Ashley Sankar is redefining the meaning of hustle. Balancing a demanding job as a senior program manager at Amazon and a burgeoning side business, she exemplifies entrepreneurial determination. Her Phoenix-based startup, NineteenTwenty, recently caught national attention when she and her husband, Zach, landed a $250,000 deal on ABC’s Shark Tank.

The Birth of NineteenTwenty

NineteenTwenty isn’t just another clothing brand—it’s a game-changer. The company designs versatile apparel like puffer jackets and skirts that transform into practical items such as tote bags, pillows, or blankets. Launched in December 2022, the side business generated $269,000 in its first year, despite challenges like limited inventory.

“Our mission was to supplement our income,” Ashley shared. “But it grew faster than we imagined.”

Balancing a Job and Side Business

Ashley Sankar’s journey to Shark Tank success wasn’t without sacrifices. Working 10-12 hours daily at her job and dedicating another 6-8 hours to her side business, she pushed the limits of her time and energy. Her relentless efforts paid off when she and Zach pitched NineteenTwenty to the show’s investors.

The Shark Tank Moment

On Shark Tank, the Sankars asked for $250,000 in exchange for 10% equity. While facing tough questions about financials and industry competition, their passion and ingenuity shone through. Investor Robert Herjavec offered $250,000 for a 25% stake, a deal the couple gladly accepted.

“I’d rather have 72% of something than 100% of nothing,” Ashley said.

A Success Story in the Making

For Ashley Sankar, balancing a job and a side business has been a journey of perseverance. NineteenTwenty’s success on Shark Tank not only validates her hard work but also marks the start of an exciting new chapter.

With her entrepreneurial spirit and work ethic, Ashley’s story is proof that with determination and innovation, even the busiest dreamers can turn their side hustle into a success.

When it comes to selling your home, every detail matters, from curb appeal to interior design. One often overlooked but incredibly impactful factor is the condition and quality of your roof. In Michigan, with its varied weather and seasonal storms, having a top-quality roof is not just an aesthetic enhancement—it’s an investment that can significantly boost your home’s resale value. This comprehensive guide explores why upgrading or maintaining your roof is crucial and how it can make a difference when selling your property.

The Importance of Curb Appeal and First Impressions

The roof is one of the first things potential buyers notice when they approach a home. An attractive, well-maintained roof signals to buyers that the property has been cared for, setting the stage for a positive viewing experience. If the roof appears old, worn, or damaged, it can deter interest even before a buyer steps inside.

This is particularly relevant in Michigan, where homes are constantly exposed to snow, ice, and heavy winds. These elements can lead to significant wear and tear over time. Investing in quality roofing materials and professional installation from trusted Michigan roofing contractors ensures that your home makes a stellar first impression.

The Financial Benefits of a High-Quality Roof

1. Higher Appraisal Value

A new or well-maintained roof can increase the appraisal value of your home. Appraisers look at various factors when determining the value of a property, and a structurally sound, modern roof can tip the scales in your favor. On average, homeowners can recoup over 60-70% of the cost of a new roof upon sale, depending on the materials used.

2. Reduced Negotiation Points

A roof in poor condition can become a significant sticking point during negotiations. Buyers are aware of the costs associated with roof replacement or major repairs and may request a lower sale price or concessions to cover anticipated expenses. By taking preemptive action and installing a high-quality roof or ensuring your current roof is in prime condition, you reduce the leverage buyers have to negotiate down your asking price.

3. Energy Efficiency

Energy efficiency is becoming an increasingly important factor for homebuyers. In Michigan, where heating costs can spike during harsh winters, an energy-efficient roof with proper insulation and ventilation can be a game-changer. Homes equipped with reflective roofing materials and modern ventilation systems can help maintain indoor temperatures more effectively, lowering utility bills. This is an appealing feature for potential buyers looking to save on future energy costs.

Types of Roofing Materials and Their Impact on Value

Choosing the right roofing material can greatly influence the return on investment (ROI) you’ll see when selling your home. Here’s a look at some popular roofing materials and their advantages:

1. Asphalt Shingles

Asphalt shingles are the most common type of roofing material in the U.S., and for good reason. They’re cost-effective, come in a variety of styles, and are durable enough to withstand Michigan’s varying weather conditions. While they may not offer the highest ROI compared to premium materials, their affordability makes them an attractive choice for many homeowners.

2. Metal Roofing

Metal roofing has gained popularity in recent years due to its longevity and energy-efficient properties. A metal roof can last upwards of 50 years and reflect solar heat, helping reduce cooling costs in the summer. Though more expensive initially, it can add a modern and upscale look to your home, attracting buyers who appreciate durability and eco-friendly choices.

3. Wood Shingles and Shakes

For homeowners seeking a rustic, natural appearance, wood shingles or shakes can be an excellent option. While they require more maintenance than asphalt or metal roofing, they offer a unique aesthetic that can make a home stand out in the market. Be aware, though, that they may not perform as well in areas prone to severe storms without regular upkeep and storm restoration in Michigan.

4. Slate and Tile

Slate and tile roofing materials are synonymous with luxury. While they come with a higher price tag, they can last for 100 years or more, significantly boosting your home’s market value. They’re perfect for high-end homes and can handle Michigan’s harsh winter conditions exceptionally well.

How Weather Conditions in Michigan Affect Roof Value

Michigan’s weather plays a significant role in how buyers perceive the value of a roof. Heavy snowfall, ice dams, and powerful storms can all take a toll on roofing materials. A prospective buyer will likely consider the age of the roof and its ability to withstand such conditions when deciding on an offer.

Ensuring your roof is weather-resistant and built to handle the state’s challenging climate is essential. Features like storm-resistant shingles, waterproof underlayment, and reinforced flashing can add peace of mind for future homeowners. This is where the services of a skilled Michigan roofing company like Arrow Roofing Services LLC come in handy, ensuring that all the critical elements of a strong roof are in place.

How to Tell If Your Roof Needs Replacement or Repair

Before putting your house on the market, it’s wise to conduct a thorough inspection of your roof. Here are some signs that your roof may need attention:

• Missing or damaged shingles: This is one of the most visible signs that your roof may need repair or replacement.
• Leaks and water damage: Water stains on ceilings or walls could indicate that your roof has issues.
• Sagging sections: A sagging roof is a serious red flag that indicates structural problems.
• Granule loss: Shingles shedding granules, visible in your gutters or on the ground, signal aging.
• Moss or mold growth: These growths can signal trapped moisture, which could damage your roof over time.

If any of these issues are present, enlisting a professional inspection from reliable Michigan roofing contractors can provide a clearer understanding of your roof’s condition. Proactive measures can help you budget for necessary work and present a stronger case when negotiating with buyers.

Promoting Trust with Potential Buyers

Buyers are more inclined to invest in a home when they know it has been properly maintained. Providing potential buyers with documentation of your roof’s condition and any recent work done, such as a report from a professional Michigan roofing company, can be a valuable selling point. Even better, showcasing that your home has benefited from expert attention—like storm restoration Michigan services after severe weather—demonstrates that the property is well-prepared for the state’s unpredictable conditions.

Long-Term Peace of Mind

A quality roof doesn’t just add value at the point of sale; it also offers long-term peace of mind. A buyer will appreciate knowing that they won’t need to replace or make significant repairs to the roof shortly after moving in. This confidence can lead to faster sales and more competitive offers.

Choosing the Right Roofing Contractor

To maximize the return on your roofing investment, it’s essential to work with skilled Michigan roofing contractors. Arrow Roofing Services LLC is a name synonymous with professionalism and top-tier service in Michigan. With a deep understanding of the local climate and expertise in both new roof installations and storm restoration, they offer solutions that align with the needs of Michigan homeowners.

Conclusion

Investing in a high-quality roof is one of the most strategic decisions you can make as a homeowner, especially when considering your home’s resale value in Michigan. Not only does it enhance curb appeal, but it also contributes to energy efficiency, weather resilience, and reduced maintenance concerns for potential buyers. By working with experienced contractors and ensuring your roof is in top condition, you can confidently enter the market knowing that your investment will pay off.

Whether you’re upgrading an aging roof or need professional advice on maintenance, partnering with trusted experts like Arrow Roofing Services LLC can make all the difference. Their dedication to delivering durable, high-quality roofing solutions helps protect your home while enhancing its market value—ensuring you get the best return when it’s time to sell.

John Malone, the telecom and media mogul with decades of experience, is once again making headlines as he positions himself for a significant shift in the media landscape. Known for his low-profile yet high-impact deal-making, Malone is set to capitalize on a favorable M&A environment that could reshape Warner Bros. Discovery (WBD) and the broader media sector. With regulatory hurdles expected to lessen under Trump’s administration, Malone may be poised to finalize long-awaited deals, especially regarding the future of WBD, a company he has significant influence over.

John Malone’s Stealthy Approach to the Media World

John Malone has long been a key figure in shaping the landscape of telecom and media. Known for his quiet yet effective approach to deal-making, Malone’s ability to operate under the radar earned him the nickname “swamp alligator.” His low-key nature doesn’t hide his ambitious plans, and many in the media and Wall Street are now speculating that he is gearing up for his next big move—one that could potentially impact Warner Bros. Discovery’s future.

As Malone prepares to speak at the Paley International Council Summit on November 12 and at Liberty Media’s annual investor meeting on November 14, his comments could signal whether he plans to streamline or restructure his media empire. The focus is on Warner Bros. Discovery, which has yet to live up to its investor promise under Warner Bros. Discovery CEO David Zaslav’s leadership. With Trump’s supporters now seeing him as a unique figure able to clear regulatory roadblocks, the stage is set for potential mergers and acquisitions that could define the next phase of the media world.

Warner Bros. Discovery: Is a Breakup or Merger on the Horizon?

Warner Bros. Discovery, led by CEO David Zaslav, has been under intense scrutiny since its mega-deal in 2021. While the company has vast content assets, it has struggled to meet the high expectations of investors. With Zaslav’s recent comments suggesting the possibility of future mergers, analysts are split on whether Warner Bros. Discovery will be a buyer or a seller.

Given Malone’s heavy stake in Warner Bros. Discovery, he holds significant sway over the company’s future direction. For years, he has advocated for consolidation within the media industry, arguing that smaller media companies need to combine to achieve scale. As Trump’s administration is expected to roll back regulatory oversight, the current period could be ripe for Malone to make a big play.

What’s Next for Warner Bros. Discovery’s Assets?

As speculation swirls around Warner Bros. Discovery’s next move, industry experts are exploring the possibility of the company breaking up its diverse assets. Malone may be looking to unlock the true value of Warner Bros. by spinning off high-value properties such as DC Comics. The idea is to potentially take DC Comics public through a tracking stock or IPO, which could highlight the immense value of the WBD library while addressing concerns over its debt load.

CNN is another asset that could be spun off. Bank of America suggested in a recent report that the network could fetch around $6 billion on the market. Meanwhile, Warner Games, home to popular titles like Hogwarts Legacy, could be worth $5.6 billion. These spin-off opportunities might allow Malone to rework the company’s structure and maximize shareholder value.

Trump and the Changing Media Landscape

In the backdrop of all these potential changes is Trump’s influence on the media and corporate landscapes. Trump’s supporters see him as a unique figure who could help create a more favorable environment for deals, especially in the media sector. With the Trump administration’s shift toward fewer regulations, companies like Warner Bros. Discovery and other media giants may find it easier to navigate mergers and acquisitions without the burden of regulatory interference.

For Warner Bros. Discovery, this could mean significant changes ahead, whether in the form of a merger, sale, or breakup. As for Malone, his focus seems to be on optimizing his investments, including the ongoing merger talks with Charter Communications and Liberty Broadband. These deals, carefully crafted to avoid heavy tax burdens, demonstrate Malone’s ongoing interest in streamlining his empire and preparing it for future growth.

The Future of Warner Bros. Discovery: Consolidation or Breakup?

As John Malone continues to explore new ways to optimize his media empire, all eyes will be on Warner Bros. Discovery. With CEO David Zaslav at the helm and Trump’s supporters rallying behind a more deregulated environment, the next steps for WBD could change the entire trajectory of the company. Whether through consolidation, asset sales, or strategic mergers, it’s clear that Warner Bros. Discovery’s future is far from set in stone.

For now, Malone’s moves in the media world are closely watched, and with upcoming events and potential game-changing deals, he may be ready to make waves in Hollywood once again. The question remains: will Warner Bros. Discovery emerge stronger, or will it be broken up for parts? Only time will tell.

In today’s rapidly evolving world, entrepreneurs are constantly on the hunt for new ways to scale their businesses, achieve personal growth, and enjoy true freedom. For many, the answer lies in joining a high-value, growth-oriented community that empowers them to reach their goals without compromising their lifestyle. In this post, we’ll dive into how the right entrepreneurial community can help you grow, achieve greater freedom, and create a more balanced life.

Why Entrepreneurs Need a Growth-Focused Community for Success

Entrepreneurship can be an isolating journey. Many entrepreneurs start with dreams of financial freedom and a fulfilling lifestyle but find themselves overwhelmed by the challenges of running a business. This is where an entrepreneurial community becomes invaluable. Being part of a group that shares your vision for growth can significantly accelerate your progress. Communities like Platinum ELEVATED, for example, offer an environment where ambitious entrepreneurs can connect, learn, and thrive together.

The Power of a Community: Grow Beyond Your Limits

When you surround yourself with like-minded entrepreneurs, you gain access to insights, strategies, and a support system that’s hard to find elsewhere. In a growth-oriented community, members share knowledge, resources, and real-world experiences that can help you avoid common pitfalls and take more direct paths to success.

Moreover, these communities are built around accountability, one of the most critical factors in maintaining focus and achieving consistent growth. With regular check-ins and peer support, entrepreneurs are more likely to stay committed to their goals and overcome challenges effectively.

Achieving Freedom in Both Life and Business

One of the biggest draws of entrepreneurship is the promise of freedom. However, many entrepreneurs struggle to achieve this due to constant demands on their time and energy. A supportive community can change that. By learning from others who have found ways to balance business success with personal fulfillment, you can develop strategies for achieving true freedom.

Joining a community like Platinum ELEVATED can be transformative. Their structured approach combines personal coaching, mentorship, and group sessions, all of which can help entrepreneurs not only grow their businesses but also reclaim their time, focus on family, and enjoy a balanced lifestyle.

Practical Tips for Finding the Right Community for Your Entrepreneurship Journey

Finding the right community for your entrepreneurship goals requires careful consideration. Here are a few tips to help you make an informed choice:

1. Look for a Community That Matches Your Values – Make sure the group aligns with your vision for both business growth and personal lifestyle goals.
2. Consider the Expertise Available – Communities led by experienced entrepreneurs, like Chad Willardson’s Platinum ELEVATED, offer a wealth of knowledge and insights that can fast-track your success.
3. Assess the Support Structure – Choose a community that offers ongoing support, accountability, and practical resources to help you achieve real growth.

Unlocking Growth, Freedom, and Lifestyle Balance Through Entrepreneurship

In summary, joining a supportive, growth-oriented community can help entrepreneurs achieve their vision of success, freedom, and a balanced lifestyle. By tapping into the power of collective wisdom, practical support, and accountability, you can elevate your business and your personal life in ways that might not be possible on your own.

The journey to entrepreneurial success is never easy, but with the right community by your side, you can enjoy the growth, freedom, and lifestyle balance that every entrepreneur dreams of.

In today’s world, the global wellness industry has reached an astonishing milestone, with a market valuation of $6.32 trillion in 2023. This expanding industry now outpaces pharmaceuticals and sports, highlighting a significant shift in consumer priorities toward holistic health. The wellness market growth covers various sectors, including personal care, beauty, weight loss, nutrition, and even wellness real estate, showcasing an increased focus on mental and physical well-being in daily life.

The Wellness Boom: A Post-Pandemic Priority

Following the pandemic, individuals have become more health-conscious, leading to a surge in demand across wellness sectors, especially in personal care and nutrition. This post-pandemic wellness trend underscores the heightened importance people place on preventive health and self-care, resulting in a robust rebound for the wellness industry after the temporary setbacks experienced during COVID-19. North America, known for its higher expenditure in wellness, remains at the forefront of wellness market spending, emphasizing regional differences in health-related investments.

Corporate Wellness: Investing in Employee Well-Being

The corporate wellness market is also expected to witness considerable expansion by 2032 as companies increasingly recognize the value of prioritizing employee health. Employers are investing in wellness initiatives—like mental health resources, fitness programs, and wellness retreats—to foster a happier, healthier workforce. This evolution in workplace culture signals a new era where corporate wellness programs are as essential as traditional benefits, underscoring the strong connection between well-being and productivity.

Hybrid Work and Remote Job Satisfaction

The rise of hybrid work productivity is another trend reshaping the wellness industry. Research shows that employees working in a hybrid model report similar productivity levels to in-office employees while experiencing higher job satisfaction. Many credit this satisfaction to the flexible balance between work and personal life that hybrid work enables. Reflecting the quirks of remote work, Kevin O’Leary recently commented on the “business on top, casual on the bottom” fashion trend during a television appearance, capturing the essence of remote work culture.

Tech Innovations: Smart Glasses and Health Monitoring

In the tech world, wellness trends are influencing the development of new devices. Following Meta’s success with its recent launches, Apple is now considering entering the smart glasses market. With wearable technology already playing a pivotal role in health tracking, Apple’s potential entry could further revolutionize how people engage with their well-being.

Surprising Shifts in Wealth and Health Culture

A recent analysis also uncovered that the wealthiest U.S. city is not in New York or California, reflecting new demographic trends in wealth and wellness priorities across regions. This unexpected shift further emphasizes how health and wellness are spreading beyond traditional high-income areas, with other regions leading in wellness-oriented lifestyles and investments.

Wellness Industry Trends: The Future Outlook

The future of the wellness industry points to sustained growth across various areas, from corporate wellness to advanced personal care solutions. Companies are likely to increase their investment in wellness programs, creating a more supportive workplace culture focused on employee well-being. As health and wellness industry trends continue to evolve, the industry’s growth will likely see further expansion into wellness tourism, sustainable health products, and more personalized wellness solutions.

This remarkable rise of the global wellness industry exemplifies the shift in modern values, with a focus on health, fulfillment, and a balanced lifestyle. The wellness sector’s continued growth signals a bright future where personal well-being takes center stage in both our personal and professional lives.

Flights between the U.S. and Europe have become more affordable than they’ve been in years, with significant drops in fares even during traditionally slower travel months like late fall and winter. This price dip, combined with low-cost airlines offering budget-friendly options, is making travel to Europe more accessible than ever before.

One major reason for this trend is a recent increase in transatlantic flights as airlines work to meet high post-pandemic demand. Carriers have expanded schedules not only during peak summer months but also in the off-season. More flight availability and a focus on cheaper fares have been essential in keeping costs down, even with fewer travelers.

In November, “good deal” fares to Europe are averaging around $578, a reduction from last year’s $619, according to Hopper. Early 2025 fares look even better, with January flights priced at around $558, a notable drop from previous years. This means travelers can look forward to affordable transatlantic flights well into the coming months.

However, domestic U.S. flights are telling a different story. With less competition among carriers in many areas, domestic fares are higher in comparison, as airlines have cut flights or adjusted growth plans to stabilize revenue. Some major airlines, including Delta and United, have emphasized that the week surrounding the U.S. presidential election and certain holiday periods see fewer bookings, leading to firmer prices domestically.

Airlines Boost Service to Europe and Unique Destinations

To meet the steady demand for Europe travel, especially outside of peak months, airlines are adding unique destinations beyond the typical European hotspots. United Airlines, for example, plans to expand its offerings to include off-beaten-path locations like Greenland and Mongolia, aiming to capture interest from travelers who want something different. This shift means more options and potentially lower costs, giving travelers affordable transatlantic flights that can match their adventurous spirit.

Low-Cost Airlines Maintain Accessibility

The expansion of low-cost airlines and an increase in transatlantic routes has contributed to making Europe more affordable for Americans. By boosting flights to Europe year-round, these airlines are not only meeting demand but are also giving budget-conscious travelers more options to explore popular destinations. Lower fares are expected to continue, encouraging travelers to take advantage of the opportunity to visit Europe during the cooler months.

Future Trends: Cheaper Fares, More Choices

The affordability of transatlantic flights is expected to persist as airlines seek to maintain steady seat occupancy through competitive pricing. With plenty of options for exploring Europe without the summer crowds and lower fares than in previous years, now is a great time to consider a European getaway. As airlines continue to innovate with their routes, travelers will enjoy cheaper flights, a broader selection of destinations, and fewer crowds—making it the ideal time for an international adventure.

Finding a great startup idea can be challenging, especially since many entrepreneurs start with an idea that sounds exciting but lacks real impact. As Y Combinator co-founder Paul Graham warns, focusing solely on coming up with an idea often leads to plausible-sounding but ultimately weak concepts. Instead, a structured approach to uncovering viable opportunities is crucial.

Here’s a 5-step guide to help you discover startup ideas that are worth your time and effort:

1. Spot and Solve Everyday Work Challenges

One of the most effective ways to uncover meaningful startup ideas is by identifying problems in your day-to-day work life. Small inefficiencies, recurring challenges, or time-consuming tasks often hide valuable opportunities. When you spot these inconveniences and seek to solve them, you’re likely to find ideas that have immediate relevance and clear value for potential users.

Start by making a habit of noting process inefficiencies or areas for improvement in your job or industry. Over time, you may spot patterns, revealing specific areas where your solution could grow into a viable business.

2. Dive Into Niche Markets for Unique Opportunities

Niche markets are often gold mines for startup ideas. These specialized markets, often overlooked by larger companies, are underserved, which means there’s space for innovative solutions. By focusing on a particular niche, you not only narrow down your audience but also tap into a community with specific challenges and needs.

For example, pet technology has emerged as a growing niche market, with products like GPS-enabled collars and health-tracking apps designed for pets. According to the American Pet Products Association, Americans spent over $100 billion on their pets last year, showcasing the revenue potential even within a smaller segment. Exploring niche markets can help you discover startup ideas with clear demand and less competition.

3. Leverage Emerging Trends to Uncover Ideas

Keeping an eye on trends, both technological and societal, gives you a glimpse of potential needs on the horizon. Following these trends allows you to anticipate shifts in demand and behavior, positioning you to address these needs early.

For example, the rise of remote work during the COVID-19 pandemic drove demand for tools like Zoom, Slack, and Asana, which catered to distributed teams. Today, emerging trends like artificial intelligence, renewable energy, and the gig economy are creating new opportunities. Analyze these trends to identify what people are likely to need in the future and shape your business around these insights.

4. Connect With Users Early On

Direct engagement with potential users is invaluable when identifying and validating startup ideas. Joining online communities, social media groups, or industry forums helps you understand real frustrations and challenges that users face, often revealing insights that typical market research might miss.

By actively listening and engaging with users, you can shape your idea to better align with their needs. This approach not only strengthens idea validation but also helps in building an early user base that’s invested in your project.

5. Quickly Test and Validate Your Ideas

Validation is crucial for any startup, and adopting a “fail fast” approach is the best way to ensure your idea has genuine potential. Rather than investing heavily in a full product, start with a Minimum Viable Product (MVP) or prototype to test your concept with real users.

Dropbox famously did this by releasing a simple explainer video to gauge interest before fully developing the product. Using platforms like online surveys, landing pages, and basic prototypes can help you measure initial interest. If feedback is underwhelming, pivoting early allows you to adjust your idea to better fit the market.

Wrapping Up: A Clear Path to Startup Success

Uncovering a valuable startup idea is more than just a spark of inspiration. It involves a strategic approach where you tackle real problems, explore niche markets, stay updated on trends, connect with users, and validate ideas quickly. By following these steps, you increase your chances of finding an idea that has solid potential and a path to success.

For entrepreneurs ready to take on this journey, start by observing, testing, and refining your ideas with a structured approach that can lead to a winning startup.

In an age where digital media often takes the spotlight, Sheriff Blathur, Head of Design and Prepress at Balmer Lawrie UAE LLC, reminds us of the enduring power of print. For centuries, printing has been at the heart of communication, education, and art. While the methods and technologies have evolved, the essence of print remains a timeless force, constantly adapting to meet the needs of each generation. Sheriff captures this concept in his philosophy, “Printing is immortal, forever changing its attire,” reflecting his deep understanding of the industry and its future potential.

The Ever-Evolving Nature of Print

Throughout his extensive career, Sheriff Blathur has witnessed the dramatic transformation of the printing industry. From the traditional offset printing methods to the rise of digital technology and automation, printing has continued to reinvent itself. But while the tools may have changed, the value of print remains constant.

Sheriff’s role as the Head of Design and Prepress allows him to engage with the latest technologies, ensuring that each project is handled with precision and innovation. His work with major brands like Apple, PepsiCo, and McDonald’s reflects his expertise in blending timeless design principles with cutting-edge printing techniques. His hands-on experience in various industries across the Middle East and Africa has given him a front-row seat to the evolving face of printing.

The Inspiration Behind Basics of Prepress: A Comprehensive Guide

Sheriff’s belief in the immortality of print is perhaps best reflected in his contributions to education. Recognizing the need for accessible and affordable resources in the field, he authored “Basics of Prepress: A Comprehensive Guide.” This book underscores the idea that while the technologies of printing may change, the foundational knowledge remains critical.

The book was inspired by Sheriff’s own experiences as a student, where finding comprehensive and affordable resources on prepress technology was a struggle. Many students, like him, found existing reference materials too expensive or overly complex. Sheriff decided to tackle this problem by creating a guide that simplifies the process without sacrificing detail. His book covers key topics like file preparation, design principles, and color management, giving readers the tools they need to navigate the ever-changing world of prepress.

Launched at Calicut University Campus and published by White Falcon Publishing, Basics of Prepress has been widely praised for its affordability and practical insights. The book serves as a vital resource for students, beginners, and professionals alike, ensuring that the next generation is equipped with the skills necessary to thrive in the printing industry.

Beyond Prepress: Expanding the Reach of Design

Sheriff’s contributions to the field of design extend beyond prepress. His second book, “Successful Logo Design,” available on Amazon, offers valuable lessons on the creative aspects of branding. In this book, Sheriff explores how effective logos—another immortal element of design—continue to evolve in style while maintaining their timeless appeal.

His research also reflects his forward-thinking approach. In his paper “Offset Printer Automation: An Industrial Revolution,” published by IEEE on TechRxiv, Sheriff delves into how automation is revolutionizing traditional offset printing methods. This research highlights how automation is the next phase in printing’s attire change, ushering in new efficiencies and capabilities while still preserving the heart of the craft.

Printing as a Timeless Craft

Sheriff Blathur’s journey in the printing industry reinforces his belief that printing, in all its forms, is a timeless craft. Whether through design, prepress, or the latest innovations in automation, the art of printing continues to adapt to modern demands while maintaining its essential role in communication and culture.

“Printing is immortal, forever changing its attire,” reflects this reality. For Sheriff, the constant evolution of print doesn’t diminish its importance—instead, it enhances its reach and relevance. As the world shifts towards digital solutions, Sheriff believes print will always find its place, continually evolving to meet new challenges without losing its roots.

A Vision for the Future

Sheriff’s long-term vision is rooted in his passion for education and innovation. His contributions to the printing industry—whether through his books, research, or mentorship—are all aimed at ensuring the future of print remains as vital and dynamic as it has been in the past.

As he continues to push boundaries in design and prepress, Sheriff’s focus remains on sharing knowledge. His belief that knowledge should be accessible to all is reflected in his commitment to creating affordable resources and engaging with the next generation of printing professionals.

In an industry that constantly changes its attire, Sheriff Blathur stands as a key figure ensuring that while the form may change, the essence of print endures. His work is shaping a future where printing continues to evolve, leaving a lasting impact on industries, design, and communication worldwide.

The Lasting Legacy of Print

The enduring nature of print lies in its ability to adapt and innovate, a belief Sheriff Blathur holds dear. Through his career, books, and research, Sheriff has embodied the spirit of this immortal craft, ensuring it remains relevant and accessible to all. As the world embraces new technologies, Sheriff’s contributions remind us that printing will continue to change its attire but never lose its timeless importance.

China’s economy  slowdown is not an abstract concept for 23-year-old Zheng Jiewen, who works full-time at an advertising agency in Guangzhou, one of China’s southern megacities. Initially, Zheng’s main source of income came from her work as a print model, earning her a comfortable monthly salary of around 30,000 yuan ($4,230) when she started two years ago. However, last year things started to change. New business at the company she worked for began to dwindle, and as a result, her income took a hit. By February, her salary was reduced by half.

“I was extremely shocked,” she recalled. In response, Zheng quickly cut down her spending to match her reduced earnings. Gone were the days of splurging on Louis Vuitton, Chanel, and Prada—brands that had once been her go-to for fashion. Instead, like many of her peers in China, she turned to more affordable alternatives. The impact of the economic slowdown has been “obvious,” says market experts, with social media searches for “dupes” (high-quality replicas of luxury goods) tripling from 2022 to 2024.

Now, Zheng and her friends spend their more limited funds on these so-called “pingti” products, the Chinese term for dupes. These replicas, which range from near-identical copies to inspired versions with added color or texture options, have become immensely popular. Analysts note that this shift is reflective of a broader trend. Consumer confidence in China has plunged to historic lows, and this has translated into a growing preference for these cheaper alternatives.

According to Laurel Gu, a director at the Shanghai office of Mintel, a global market research firm, the behavior of Chinese consumers has undergone a dramatic shift. Unlike a decade ago, when they were the world’s top luxury spenders, eager to purchase Western luxury brands, today’s consumers are increasingly drawn to affordable alternatives. This shift in consumer behavior, driven by economic pressures, is not a niche trend but rather “the new mainstream,” she explains.

The price difference between branded items and their dupe counterparts can be staggering. Take, for instance, Lululemon’s popular Align yoga pants. While the original leggings are priced at 750 yuan ($106) on the brand’s official Chinese website, similar leggings—many with store names that subtly reference Lululemon—can be found on e-commerce platforms like Tmall for as little as $5. These stores often claim that their products offer comparable quality to the originals.

The surge in demand for dupes is posing a significant challenge for established luxury brands like Louis Vuitton. For instance, sales at LVMH, the luxury powerhouse that owns Louis Vuitton, dropped by 10% in its Asia region (excluding Japan) during the first half of this year. China, which makes up a large share of that market, has been a key driver of this decline.

This trend, fueled by rising demand for affordable knock-offs, is contributing to China’s overall sluggish consumption. Retail sales have consistently fallen below already-low expectations. Weak economic data from the summer has led economists to fear that China might fall short of the 5% growth target set for 2024.

In an effort to reignite growth, China’s central bank introduced new measures to boost the economy. These include cutting its main interest rate and lowering the reserve requirements for banks, freeing up capital for lending. However, despite these efforts, consumer confidence remains in a fragile state. A research note from investment bank Nomura, released in early September, revealed that China’s consumer confidence index dipped to 86.0 in July, down from 86.2 the previous month. The index, which measures confidence on a scale of 0 to 200, has barely budged from its historic low of 85.5, recorded in November 2022, when the country was still grappling with the fallout from the COVID-19 pandemic.

Many consumers, like Zheng, have come to see themselves as fortunate just to have jobs. According to a recent report, China’s unemployment rate among people aged 18 to 24, excluding students, reached 18.8% in August, the highest level recorded since the data started being tracked in January.

Xinxin, an elementary school math teacher from Chongqing, southwestern China, also felt the economic pinch. Previously a loyal fan of Estée Lauder’s Advanced Night Repair serum, Xinxin was forced to switch to more budget-friendly skincare products after experiencing a “brutal” 20% pay cut earlier this year. She blames this reduction on “fiscal issues” within her school district, brought on by broader economic challenges. She managed to find a cheaper alternative to her favorite serum with similar key ingredients, priced at just 100 yuan ($14) for 20 milliliters, compared to Estée Lauder’s 720 yuan ($100) for 30 milliliters. Her reasoning for switching was simple: “Why dupe? Pay cut, of course!” she joked.

Many of China’s economic challenges are rooted in its once-booming real estate sector, which at its peak accounted for as much as 30% of the country’s economic activity. Starting in 2019, this sector began to slow down, eventually collapsing into a deep recession. This crisis has had a profound impact on consumer confidence, as falling real estate prices eroded household wealth. Barclays economists estimate that Chinese households have lost as much as $18 trillion in wealth due to the housing slump. This translates to an average loss of $60,000 per household—a staggering amount considering that it is nearly five times China’s per capita GDP.

The ripple effects of the housing crisis and reduced consumption have prompted several investment banks to revise their growth projections for China, bringing them below the government’s official target. The country’s leaders have responded by shifting their focus toward manufacturing, particularly in the electric vehicle (EV) sector. While China’s strategy of exporting excess capacity to overseas markets has bolstered its EV industry, it has also sparked tensions with global competitors, especially in Europe.

The measures introduced by China’s central bank, including cuts to mortgage rates and down payments for second-time homebuyers, are aimed at boosting domestic demand. However, economists remain cautious, warning that without significant improvements in consumer confidence and spending, China’s economic woes are unlikely to dissipate soon. As consumers like Zheng and Xinxin turn to dupes and cut back on spending, it seems the once unstoppable Chinese luxury market may continue to slow.

Mumbai, India – On September 22, 2024, Mumbai will play host to “Business and Beyond,” an exceptional one-day seminar poised to be the largest event for business owners in the city. Taking place at the Bombay Exhibition Centre, Grande Banquet, NESCO, in Goregaon, this event promises to be a game-changer for entrepreneurs, business owners, and executives eager to learn cutting-edge business strategies directly from globally renowned leaders.

“Business and Beyond” is far more than just a seminar; it’s a dynamic platform designed to accelerate success in both business and personal growth. Building on the overwhelming success of last year’s Growth Summit, where industry heavyweights like Sunil Tulsiani and Aman Gupta were joined by Robert Kiyosaki, author of “Rich Dad Poor Dad,” for an unforgettable session, the “Business and Beyond” is set to raise the bar even higher by featuring an impressive lineup of world-class speakers, including Aman Gupta, Sunil Tulsiani, Joseph McClendon III, Sorav Jain, Mac Srinivasan, Kishor M, Richard Tan, and more. Each of these speakers brings a wealth of knowledge, experience, and actionable strategies, offering attendees a unique opportunity to learn from some of the most accomplished figures in the business world.

“Business and Beyond” will feature a stellar lineup of speakers, each bringing unique expertise and insights to the seminar. Leading the event is Joseph McClendon III, an ultimate performance specialist and neuroscientist with over 35 years of experience. Known for his collaboration with legends like Tony Robbins, McClendon will delve into neuro encoding, providing powerful strategies to enhance brain performance and personal growth. Alongside him is Aman Gupta, the visionary behind boAt, who will share his journey of transforming a startup into a billion-dollar brand. Gupta’s session will focus on innovative marketing techniques and leadership principles that fueled boAt’s rapid ascent, offering invaluable lessons for entrepreneurs and business leaders.

Additionally, Sunil Tulsiani, the acclaimed “Wealthy Cop,” will impart his knowledge on real estate investment and wealth creation strategies, drawing from his extensive experience training over half a million individuals. Digital marketing expert Sorav Jain will provide deep insights into the latest trends and practical applications in digital marketing, leveraging his 18 years of industry experience. Mac Srinivasan, CEO of The Abundant Group, will share his expertise in global business scaling and franchise management, while Kishor M will offer insights into Web3 and high-frequency trading. Rounding out the lineup is Richard Tan, Chairman of Success Resources Group, who will deliver inspirational insights on leadership and personal development. This diverse array of speakers promises to deliver a wealth of knowledge, strategies, and inspiration for all attendees.

“Business and Beyond” will follow a carefully crafted agenda, beginning with early morning registration and progressing through a series of high-impact sessions designed to cover a wide range of topics. These will include training the brain for peak performance, leveraging personal branding, cultivating a business empire, transforming modern business strategies with AI, encoding resilience, and innovating businesses to scale and grow. The event will conclude with a photo session, providing a perfect opportunity for networking and connecting with other participants and speakers.

This event is designed for a diverse audience, including entrepreneurs, business owners, investors, traders, leaders, executives, personal development enthusiasts, educators, mentors, tech entrepreneurs, and global networking enthusiasts. With the success of last year’s summit as a backdrop, expectations for “Business and Beyond” are incredibly high. Attendees will once again be treated to high-value content from some of the world’s leading business minds. Whether you’re aiming to scale your business, improve your marketing strategy, or develop your leadership skills, this event is the perfect platform to turn those aspirations into reality.

Whether you are an established business owner, a budding entrepreneur, or a professional looking to elevate your career, “Business and Beyond” offers an unparalleled chance to learn directly from industry leaders and innovators. With sessions covering business strategy, marketing, leadership, and personal development, this event promises to be a transformative experience for all attendees.

Mark your calendar for September 22, 2024, and join the excitement at the Bombay Exhibition Centre, Grande Banquet, NESCO, Goregaon, Mumbai. This is your chance to be part of a day that could redefine your professional and personal journey. For more information and to register, visit the event website. Don’t miss this unique opportunity to accelerate your success!