In the world of football, few things hold as much value as a match-worn jersey from a game featuring your favorite players. For passionate fans and collectors alike, owning a piece of football history is a dream come true. That’s where MatchWornShirt, an innovative marketplace, comes in—offering an exclusive opportunity to bid on authentic, signed shirts worn by football stars during actual matches.
Founded by brothers Bob and Tijmen Zonderwijk, MatchWornShirt has grown exponentially since its inception, with over 55,000 jerseys sold this year. The idea for the company came about when the brothers were looking for a special gift for their father’s high school headteacher. During their search, they discovered Ajax, a renowned football club in the Netherlands, auctioned a match-worn shirt annually for charity. This inspired the brothers to create a platform where fans could buy and sell jerseys worn by players from teams around the globe, connecting supporters with their heroes in a truly unique way.
Today, MatchWornShirt collaborates with more than 300 soccer clubs and national teams in 35 countries. Through these partnerships, the marketplace offers a wide range of jerseys, from top-tier teams to lower-league clubs, allowing collectors to acquire memorabilia from all levels of the game. The company’s success lies not just in the breadth of its offerings but in its close-knit relationships with kit managers, or “kitmen,” who handle the jerseys worn during matches. These connections have allowed MatchWornShirt to expand its reach, holding exclusive auctions and offering a behind-the-scenes glimpse into the world of professional football.
In 2023, the company hosted its first European kitman conference in Amsterdam, where 180 club representatives and 90 kitmen gathered to discuss new ways to work together. This conference, which served as a platform to strengthen ties between MatchWornShirt and the clubs they partner with, highlighted the company’s commitment to fostering long-term relationships in the football world. Contracts with clubs vary, from auctioning shirts from every match of the season to offering jerseys from particularly significant games.
But MatchWornShirt is more than just a platform for buying and selling jerseys; it’s a company that understands the importance of giving back. Over the last six years, the company has raised nearly £3 million ($3.8 million) through its partnership with the Royal British Legion’s Poppy Appeal and has donated more than €12 million ($12.7 million) to charitable causes since 2022. These efforts demonstrate MatchWornShirt’s commitment to its fans and supporters, using their passion for football to make a positive impact on communities.
Among the many jerseys auctioned on the site, the most expensive one to date was worn by football legend Lionel Messi. The shirt fetched an astounding €55,000 ($58,000), setting a new record for the platform. While high-profile auctions like this one draw international attention, MatchWornShirt also works with clubs from all corners of the football world, including League Two, the fourth tier of English football, allowing collectors to own memorabilia from a diverse range of teams and competitions.
Now with offices in Amsterdam, London, Istanbul, Melbourne, and São Paulo, MatchWornShirt has grown into a global player in the memorabilia space. The company’s team of over 100 employees works tirelessly to connect fans with their favorite teams and players. And while football remains the heart of their business, the Zonderwijk brothers are already eyeing expansion into other sports, such as rugby, with the French national team being a key target.
For fans of the beautiful game, MatchWornShirt has revolutionized the way they can engage with their passion. The platform offers an unparalleled chance to own a piece of football history, all while connecting with other supporters who share the same love for the sport. As MatchWornShirt continues to grow, the future looks bright for those who wish to add a piece of football greatness to their collection.