrounding “Smartphone Screen Effects on Sleep” and challenge conventional beliefs.
Understanding the Circadian Rhythms and Light Exposure
The study aimed to explore the effects of calibrated blue–yellow changes in light on the human circadian clock. Circadian rhythms, regulated by the master ‘clock’ and melanopsin cells in our eyes, play a crucial role in our sleep-wake cycles. Blue light, emitted by smartphones and tablets, has long been associated with disrupting these circadian rhythms.
According to the research, 16 subjects were exposed to three different types of light for an hour before bedtime: blue-dim, yellow, and constant white background/control light. Surprisingly, the study found “no conclusive evidence for an effect of calibrated silent-substitution changes in light color along the blue–yellow axis on the human circadian clock or sleep.” This challenges the commonly held belief that blue light is more disruptive to sleep than other forms of light.
The Intricacies of Light and Sleep Patterns
To comprehend the impact of smartphone screens on sleep, it’s essential to understand how the human eye processes light. Cones, rods, and intrinsically photosensitive retinal ganglion cells (ipRGCs) are involved in converting light into electrical impulses. Blue light, being a short-wavelength form, is converted to the color blue by cones, influencing our circadian rhythms and melatonin suppression.
Despite the recent study’s findings, Dr. Alexander Solomon, a surgical neuro-ophthalmologist, emphasizes that the complexity of our circadian rhythms involves various factors like meal timing and exercise. Mistimed light exposure, especially from devices throughout the day, has been linked to detrimental effects on sleep and overall health.
Smartphone Screens: Not Necessarily Sleep Disruptors?
The recent study challenging the notion that smartphone screens, especially blue light emissions, are unequivocally disruptive to sleep prompts a deeper exploration. While the findings suggest a more nuanced relationship between smartphones and sleep, it underscores the necessity for a thorough understanding of how these screens truly affect our circadian rhythms. “Smartphone Screen Effects on Sleep” is a multifaceted subject. Cooper suggests that while a single study may not provide conclusive evidence, it highlights the need for more comprehensive research into the precise mechanisms of screens on neural functioning. This understanding could guide device designers and manufacturers in developing features that aid users’ sleep and mitigate potential side effects of screen usage.
Also Read: Stay Graceful with This Definitive Guide to Aging Gracefully Exercise
Tips for Better Sleep in the Smartphone Era
As the debate continues, it’s crucial to consider practical strategies for improving sleep in the age of smartphones:
- Night Mode and Screen Filters: Many smartphones now feature a night mode or screen filter option. Activating these settings can reduce the amount of blue light emitted, promoting a more sleep-friendly environment.
- Establish a Digital Curfew: Set a specific time each night to disconnect from electronic devices. Creating a digital curfew allows your mind to unwind and signals to your body that it’s time to prepare for sleep.
- Bedtime Rituals Without Screens: Replace pre-sleep screen time with calming bedtime rituals that don’t involve electronic devices. Engage in activities like reading a physical book, practicing relaxation techniques, or listening to soothing music.
- Mindful Charging: Charge your smartphone away from the bedside table to minimize the temptation of late-night scrolling. This not only reduces exposure to screen light but also helps maintain a clutter-free sleep environment.
- Explore Sleep-Enhancing Apps: While minimizing screen time is essential, some apps are designed to promote relaxation and better sleep. Explore apps that offer guided meditation, white noise, or sleep-inducing sounds to enhance your bedtime routine.
- Invest in Blue-Light Filtering Apps: Consider using blue-light filtering applications on your devices. These apps adjust the color temperature of your screen, reducing the intensity of blue light during evening hours.
- Create a Relaxing Environment: Dim the lights in your surroundings at least an hour before bedtime. This signals to your body that it’s time to wind down and encourages the production of melatonin, the sleep hormone.
Conclusion:
In a world dominated by technology, understanding the nuanced dynamics between smartphone screens and our sleep is imperative. While recent studies may challenge prevailing notions, the need for comprehensive research persists. “Smartphone Screen Effects on Sleep” is a complex topic requiring ongoing exploration to decipher the intricate mechanisms influencing our circadian rhythms. As we navigate this digital age, adopting mindful screen habits and staying abreast of evolving research remains pivotal for achieving restful and rejuvenating sleep.
Sahil Sachdeva is an International award-winning serial entrepreneur and founder of Level Up PR. With an unmatched reputation in the PR industry, Sahil builds elite personal brands by securing placements in top-tier press, podcasts, and TV to increase brand exposure, revenue growth, and talent retention. His charismatic and results-driven approach has made him a go-to expert for businesses looking to take their branding to the next level.
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Health
Vertical Dramas Panel at the 2026 Hollywood Movie Awards with Walid Chaya, Paul Ruddy, Yoko Chen & Jenny Rosen
Published
7 hours agoon
February 3, 2026
At the 2026 Hollywood Movie Awards, a festival recognized for highlighting both established voices and emerging industry shifts, one panel captured a growing reality across film, television, and new media. Titled “Short, Creative, Profitable: How Vertical Dramas Escaped—and Are Reinventing—the Studio System,” the discussion examined how vertical storytelling is rapidly reshaping production, casting, and career pathways.
Panelists included:
- Walid Chaya — Actor and Director of Studio For Performing Arts LA
- Paul Ruddy — FlareFlow and Hollywood Casting Director
- Jenny Rosen — DramaBox
• Yoko Chen — GoodShort
The panel was hosted by Jamie Miller alongside Hollywood Movie Awards founder and festival director Matt Beurois, celebrating the festival’s 9th year.
While the conversation covered platform strategy, audience behavior, and data-driven development, the discussion was notably grounded in how these changes affect actors. From that vantage point, Walid Chaya framed vertical drama not as a short-form experiment, but as a structural evolution—one that echoes Hollywood’s past while pointing toward its future.
Following the panel, we spoke further with Chaya to dig deeper into the implications for performers. Chaya drew a parallel to Hollywood’s Golden Age, when studios signed actors to long-term contracts and built careers through steady output and visibility. In his view, many vertical drama companies are now reviving that model in a modern form—signing actors exclusively for extended periods and producing multiple series back-to-back within a single platform ecosystem. The difference, he noted, is that today’s “studio system” lives on mobile screens rather than sound stages.
That perspective aligned with insights from the other panelists. Executives from GoodShort and DramaBox discussed how vertical platforms rely heavily on real-time audience behavior—completion rates, retention, and repeat viewing—to guide creative decisions. As reported by The Wrap, this data-centric approach allows vertical dramas to evolve quickly, refining stories based on what audiences actually watch rather than on traditional greenlight cycles.
From the platform side, Jenny Rosen and Yoko Chen emphasized that vertical dramas are competing not just with other scripted content, but with social media itself. In a scroll-first environment, they noted, storytelling must deliver immediate impact—often within the first few seconds—to stop a viewer’s thumb. That reality shapes everything from openings and pacing to heightened emotional stakes, favoring bold hooks and rapid escalation designed to grab attention instantly.
Paul Ruddy spoke to the scale and trajectory of the space from a casting and production standpoint. Drawing on his experience working across vertical dramas as well as film and television, he highlighted the sheer volume of projects now being produced and the consistency of demand for talent. Ruddy framed vertical drama as an industry still in its early chapters—one that has already proven its viability, but will continue to mature as infrastructure, resources, and professional standards evolve alongside the growth.
The panel also placed the U.S. vertical boom within a global context. According to the U.S. International Trade Administration, China’s short-form drama market reached an estimated 50 billion RMB (roughly $7–8 billion USD) in 2024, making it one of the fastest-growing sectors in entertainment. That scale has influenced how Western platforms approach volume, pacing, and talent development.
Audience insights further explain the momentum. Business Insider has reported that U.S. micro-drama viewers skew heavily female, with a significant portion of the audience aged 35 and older—a demographic long underserved by traditional scripted television. This clarity allows platforms to align storytelling, casting, and genre choices with proven demand.
Importantly, the panel remained clear-eyed about where the industry stands. While some vertical productions have gone union, a dedicated SAG-AFTRA agreement tailored specifically to vertical dramas is still in high demand. As several panelists acknowledged, labor frameworks are evolving alongside a format that has already found its audience.
Within the broader context of the Hollywood Movie Awards—an international festival that has welcomed artists such as William Baldwin, Michael Shannon, Scott Adkins, and Alex Pettyfer—the panel reinforced the festival’s role as a space for meaningful industry dialogue. Under Matt Beurois’s leadership, HMA continues to create room for conversations that connect emerging formats with working professionals across the entertainment landscape.
By the end of the panel, one takeaway stood out: vertical dramas are not replacing film or television, but they are redefining how stories are tested, talent is developed, and careers are sustained. At the Hollywood Movie Awards, this panel made clear that vertical storytelling is no longer on the margins—it is firmly part of the industry conversation.
The Hollywood Movie Awards continues to serve as a vital platform for forward-looking industry conversations, bringing together filmmakers, talent, and innovators shaping where storytelling is headed next. For more on upcoming panels, events, and festival updates, visit facebook.com/hollywoodartandmovieawards.
Health
Get Featured in Women Magazine: Your Ultimate Guide to Visibility and Influence
Published
10 hours agoon
February 3, 2026
If you want to get featured in Women Magazine, you’re aiming for more than just press coverage—you’re seeking credibility, visibility, and a powerful platform to share your story with a global audience. Women Magazine is known for spotlighting inspiring women, successful entrepreneurs, wellness experts, creatives, and change-makers. A feature can elevate your brand, boost your reputation, and open doors to new opportunities.
In this guide, we’ll explore how to position yourself effectively, craft a compelling pitch, and increase your chances of landing a coveted feature in one of the world’s most respected women-focused publications.
Why Getting Featured in Women Magazine Matters
Being featured in Women Magazine instantly enhances your authority and personal brand. The publication reaches millions of readers who trust its editorial voice, making it a powerful credibility booster.
Key benefits include:
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Increased brand awareness
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Enhanced professional credibility
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Access to a highly engaged audience
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Improved media presence and online visibility
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Stronger positioning as a thought leader
Whether you’re a business owner, influencer, author, coach, or wellness expert, a feature can set you apart from competitors and elevate your public profile.
Understand What Women Magazine Looks For
Before pitching, it’s essential to understand the publication’s editorial style and audience. Women Magazine focuses on empowering stories, practical advice, personal growth, fashion, wellness, entrepreneurship, and social impact.
They typically seek:
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Inspirational success stories
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Expert insights and practical tips
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Unique journeys and challenges overcome
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Topics that resonate with modern women
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Authentic voices with a strong message
Aligning your story with these themes significantly improves your chances of being selected.
Build a Strong Personal or Brand Narrative
To get featured in Women Magazine, your story needs to be compelling, authentic, and relevant. Editors want more than surface-level success—they want real journeys, struggles, and lessons learned.
Ask yourself:
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What makes my story unique?
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How have I helped others or made an impact?
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What challenges have I overcome?
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What insights can I share with readers?
Crafting a strong narrative that connects emotionally with readers is one of the most powerful tools in your media strategy.
Create a Media-Ready Profile
Before pitching, ensure your online presence reflects professionalism and authority. Editors often research potential contributors before responding.
Make sure you have:
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A polished website or landing page
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Active and professional social media profiles
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A clear bio highlighting your expertise
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High-quality photos and brand visuals
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Previous media mentions (if available)
This builds trust and makes it easier for editors to say yes.
Write a Compelling Pitch
A strong pitch is essential if you want to get featured in Women Magazine. Your pitch should be concise, personalized, and value-driven.
Your pitch should include:
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A compelling subject line
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A brief introduction of who you are
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Your unique story angle or expertise
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Why your story fits Women Magazine
-
How it benefits their readers
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A call to action
Example pitch opening:
“I’m an entrepreneur and wellness advocate who transformed personal adversity into a thriving brand that empowers women to reclaim confidence and balance. I’d love to share this journey with your readers.”
Avoid generic pitches. Personalization shows professionalism and respect for the publication’s editorial standards.
Offer Value, Not Self-Promotion
Editors prioritize content that serves their readers, not promotional content. Instead of focusing solely on your product or service, highlight insights, experiences, and lessons that benefit women.
Think about:
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Actionable advice
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Inspirational takeaways
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Educational value
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Empowerment-focused content
When your story helps readers grow, learn, or feel inspired, your chances of being featured increase significantly.
Leverage Professional PR Support
While it’s possible to pitch yourself, working with a PR agency can dramatically improve your success rate. Professional publicists understand editorial requirements, have established media relationships, and know how to position your story effectively.
PR professionals can help you:
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Refine your messaging
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Identify the right editors
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Craft high-impact pitches
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Secure strategic placements
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Manage media follow-ups
If you’re serious about getting featured in Women Magazine, investing in expert PR support can accelerate your results and save time.
Be Consistent and Patient
Media features rarely happen overnight. Rejection or silence is common, but persistence is key. Keep refining your story, updating your pitch, and building your credibility.
You can also increase your visibility by:
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Contributing guest articles
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Participating in podcasts
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Attending industry events
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Collaborating with influencers
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Building a strong online presence
Each of these efforts strengthens your profile and makes you more attractive to editors.
Final Thoughts
To get featured in Women Magazine, you need more than ambition—you need strategy, authenticity, and consistency. By crafting a compelling narrative, building a strong media presence, and pitching with purpose, you can significantly increase your chances of securing a high-impact feature.
A Women Magazine feature isn’t just publicity—it’s recognition of your journey, your voice, and your impact. Start positioning yourself today, and take the next step toward becoming a trusted voice in a publication that empowers women worldwide.
Health
How to Get Featured in Business Insider Magazine: A Comprehensive Guide
Published
1 day agoon
February 2, 2026
If you’re looking to elevate your brand’s visibility, credibility, and authority, getting featured in a leading publication like Business Insider Magazine can be a game-changer. Business Insider is one of the most respected business and financial news platforms globally, reaching millions of readers who are decision-makers, investors, and industry influencers. Being featured in this magazine can significantly boost your brand recognition, drive traffic to your website, and create long-lasting business opportunities.
In this guide, we’ll explore actionable strategies to help you get featured in Business Insider Magazine, from crafting compelling pitches to leveraging media connections.
Why Being Featured in Business Insider Matters
Before diving into strategies, it’s important to understand why Business Insider is a coveted media platform:
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Wide Reach: Business Insider attracts millions of readers worldwide, including professionals, entrepreneurs, and industry leaders.
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Credibility Boost: A feature in Business Insider instantly enhances your brand’s authority, signaling to your audience that your insights are trustworthy.
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Traffic and Leads: Being published can drive significant traffic to your website and generate quality leads, particularly if your article links back to your business or product.
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Networking Opportunities: Coverage in major publications often opens doors to speaking engagements, collaborations, and partnerships.
With such advantages, it’s no wonder that entrepreneurs, startups, and established companies alike aim to get featured in Business Insider Magazine.
Step 1: Understand the Publication
Before reaching out, research Business Insider thoroughly. Understand its audience, tone, and content style. Key things to focus on include:
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Audience Profile: Business Insider primarily targets business professionals, investors, and executives interested in finance, tech, and market trends.
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Content Format: The magazine features news, opinion pieces, interviews, and trend analyses.
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Popular Sections: Finance, technology, startups, leadership, and market insights are among the most-read categories.
By understanding their style and readership, you can tailor your pitch to align with the magazine’s objectives and increase your chances of being featured.
Step 2: Craft a Strong Story Angle
Journalists are always looking for compelling stories that resonate with their readers. A strong story angle is crucial to getting noticed. Consider these approaches:
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Unique Insights: Share data-driven insights or market trends that aren’t widely known.
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Personal Success Stories: Highlight entrepreneurial journeys, overcoming challenges, or innovative solutions.
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Industry Expertise: Offer expert commentary or advice that establishes you as a thought leader.
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Newsworthy Developments: Announce milestones, product launches, or groundbreaking research in your industry.
A well-crafted story angle not only makes your pitch stand out but also makes it easier for editors to see why your content is relevant.
Step 3: Build Relationships with Journalists
Connections are key in PR. Building relationships with Business Insider journalists and editors can increase your chances of being featured:
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Follow and Engage: Follow relevant journalists on LinkedIn and Twitter. Engage with their content by commenting thoughtfully.
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Personalized Outreach: Avoid generic emails. Tailor your pitch to the journalist’s beat and reference their recent work.
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Be Helpful: Offer exclusive data, expert insights, or interview opportunities that make their job easier.
Remember, editors receive hundreds of pitches daily, so building a genuine relationship can make your submission stand out.
Step 4: Craft a Compelling Pitch
Once you’ve identified the right journalist or editor, your pitch needs to be concise, compelling, and relevant. Here’s a framework:
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Subject Line: Make it clear and attention-grabbing. Example: “Exclusive Insights: How [Your Company] is Transforming [Industry]”
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Introduction: Briefly introduce yourself and why your story is relevant to their audience.
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The Hook: Present your unique angle or insight. Why is this story timely or important?
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Supporting Evidence: Include data points, case studies, or expert commentary to strengthen your pitch.
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Call to Action: Invite them for an interview, provide additional resources, or offer an exclusive angle.
Keep your pitch concise—editors appreciate brevity and clarity.
Step 5: Leverage Press Releases
A professionally crafted press release can complement your pitching strategy. Focus on:
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Newsworthiness: Highlight milestones, product launches, or research findings.
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Clear Messaging: Use simple, impactful language that editors can easily understand.
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Multimedia Assets: Include high-quality images, charts, or infographics to make your story more engaging.
Distribute your press release strategically to journalists covering your industry, including those at Business Insider.
Step 6: Be Ready for Follow-Ups
If a journalist shows interest, respond promptly and provide any requested information. Flexibility and professionalism during follow-ups can make the process smoother and increase the likelihood of your story being published.
Step 7: Utilize a PR Agency
If you find the process overwhelming, partnering with a professional PR agency can save time and increase your chances of success. PR experts have established media relationships, understand editorial requirements, and can craft pitches that resonate with Business Insider editors.
Step 8: Promote Your Feature
Once your story is published, don’t let the momentum go to waste:
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Share the feature across social media channels.
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Include it in newsletters and email campaigns.
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Highlight it on your website and marketing materials.
Maximizing exposure ensures you reap the full benefits of your Business Insider feature.
Conclusion
Getting featured in Business Insider Magazine is more than just a vanity metric—it’s a strategic move that can elevate your brand’s credibility, expand your reach, and open doors to new opportunities. By understanding the publication, crafting compelling stories, building relationships with journalists, and leveraging professional PR strategies, you can position yourself to capture the attention of Business Insider editors.
Invest time in research, storytelling, and strategic outreach, and your brand could soon be showcased in one of the world’s leading business publications.
Start today, and take the steps needed to get featured in Business Insider Magazine—the visibility and credibility gains are well worth the effort.
Health
How to Get Featured in Fast Company Magazine (and Why It Matters More Than Ever)
Published
4 days agoon
January 30, 2026
In today’s crowded digital world, attention is currency—and credibility is everything. Brands are louder, founders are bolder, and thought leaders are everywhere. But only a few stories rise above the noise. One of the most powerful ways to stand out? Get featured in Fast Company magazine.
Fast Company isn’t just another publication. It’s a cultural authority at the intersection of business, innovation, creativity, and impact. Being featured there doesn’t simply put your name in print—it places your story inside a global conversation about what’s next.
So how do you actually get there? And more importantly, how do you deserve to be there?
Let’s break it down.
Why a Fast Company Feature Is a Big Deal
Fast Company doesn’t chase hype. It highlights ideas, companies, and people shaping the future—often before everyone else notices. That’s why a feature instantly elevates your brand in ways ads and social posts never can.
When you get featured in Fast Company magazine, you gain:
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Instant credibility with investors, partners, and customers
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Thought leadership status in your industry
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Long-term brand authority, not just short-term attention
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Global visibility among decision-makers and innovators
In short, it signals that what you’re building matters.
Understand What Fast Company Actually Looks For
Before pitching, you need to think like an editor.
Fast Company is less interested in who you are and more interested in why your story is relevant right now. They focus on:
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Innovation (new models, new thinking, new systems)
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Impact (cultural, social, technological, or environmental)
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Design, creativity, and leadership
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The future of work, tech, business, and society
If your story doesn’t clearly connect to one of these themes, it won’t land—no matter how successful you are.
The goal isn’t to promote yourself. It’s to contribute something valuable to their audience.
Craft a Story, Not a Pitch
This is where most people get it wrong.
Editors don’t want press releases dressed up as stories. They want narratives—real challenges, bold ideas, unexpected pivots, and meaningful lessons.
Ask yourself:
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What problem are we solving differently?
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What insight can others learn from our journey?
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Why does this matter now?
The more human and specific your story is, the stronger it becomes. Vulnerability, clarity, and originality go much further than polished marketing language.
Build Visibility Before You Pitch
Here’s a quiet truth: most people who get featured didn’t start with Fast Company.
They were already:
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Publishing thoughtful content on LinkedIn or Medium
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Speaking at industry events or panels
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Quoted in niche publications
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Known for a clear point of view
Fast Company editors often discover stories through momentum—not cold emails.
If you want to get featured in Fast Company magazine, start acting like someone worth featuring:
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Share insights, not just updates
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Comment intelligently on industry trends
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Be consistent with your voice and message
Visibility builds familiarity. Familiarity builds trust.
Pitch With Precision (and Respect)
When you do pitch, keep it short, relevant, and editor-focused.
A strong pitch includes:
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A compelling subject line
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A clear story angle (not your bio)
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Why it fits Fast Company’s audience
-
Why now
Avoid attachments, exaggeration, and generic claims. And always remember: editors are people with limited time. Respect that.
Consider Strategic PR Support
For many founders and brands, working with experienced PR professionals can dramatically increase the odds of success.
Why? Because the right PR team:
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Understands editorial calendars
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Knows how to shape stories editors want
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Has existing media relationships
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Positions you as a thought leader, not an advertiser
If Fast Company is a serious goal, strategic media positioning isn’t a shortcut—it’s an investment.
Final Thoughts: Earn the Feature
At the end of the day, you don’t just get featured in Fast Company magazine—you earn it.
You earn it by building something meaningful.
You earn it by thinking differently.
You earn it by sharing ideas that move the conversation forward.
When your story aligns with impact, innovation, and authenticity, the right platforms notice.
And when they do, that single feature can open doors you didn’t even know existed.
Health
Menopause Masking Is Harming Women’s Health and Professional Lives
Published
1 week agoon
January 24, 2026
For countless women, menopause represents more than a physical change—it’s an ongoing, often invisible struggle to maintain normalcy in professional and social environments. Symptoms like brain fog, exhaustion, hot flashes, and heightened anxiety are frequently concealed to avoid judgment or perceptions of reduced competence.
Specialists are increasingly highlighting the dangers of this “menopause masking.” The ongoing effort to hide or downplay symptoms depletes energy reserves, heightens burnout risk, amplifies emotional strain, and erodes overall resilience. Rather than pursuing accommodations or medical help, many women overcompensate—putting in extra hours, depending excessively on reminders, or steering clear of demanding tasks and interactions.
The workplace consequences are stark. In the UK, millions of women aged 45–55 remain active in the workforce, precisely when menopausal symptoms tend to intensify most. Research indicates that around one in ten women in this demographic have exited jobs due to unmanaged symptoms. In contrast, others scale back more subtly—passing on promotions, lowering their profile, or moving to less demanding, lower-paying positions to manage daily challenges.
Menopause manifests differently for each woman: some endure debilitating physical discomfort that hinders basic activities, while others face cognitive issues that undermine confidence during meetings, presentations, or complex discussions. Social isolation often follows, with many avoiding events due to trouble focusing or engaging in conversations.
Cultural perspectives on menopause differ globally. In Japan, it’s termed “konenki,” evoking renewal or a “second spring.” Many Indigenous traditions regard post-menopausal women as entering eras of greater wisdom, authority, and esteem, frameworks that may foster more positive experiences. By comparison, Western views often medicalize it as a problem to fix, emphasizing symptoms and interventions over potential for personal growth, equilibrium, or new purpose.
Progress is emerging through policy. In the UK, menopause assessments are being integrated into standard health checks for women over 40, and larger employers face mandates to develop menopause action plans (with voluntary adoption starting in 2026 and requirements becoming compulsory by 2027 under recent legislation). Yet experts stress that regulations alone fall short.
Meaningful improvement requires widespread education, supportive managers, and inclusive workplace environments where women can openly address health concerns without jeopardizing advancement. Above all, it calls for reframing menopause—not as a flaw to conceal, but as a normal phase worthy of empathy, resources, and accommodation.
The key insight for many women is reassuringly straightforward: they’re far from isolated in this experience. Opening up about it could mark the beginning of genuine, lasting transformation.
Health
Get Featured in TechCrunch Your Ultimate Guide to Startup Visibility
Published
2 weeks agoon
January 23, 2026
If you’re building a startup, launching a product, or scaling a tech brand, there’s one dream headline many founders share: Get Featured in TechCrunch.
Why? Because a TechCrunch feature doesn’t just bring traffic — it brings credibility, investors, partnerships, and momentum. It’s the kind of media coverage that can transform a startup from “unknown” to “unmissable” overnight.
But let’s be honest — getting featured in TechCrunch isn’t easy. It requires more than a press release and a prayer. It takes strategy, storytelling, timing, and the right media approach. In this guide, we’ll break down exactly how to increase your chances — and how brands like yours can make it happen.
Why Being Featured in TechCrunch Matters
TechCrunch isn’t just another tech blog. It’s a global authority in startup news, innovation, venture capital, and emerging technology. When your brand appears on TechCrunch, you instantly gain:
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✔ Trust from investors and stakeholders
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✔ Exposure to millions of readers
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✔ Strong SEO backlinks
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✔ Media credibility that opens more doors
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✔ Social proof that boosts conversions
In today’s competitive tech landscape, visibility equals opportunity. And TechCrunch visibility? That’s next-level.
What TechCrunch Actually Looks For
Before pitching, it’s crucial to understand what TechCrunch cares about. They don’t feature companies just because they’re new — they feature companies because they’re newsworthy.
Here’s what catches their attention:
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Product launches or major updates
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Funding rounds and investor announcements
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Breakthrough innovations or disruptive ideas
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Rapid growth, user traction, or market expansion
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Impactful solutions in AI, fintech, SaaS, healthtech, climate tech, and more
If your story doesn’t feel newsworthy, it won’t get published — no matter how well written it is.
The Power of a Strong Story
To get featured in TechCrunch, you need more than data — you need a story.
Instead of saying:
“We launched a new SaaS platform.”
Say:
“We built a tool that saves small businesses 40% of their time and 30% of their operating costs — and we’re scaling globally.”
Journalists want impact, emotion, and real-world relevance. They want to know:
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What problem are you solving?
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Why does it matter right now?
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How does it change the industry or people’s lives?
This is where many founders struggle — and where professional PR makes a massive difference.
How to Pitch TechCrunch (The Right Way)
Here’s what an effective TechCrunch pitch includes:
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A compelling subject line
Example: “Exclusive: AI startup reduces cybersecurity breaches by 60%” -
A strong hook in the first 2–3 lines
Journalists skim. Make them stop. -
Clear news value
What’s happening? Why now? -
Proof and credibility
Metrics, traction, funding, users, or partnerships. -
Concise and respectful tone
No fluff. No pressure. No desperation.
Pitching TechCrunch isn’t about begging — it’s about presenting a story they’d want to tell.
Why Most Founders Fail to Get Featured
Let’s be real — most startups don’t get featured in TechCrunch because they:
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Pitch without a news angle
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Use generic templates
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Send mass emails
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Don’t follow journalist guidelines
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Lack media relationships
It’s not that their product isn’t good — it’s that their pitch isn’t strategic.
That’s where experienced PR professionals step in.
How Level Up PR Helps You Get Featured in TechCrunch
At Level Up PR, we specialize in helping tech brands, startups, and founders get featured in TechCrunch and other top-tier publications — not through shortcuts, but through smart, ethical, and effective PR strategies.
Here’s how we do it:
1. Strategic Story Positioning
We craft your narrative around what journalists actually want — not just what you want to say.
2. Targeted Media Outreach
We pitch the right journalists at the right time with personalized, high-conversion media angles.
3. Newsworthy Angle Creation
No big announcement? No problem. We help uncover hidden stories within your brand — from customer success to market trends.
4. Relationship-Based PR
We don’t blast emails. We build relationships — which leads to better placements, faster responses, and higher-quality coverage.
5. Measurable Results
Our clients don’t just get features — they get traffic, leads, funding interest, and industry authority.
Real Benefits After You Get Featured in TechCrunch
Once you get featured in TechCrunch, the impact goes far beyond a headline:
Surge in website traffic Increase in inbound leads
Investor interest and credibility
Media snowball effect (other outlets follow)
Higher Google rankings due to strong backlinks
It’s not just PR — it’s a growth catalyst.
Final Thoughts: Your Feature Is Closer Than You Think
Getting featured in TechCrunch may feel like a long shot — but with the right story, strategy, and support, it becomes a real, achievable goal.
You don’t need to be a unicorn. You don’t need a billion-dollar valuation. You just need:
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A meaningful story
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A strong news angle
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The right media approach
And if you want expert guidance, Level Up PR is here to help your brand rise above the noise and into the spotlight.
Ready to get featured in TechCrunch? Let’s make it happen.
Business
Get Published in Elle How Top PR Agencies Help Brands Get Featured
Published
3 weeks agoon
January 12, 2026
Being featured in ELLE is a dream for many fashion, beauty, lifestyle, and luxury brands. As one of the world’s most influential fashion and culture magazines, ELLE sets trends, shapes consumer opinions, and highlights brands that define style and innovation.
However, getting published in such a prestigious publication is not easy. ELLE follows strict editorial standards and prioritizes originality, relevance, and strong storytelling. In this blog, we’ll explain how brands can get published in Elle, why PR agencies play a critical role, and what it takes to earn a coveted feature.
Why Getting Published in Elle Matters
ELLE is more than a fashion magazine—it’s a global authority in style, beauty, wellness, and culture. A feature in ELLE instantly elevates a brand’s image and credibility.
Here’s why brands aim to get published in Elle:
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Global exposure across print and digital platforms
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Strong credibility in fashion, beauty, and lifestyle industries
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Increased trust among consumers and buyers
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Higher brand recognition and visibility
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Long-term SEO and digital authority
A single ELLE feature can position your brand as trend-worthy and industry-relevant.
Who Should Try to Get Published in Elle?
ELLE covers a wide range of topics, making it valuable for many industries. Brands and individuals who benefit most include:
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Fashion designers and apparel brands
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Beauty, skincare, and wellness companies
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Luxury and lifestyle brands
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Female founders and entrepreneurs
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Creative professionals and influencers
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Sustainable and purpose-driven brands
If your brand aligns with style, innovation, or cultural relevance, ELLE is a powerful platform.
Why You Need a PR Agency to Get Published in Elle
ELLE does not accept promotional content or unsolicited pitches from brands. Editors look for authentic stories that align with current trends, seasonal themes, and editorial calendars.
Professional PR agencies help brands:
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Develop editorial-ready story angles
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Pitch directly to ELLE editors and contributors
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Align launches with fashion seasons and trends
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Position founders and creatives as industry voices
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Ensure messaging meets editorial standards
Working with experts significantly improves your chances to get published in Elle.
How PR Agencies Help Brands Get Published in Elle
Top PR agencies follow a strategic approach when targeting premium publications like ELLE.
1. Story Development
PR agencies focus on storytelling—not selling. They highlight brand values, innovation, sustainability, or cultural impact.
2. Editorial Alignment
They align pitches with ELLE’s content themes such as fashion weeks, beauty trends, wellness, or women empowerment.
3. Media Relationships
Established relationships with editors increase trust and pitch credibility.
4. Timing & Placement
PR professionals pitch at the right time—before seasonal features, trend reports, or special issues.
5. Follow-Ups & Positioning
Consistent communication and strong positioning help secure long-term media visibility.
Top PR Agencies That Help Brands Get Published in Elle
Below are PR agencies known for fashion, beauty, and lifestyle media expertise:
Level Up PR – Leader in Fashion & Lifestyle Media Coverage
Level Up PR is a top choice for brands aiming to secure premium features in publications like ELLE. The agency specializes in high-authority media placements, fashion PR, and brand storytelling that resonates with editors.
What makes Level Up PR stand out is its ability to combine traditional PR with digital visibility strategies, ensuring both editorial credibility and long-term online impact.
Key strengths include:
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Strong fashion, beauty, and lifestyle media expertise
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Editorial-focused storytelling and pitching
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High-authority media placements
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Digital PR and SEO-driven visibility
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Transparent strategy and measurable results
KCD Worldwide
KCD is a globally recognized fashion PR agency known for representing luxury brands and designers. Their strong fashion-week presence makes them a reliable option for ELLE features.
Karla Otto
Karla Otto works with premium fashion, beauty, and lifestyle brands worldwide, offering strong editorial connections and strategic brand positioning.
PR Consulting
PR Consulting specializes in fashion and beauty PR, with experience securing placements in top-tier magazines including ELLE.
Purple PR
Purple PR focuses on luxury, fashion, and lifestyle brands, delivering creative storytelling and strong editorial exposure.
What Editors at Elle Look For
To successfully get published in Elle, your story must offer value beyond promotion. Editors typically look for:
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Original and trend-driven concepts
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Authentic brand stories
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Cultural or social relevance
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High-quality visuals and aesthetics
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Expert opinions or founder insights
PR agencies ensure your brand meets these expectations.
Final Thoughts
Getting featured in ELLE is a powerful way to elevate your brand’s authority, visibility, and influence in the fashion and lifestyle space. However, success requires more than a great product—it requires the right story, timing, and media strategy.
Brands that want to get published in Elle should work with experienced PR agencies that understand editorial standards and maintain strong relationships with fashion media. Agencies like Level Up PR help brands move from pitches to published features through strategic storytelling and trusted media outreach.
Health
US Seizes Venezuelan Leader Nicolás Maduro in Bold Military Raid
Published
4 weeks agoon
January 6, 2026
In a sharp intensification of US-Venezuela relations, American forces have apprehended Venezuelan President Nicolás Maduro and his wife, Cilia Flores, during a rapid operation in Caracas on January 3. Elite US troops detained the couple and evacuated them from the country, representing the first such direct US action against a South American head of state in over 30 years.
President Donald Trump revealed the mission on January 3, labeling it a “successful counternarcotics effort.” The administration insists it was a targeted law enforcement action to enforce existing US indictments, rather than an act of aggression.
The US Justice Department has long charged Maduro in New York with narco-terrorism, cocaine importation conspiracy, and ties to the FARC rebels. Attorney General Pam Bondi highlighted the severe penalties, potentially including life imprisonment.
Authorities accuse Maduro of heading the “Cartel of the Suns,” a drug network allegedly run by high-ranking Venezuelan military figures. Washington recently raised the bounty for his capture to $50 million, branding him a major global drug trafficker.
The raid echoes the 1989 US operation in Panama that captured Manuel Noriega on similar drug charges. However, Maduro’s detention was far swifter, completed in hours to reduce risks of casualties or chaos.
Venezuela has declared a state of emergency, with Defense Minister Vladimir Padrino López rallying for resistance against “imperialist invasion” and calling for evidence of Maduro’s well-being. Troops are deployed in key cities amid rising tensions.
Global responses vary: Russia has denounced it as a breach of sovereignty, while some Western countries advocate calm and a smooth power handover. The US states no additional military moves are planned.
Venezuela now faces deep instability. Constitutionally, Vice President Delcy Rodríguez steps in as acting leader to organize elections, though military allegiances to the regime may spark conflicts.
Maduro is set for a prolonged US trial on the indictments. The operation’s broader impacts on Venezuela and hemispheric stability remain uncertain.
Health
Get Featured in TechCrunch: A Practical Guide for Startups and Technology Companies
Published
4 weeks agoon
January 5, 2026
For startups and technology-driven businesses, media visibility can play a decisive role in growth and credibility. Among technology publications, TechCrunch stands out as one of the most trusted sources for startup news, funding updates, and innovation trends. Many founders aim to Get Featured in TechCrunch because of its ability to influence investors, customers, and the broader tech ecosystem.
This guide explains how TechCrunch operates, what journalists look for, and how companies can responsibly prepare for editorial coverage.
Why TechCrunch Coverage Is Highly Valued
TechCrunch has built its reputation through independent reporting and in-depth analysis of emerging technologies and startup ecosystems. Its readership includes venture capitalists, founders, product leaders, and industry analysts.
A feature on TechCrunch can help companies:
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Establish authority and trust
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Attract investor and partner interest
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Increase qualified website traffic
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Strengthen brand perception within the tech community
Because of this reach and credibility, many early-stage and scaling companies strategically work toward the goal to Get Featured in TechCrunch at key moments in their growth journey.
Understanding TechCrunch’s Editorial Focu
TechCrunch is an editorial platform, not a promotional directory. Its journalists prioritize factual, timely, and industry-relevant stories that offer value to readers.
Primary Topics Covered
TechCrunch commonly reports on:
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Startup funding rounds and acquisitions
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Product launches with market impact
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Artificial intelligence and deep technology
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SaaS, fintech, Web3, and enterprise tools
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Venture capital trends and startup ecosystems
To Get Featured in TechCrunch, your announcement must align with these topics and present clear relevance to current industry developments.
What Makes a Story Newsworthy
One of the most common mistakes companies make is pitching content that lacks a genuine news angle. TechCrunch evaluates whether a story contributes meaningful insight or signals a shift in the market.
Examples of strong news angles include:
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A confirmed funding round or acquisition
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A product launch addressing a clear market gap
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Proprietary technology or original research
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Verified traction, revenue growth, or adoption metrics
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Industry disruption or operational innovation
Without a timely and factual story, it becomes difficult to Get Featured in TechCrunch, regardless of product quality.
Preparing Your Company Before Outreach
Before contacting any journalist, your company must be ready for public scrutiny. Editors frequently research brands before responding to pitches.
Essential Preparation Checklist
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A clear and informative website
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Transparent company and founder information
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Supporting data or performance metrics
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Press-ready product descriptions
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Consistent online presence
Preparation demonstrates professionalism and credibility, which significantly improves your chances to Get Featured in TechCrunch.
How to Pitch TechCrunch the Right Way
An effective pitch is concise, factual, and respectful of a journalist’s time. Editors receive a high volume of emails daily, so clarity is critical.
Key Elements of a Strong Pitch
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A precise subject line referencing the news
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A brief summary of what is happening
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Explanation of why it matters to the industry
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Verified facts, numbers, and timelines
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Optional quotes from founders or executives
Avoid exaggerated claims or marketing language. A clear, information-driven pitch is essential if you want to Get Featured in TechCrunch.
The Role of Timing in Media Coverage
Timing plays a major role in editorial decisions. Even strong stories may be declined if they are poorly timed.
Best practices include:
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Pitching before public announcements
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Coordinating with funding or launch embargoes
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Aligning with trending industry discussions
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Avoiding periods of low editorial activity
Strategic timing increases relevance and improves the likelihood to Get Featured in TechCrunch when editors are actively covering similar topics.
Direct Outreach vs. Professional PR Support
While founders can pitch independently, many companies choose to work with experienced PR professionals. Media specialists understand how to position stories and communicate with journalists effectively.
PR support can help with:
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Story framing and narrative development
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Identifying the right TechCrunch reporters
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Managing follow-ups professionally
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Reducing common pitching errors
For companies unfamiliar with media outreach, professional guidance can improve the chances to Get Featured in TechCrunch without damaging long-term media relationships.
Common Reasons TechCrunch Declines Pitche
Rejection is common and does not necessarily reflect a weak product. Most rejections are based on editorial fit and timing.
Common reasons include:
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Lack of a clear news angle
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Overly promotional messaging
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Insufficient data or validation
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Story not relevant to current coverage priorities
Understanding these factors helps companies refine their approach and prepare better for future attempts to Get Featured in TechCrunch.
Maximizing Impact After Publication
Securing coverage is only the first step. How you use that coverage determines its long-term value.
Recommended actions after publication:
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Share the article across professional networks
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Add TechCrunch mentions to your website
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Include coverage in investor and sales materials
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Reference the feature in future media outreach
Effective amplification extends the benefits of being able to Get Featured in TechCrunch beyond the initial article.
Conclusion
TechCrunch coverage is earned through relevance, preparation, and responsible storytelling. Companies that understand editorial standards and focus on real industry impact are far more likely to succeed.
By approaching media outreach strategically and maintaining realistic expectations, the goal to Get Featured in TechCrunch becomes achievable for startups and technology brands committed to long-term growth and credibility.
Health
Weight-Loss Shots: The Real Story of What Happens After You Quit
Published
1 month agoon
December 26, 2025
For countless individuals battling obesity, weight-loss injections have been a game-changer, achieving what endless diets couldn’t. These GLP-1 agonist medications, such as Wegovy and Mounjaro, work by imitating a hormone that naturally controls hunger, helping to silence the relentless “food noise” that leads to overeating. But with their popularity skyrocketing, a tough reality is coming into focus: what occurs when someone decides to stop?
Take Tanya Hall’s story—she’s found quitting far tougher than beginning. Every attempt to pause her Wegovy shots has brought back intense hunger almost immediately. “It’s like flipping a switch,” she explains. “Suddenly, you’re ravenous.” In no time, she’s consuming way more than planned, leaving her stunned and worried.
Tanya, who works in the fitness sector, started the injections as a test. She felt her expertise was overlooked due to her size. After dropping several stones, she noticed people treating her differently—with more respect. But the journey wasn’t easy. In the beginning, she dealt with nausea, headaches, insomnia, and even major hair loss, likely tied to the quick weight drop.
Fast-forward 18 months: Tanya has shed six stones and hit a weight she’s happy with. Still, despite trying multiple times, she can’t seem to go without the medication. Each pause sparks dread of packing the pounds back on fast. “I feel almost hooked on continuing,” she confesses, wondering if the drug has taken over her life.
Experts confirm this is common. Lifestyle doctor Dr. Hussain Al-Zubaidi compares stopping GLP-1 drugs to “leaping off a cliff” for many. Patients often quit cold turkey after hitting their goal, sometimes still at max dose, only for appetite to roar back right away.
Research backs this up: Studies show that within one to three years of stopping, people typically regain 60-80% of the weight lost. Dr. Al-Zubaidi stresses that while these drugs are incredibly effective, they don’t fix underlying issues like poor eating habits or the obesogenic world we live in.
Contrast that with Ellen Ogley’s success. She turned to Mounjaro when her weight threatened a critical surgery. “It was my last chance to make it work,” she says.
Before the shots, Ellen was an emotional eater, turning to food in good times and bad. The medication curbed that impulse, giving her room to rebuild her relationship with eating. She prioritized balanced nutrition, established better habits, and ramped up her exercise.
After 16 weeks, she tapered off over six weeks. She’d lost over three stones and kept up her workouts. When her weight ticked up a bit post-medication, it rattled her, but she stuck to her new routines. Eventually, she stabilized—and has since dropped even more, totaling over eight stones.
The key difference? Support. The UK’s health guidelines from NICE advise at least a year of ongoing help after stopping, including personalized strategies for maintaining healthy changes. Sadly, many who buy these drugs privately miss out on that structured follow-up.
Drug makers like Novo Nordisk (Wegovy) and Eli Lilly (Mounjaro) emphasize consulting doctors for decisions on starting or stopping, weighing side effects and long-term use carefully. Patient safety is their priority.
As these injections surge in demand, doctors caution against seeing them as a lifelong cure. “Obesity isn’t just a lack of GLP-1 hormones,” says Dr. Al-Zubaidi. Without shifts in diet, movement, and surroundings, quitting can feel like starting over.
Right now, users are essentially gambling: Will they hold steady or slip back? For some like Ellen, life without the shots is manageable and ongoing. For others like Tanya, it’s a constant tug-of-war between the drug’s perks and the terror of letting go.
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